A Marketing Planner is responsible for developing and executing marketing plans and strategies to achieve business goals. Their job description typically includes:

1. **Strategy Development:** Collaborating with marketing and business teams to create comprehensive marketing plans aligned with company objectives.

2. **Market Research:** Conducting market research to identify target audiences, trends, and competitive landscapes.

3. **Budget Management:** Managing marketing budgets and allocating resources effectively to maximize ROI.

4. **Campaign Planning:** Developing and coordinating marketing campaigns across various channels, such as digital, print, social media, and events.

5. **Content Strategy:** Overseeing content creation and distribution, including website content, blog posts, social media updates, and advertising materials.

6. **Data Analysis:** Analyzing marketing data and performance metrics to evaluate the effectiveness of campaigns and making data-driven decisions.

7. **Timeline Management:** Creating project timelines, setting deadlines, and ensuring that marketing initiatives are executed on schedule.

8. **Collaboration:** Working closely with cross-functional teams, including sales, design, and product development, to ensure a unified marketing strategy.

9. **Marketing Tools:** Utilizing marketing software and tools for tasks such as email marketing, customer relationship management (CRM), and analytics.

10. **Reporting:** Preparing regular reports to communicate the status and outcomes of marketing activities to stakeholders.

11. **Adaptation:** Staying up-to-date with industry trends and adjusting marketing plans accordingly to remain competitive.

12. **Problem Solving:** Addressing challenges and issues that arise during marketing campaigns and finding solutions to optimize results.

13. **Communication:** Effective communication skills to convey marketing strategies and results to both internal and external stakeholders.

14. **Compliance:** Ensuring marketing activities adhere to legal and ethical standards, including data protection and advertising regulations.

15. **Measurement:** Setting key performance indicators (KPIs) and measuring marketing success against these metrics.

A successful Marketing Planner combines creativity, analytical skills, and strategic thinking to drive business growth through effective marketing initiatives.

Lastly, since approximately 50% of the time, the working language in this role will be Mandarin (both written and spoken), as we frequently liaise with Chinese counterparts and clients. We want to ensure this requirement aligns with your comfort and abilities.

At World Farm, Singapore’s leading wholesale and retail garden centre, we’re on a mission to transform green living into a lifestyle. As we expand our reach into the casual retail market, we’re looking for a dynamic and creative marketing professional to lead impactful campaigns, manage stakeholders, and contribute to our brand evolution.

This role is perfect for a hands-on, strategic marketer ready to take on more responsibilities, mentor a team, and drive measurable growth.

Job Responsibilities:

Digital Marketing

• Develop and oversee digital marketing strategies that align with the brand’s strategic direction and support various business units.
• Manage the digital presence of all business units, including content creation, curation, and regular updates.
• Ensure websites and digital assets are optimised using SEO best practices.
• Plan, execute, and analyse social media and online campaigns, including Google Ads and social media advertisements, to maximise ROI.

Marketing Campaigns

• Plan, develop, and execute marketing strategies to:

1. Boost revenue and average spending.
2. Increase membership and grow in-store and e-commerce sales.

• Monitor and report campaign progress using pre-defined metrics, evaluating effectiveness to guide adjustments.
• Collaborate with operations, external vendors, and stakeholders to develop integrated marketing plans.
• Conduct market and consumer research to understand trends, brand awareness, and competitive positioning, using insights to refine strategies.

Branding and Content Creation

• Oversee the creation and installation of marketing collateral, including in-store and out-of-home (OOH) materials, brochures, posters, and website content.
• Write compelling copy for diverse marketing needs and lead creative ideation for campaigns.
• Ensure brand consistency across all touchpoints.

Community Engagement and Events

• Organise and execute events, promotional activities, and product launches to increase engagement and footfall.
• Liaise with strategic partners, sponsors, and vendors to enhance brand visibility.
• Develop strategies to engage the membership base and build loyalty through campaigns and activations.
• Support influencer and Key Opinion Leader (KOL) campaigns to amplify reach.

Team and Vendor Management

• Supervise and mentor a small team (in-house, freelance, and agency) while managing relationships with internal and external stakeholders.
• Coordinate tasks, timelines, and deliverables to ensure alignment with overall business goals.

Job Requirements:

Education and Experience

• Diploma or Degree in Marketing, Communications, or a related field.
• At least 4–5 years of experience in marketing, preferably within the retail or F&B industries, with a proven track record in campaign development and management.
• Experience with team leadership and vendor management is essential.

Skills and Attributes

• Strong knowledge of marketing principles, strategic planning, and best practices.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is highly desirable.
• Skilled in managing Google Ads campaigns and social media marketing.
• Strong analytical abilities to evaluate campaign performance and derive actionable insights.
• Excellent communication and presentation skills, with a knack for copywriting and proofreading.
• Self-motivated, detail-oriented, and able to manage tasks without strict supervision.
• Passion for sustainability and green living; interest in plants or landscaping is a plus.
• Photography, videography, and post-production editing skills are advantageous but not strictly required.

What We Offer

• Work Perks: Free use of commercial pickleball courts, free car and motorcycle parking, and the chance to work in a lush garden environment.
• Flexible Working: Office-based with flexible hours to support work-life balance.
• Growth Opportunities: Be part of a dynamic team, shaping the future of World Farm as a leading retail brand.
• Innovative Culture: Work in a supportive, collaborative environment where creativity and innovation are valued.

How to Apply

If you’re ready to take your marketing career to the next level, we’d love to hear from you! Send your resume, cover letter, and portfolio (if applicable), and a brief introduction to [email protected].

Job Highlights:

- Competitive salary

- Opportunities for professional development and advancement

- Good working environment

Responsibilities:

- Develop marketing strategies and plans that align with the company's business objectives.

- Oversee and manage the marketing budget, ensuring optimal allocation of resources.

- Conduct market research to identify trends, customer needs, and competitive analysis.

- Lead the creation and implementation of marketing campaigns, including digital marketing, social media, email marketing, and traditional advertising.

- Monitor and analyze the performance of marketing campaigns, using metrics to refine strategies and improve ROI.

- Manage and mentor the marketing team, providing guidance and professional development opportunities.

- Coordinate with external agencies and vendors as needed.

Requirements:

- Bachelor's degree in Marketing, Business Administration, or a related field.

- Proven experience as a Marketing Manager or similar role.

- Strong understanding of digital marketing, social media, and web analytics.

- Excellent communication and leadership skills.

- Ability to think creatively and innovatively.

- Strong analytical and project management skills.

- Up-to-date with the latest trends and best practices in marketing and measurement.

- Must proficiency in reading and writing in English and Mandarin.

- Experience in TCM clinic management is highly desirable.

"This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).
e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers
and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering
employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades
Union Congress set up to support nation-wide manpower and skills upgrading initiatives.
By applying for this role, you consent to Refresh Group’s PDPA and e2i’s PDP https://www.e2i.com.sg/pdpa/ ."

We are seeking a dynamic and motivated Marketing Intern to support our marketing team. The intern will be responsible for developing engaging content for social media platforms and other communication channels, provide support for key marketing functions such as coordinating media previews, and updating website content. The intern will also provide front-of-house support during productions. This is an excellent opportunity to gain hands-on experience in a fast-paced marketing environment while gaining privileged access to the behind-the-scenes working in a leading cultural institution in Singapore.

Job Scope

Marketing Campaign

1. Assist in the development, execution and evaluation of marketing campaigns for performances and events
2. Support the creation of promotional materials, including posters, flyers, and programme booklet
3. Coordinate with design and production teams to ensure timely delivery of marketing assets

Digital Marketing and Content Creation

1. Manage and update Singapore Ballet’s social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc) with engaging content
2. Create and edit visual and video content for social media and other digital platforms
3. Write copy for email newsletters and website updates

Others

1. Provide front-of-house support during productions, including ticketing and program booklet distribution
2. Assist in coordinating logistics for all events and productions
3. Monitor and report on performance of digital campaigns (e.g. social media engagement, website traffic, and email open rates)
4. Update and maintain marketing databases, including media lists and audience contacts
5. Handle ad-hoc administrative tasks to support the marketing team

Working Hours:

• 5-day work week: Mon – Fri 9am – 6pm
• During production days: 1pm – 10pm

Reports to: Marketing Manager

Requirements:

• Proficient in Microsoft Office and basic graphic design tools (e.g. Canva, Adobe Suite, CapCut or equivalent)
• Familiar with social media platforms and scheduling tools
• Strong writing and communications skills
• Passionate about the arts and dance
• Creative, detail-oriented and is a proactive team player
• Able to start immediately

Interested applicants, please email [email protected]

• Designing marketing campaigns that are able to resonate with the target audience, and are culturally tailored
• Creative, analytical, digital, commercial and administrative responsibilities
• To carry out market research so as to effectively promote products and services
• Partake in creating advertisements, as well as sales and distribution

Qualifications & Requirements

• Graduate of Bachelor’s in Marketing or any related courses
• At least 2 years of relevant experience
• High communication and problem-solving skills
• Creative and results-driven

Role Overview:

As the Marketing Director you will be responsible for negotiating attractive partnership deals and ensuring mutually beneficial terms that align with our business objectives. You will also plan and execute various outreach and marketing events, career engagements, and industry collaborations to drive subscriptions and revenue.

Key Responsibilities:

1. Develop and execute multichannel marketing strategies to drive customer acquisition and revenue growth.
2. Manage marketing budgets, allocate resources effectively, and track performance against KPIs and targets.
3.Lead and manage all marketing initiatives across various channels, including content marketing, email marketing, influencer marketing, paid advertising, public relations, search engine optimisation (SEO) and social media.
4. In addition to the duties specified above, you are obliged to follow reasonable instructions of the Employer, the management of the Employer, or your designated Supervisor.
5. You are required to faithfully, diligently, and competently execute the tasks and duties assigned to the best interests of the Employer.
6. You must not engage in any other business or employment outside your employment with the Employer without the prior approval of the Employer.
7. Maintain a positive attitude when you are doing your work and duty even after you have tendered your required resignation notice.

Requirements:

1. Education: University graduate in any discipline, with a strong preference for candidates with a diploma or above.
2. Experience: 7-8 years of relevant experience in telco, digital, e-commerce, hospitality, or the baby-related industry preferred.
3. Skills: Excellent interpersonal, negotiation, and communication skills, with a goal-oriented and entrepreneurial mindset. Strong analytical and strategic thinking abilities, coupled with exceptional organizational and time management skills.

Develop a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

Sales & Marketing Intern (Southeast Asia)

Are you eager to jumpstart your career in sales and marketing while working with some of the most well-known industry leaders across Southeast Asia? At ACP Group, we believe that marketing starts with people, and we’re looking for an energetic Sales and Marketing Internto join our vibrant team. This is your chance to work directly with top-tier clients such as Lazada, Agoda, Cebu Pacific Air, Jollibee, Olympus, United Nation, Protor & Gamber(P&G), and many more, while focusing on selling innovative eLearning solutions across Philippines, Indonesia, Thailand, and Indo-China!

1. What You’ll Do:

• Sell eLearning Solutions Across Southeast Asia: Engage with clients from diverse industries in the Philippines, Indonesia, Thailand, and Indo-China to promote and sell ACP’s cutting-edge eLearning solutions, tailored to meet their business and training needs.
• Engage with Real Clients in Southeast Asia: Collaborate with clients from diverse industries across the Southeast Asia market, including Philippines, Indonesia, Thailand, and Indo-China, to understand their business needs and support the creation of tailored sales and marketing solutions.
• Develop Regional Sales Strategies: Work with the Sales team to design and implement sales strategies that resonate with customers in different Southeast Asian countries.
• Create Impactful Marketing Campaigns: Help plan, design, and execute marketing campaigns specifically targeting the Southeast Asian market, showcasing your creativity across different cultural contexts.
• Market Research: Conduct in-depth market research on customer behavior, emerging trends, and competitors in Southeast Asia, providing insights that drive our strategies.
• Data Analysis: Analyze sales and marketing data to identify patterns and opportunities for growth in the eLearning space.
• Client Presentations: Assist in preparing persuasive presentations and proposals for some of the biggest brands in Southeast Asia, contributing to their growth and success.

2. Why You Should Join Us:

• Work with Industry Leaders in Southeast Asia: Engage with high-profile clients such as Lazada, Agoda, and Cebu Pacific Air across the Philippines, Indonesia, Thailand, and Indo-China, promoting eLearning solutions that enhance their workforce training and development.
• Hands-On Experience in a Regional Role: Gain real-world experience selling eLearning solutions in the fast-growing markets of Southeast Asia, where education technology is rapidly expanding.
• Creative and Collaborative Environment: Join a team that values creativity, collaboration, and innovative thinking. You’ll help shape the future of learning in one of the most dynamic regions in the world.
• Mentorship and Career Growth: Work alongside experienced professionals who will guide you in understanding the Southeast Asian market landscape, and help you grow your skills in sales, marketing, and client management.
• Regional Market Expertise: Gain valuable experience dealing with different Southeast Asian markets and understand the unique cultural, economic, and business dynamics of each.
• Portfolio Development: Build a portfolio of real-world achievements and projects tailored to the Southeast Asian market, strengthening your future career prospects.

3. What We’re Looking For:

• Resilience and Determination: We need individuals who can push through challenges, stay focused, and are not quitters when faced with obstacles.
• Creative Thinkers: You should be able to think outside the box, offering innovative solutions and fresh ideas to help solve problems and drive sales in the eLearning space.
• Strong communication skills, both written and verbal, particularly in dealing with diverse markets in Southeast Asia.
• A proactive, self-driven attitude with a willingness to take initiative in a fast-paced regional role.
• Passion for sales, marketing, and customer engagement, especially in the Southeast Asian market.
• Ability to analyze data and think critically about market dynamics and opportunities.
• Team-oriented mindset with a desire to contribute to the overall business success.
• Interest in regional marketing trends and a creative approach to problem-solving.

4. Why This Internship?

• Real-World Impact: You will directly work with clients across Southeast Asia, selling eLearning solutions that make a tangible difference in how businesses train and upskill their workforce.
• Exclusive Focus on eLearning Solutions: Gain hands-on experience in one of the fastest-growing sectors—eLearning—and be part of a movement that is transforming education and training in Southeast Asia.
• Regional Focus: Develop expertise in the Southeast Asian market, specifically in eLearning, while working with major brands and industries across the region.
• Career-Defining Opportunity: This internship offers a gateway to a successful career in sales and marketing, providing exposure to real clients and real projects in a booming industry.

If you’re ready to take on a challenging and rewarding internship, where you’ll drive the sales of innovative eLearning solutions across Southeast Asia, ACP Group is the place for you. Join us and help shape the future of learning!

Apply now and start making an impact in Southeast Asia!

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Develop a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

Job Description:

• Create and curate engaging and relevant content for various digital platforms, including websites, blogs, social media, and email campaigns.
• Optimize website content, structure, and keywords to improve search engine rankings and organic visibility.
• Plan and manage paid advertising campaigns on platforms like Google Ads, Bing Ads, and social media.
• Manage social media profiles, post content, engage with followers, and analyze performance metrics.
• Use tools like Google Analytics to track website traffic, user behavior, and engagement metrics.
• Engage with customers through online platforms, responding to inquiries, comments, and messages.

Job Requirements:

• At least Degree in marketing, business, communications, or a related field
• Proven work experience in marketing, ideally in a marketing executive role
• Excellent written and verbal communication skills to effectively convey marketing strategies and build relationships with stakeholders
• Capability to create and implement comprehensive marketing strategies across different channels
• Understanding of digital marketing tools and platforms like social media, SEO, and email marketing
• Strong ability to collaborate with different departments and build relationships with clients and partners

You will participate in sales and marketing activities, and receiving training on sales and wealth management techniques in the financial services sector. Your job requires you to maintain good communication with customers and providing excellent customer service. You will contribute to the overall sales team efforts and help achieve sales targets, and learning the tips and tricks in Sales & Marketing.

Job Highlights

• High Basic Pay + Incentives
• Work Life Balance with Flexible Work Schedule
• Career Development Opportunities

What you need to have:

• Diploma awarded by a Polytechnic in Singapore, or equivalent qualifications
• Singaporean or PR
• Excellent communication and interpersonal skills
• Interest and passion for sales
• Willingness to learn and undergo training
• Team player, proactive and collaborative
• Self-motivated and goal-oriented
• No working experience required as comprehensive training will be provided.

If you are passionate about helping clients achieve their financial goals, we want to hear from you!

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Job Highlights:

- Competitive salary

- Opportunities for professional development and advancement

- Good working environment

Responsibilities:

- Assist in the development and execution of marketing campaigns across various channels, including digital, social media, email etc.

- Conduct market research to identify trends, competitor activities, and customer needs.

- Create and manage content for marketing materials, including brochures, newsletters, and social media posts.

- Coordinate events, trade shows, and promotional activities.

- Monitor and report on the performance of marketing campaigns, providing insights and recommendations for improvement.

- Maintain and update the company’s website and social media platforms.

- Collaborate with internal teams and external partners to ensure cohesive branding and messaging.

Requirements:

- Bachelor's degree in Marketing, Communications, or a related field.

- Previous experience in a marketing role is preferred.

- Strong understanding of digital marketing and social media platforms.

- Excellent written and verbal communication skills.

- Strong organizational skills and attention to detail.

- Ability to work independently and as part of a team.

- Proficiency in Microsoft Office and marketing software.

- Must proficiency in reading and writing in English and Mandarin.

- Experience in TCM clinic management is highly desirable.

"This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).
e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers
and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering
employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades
Union Congress set up to support nation-wide manpower and skills upgrading initiatives.
By applying for this role, you consent to Refresh Group’s PDPA and e2i’s PDP https://www.e2i.com.sg/pdpa/ ."

DUTIES & RESPONSIBILITIES:

1. Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
2. Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
3. Conducts an analysis of the effectiveness of marketing campaigns
4. Interviews, hires, and trains marketing staff members
5. Establishes marketing goals based on past performance and market forecasts
6. Oversees current offerings and comes up with initiatives for new products or services
7. Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
8. Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
9. Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
10. Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
11. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
12. Works within the department budget to develop cost-effective marketing plans for each product or service
13. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
14. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
15. Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
16. Plays an active role in improving the development of customer database
17. Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
18. Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
19. Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Responsibilities

• Designing marketing campaigns that are able to resonate with the target audience, and are culturally tailored
• Creative, analytical, digital, commercial and administrative responsibilities
• To carry out market research so as to effectively promote products and services
• Partake in creating advertisements, as well as sales and distribution

Qualifications & Requirements

• Graduate of Bachelor’s in Marketing or any related courses
• At least 2 years of relevant experience
• High communication and problem-solving skills
• Creative and results-driven

The Marketing Manager will coordinate and develop marketing policies, programs, and campaigns.

Supervisory Responsibilities:

• Recruits, interviews, hires, and trains new staff in the department.
• Oversees the daily workflow of the department.
• Provides constructive and timely performance evaluations.
• Handles discipline and termination of employees in accordance with company policy.

Duties/Responsibilities:

• Gathers and analyzes information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
• Conducts market research, sales forecasting, and strategic planning to assess and ensure the sale and profitability of products.
• Conducts pricing research and analysis to ensure competitive product and service pricing.
• Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership.
• Analyzes and evaluates financial aspects of product development.
• Collaborates in the development of new products.
• Composes, develops, evaluates, and conducts training on marketing activities, strategies, and policies.
• Collaborates, participates in, and coordinates promotional activities or trade shows.
• Negotiates contracts for services needed to execute a marketing strategy.
• Performs other duties as assigned.

Required Skills/Abilities:

• Excellent verbal and written communication skills.
• Excellent interpersonal and customer service skills.
• Excellent organizational skills and attention to detail.
• Strong analytical and problem-solving skills.
• Strong supervisory and leadership skills.
• Ability to create, implement, and monitor budgets.
• Thorough understanding of principles and methods used to promote, display, and sell products and services.
• Proficient with Microsoft Office Suite or related software.

Marketing Managers are responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization) in order to attract potential customers and retain existing ones.

They must be great business leaders as well as great marketing leaders. That’s because they are responsible for working with executives to determine budgets and targets, and they are often charged with developing pricing strategies for products and services.

While the marketing department looks to Marketing Managers for guidance and direction, executives count on them for profitability and results. They generally work in corporate environments as part of a larger marketing, creative, communications or digital team. As part of an organization, they play a critical role in aligning creative direction with the company’s strategic goals.

Marketing Manager Roles & Responsibilities

• Oversee all marketing campaigns for their company or department
• Implement strategy
• Promote a business, product, or service
• Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones
• Represent the marketing team to cross-functional groups including product management, sales, or customer support
• Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns
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• Marketing Manager Day-to-Day Duties:
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• Manage and coordinate marketing and creative staff
• Lead market research efforts to uncover the viability of current and existing products/services
• Collaborate with media organizations and advertising agencies
• Brainstorm ideas for new campaigns
• Coordinate with the sales team and other departments to produce effective strategies
• Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks
• Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure

Job Description

• Manage CRM programs, campaigns and the budget of CRM and loyalty activities.
• Plan customer journey map to boost brand awareness, enhance customer engagement and retention
• Optimize CRM assets and relational contents to drive customer engagement and loyalty across key touchpoints
• Effective segmentation across multiple communication channels (EDM, SMS and Mobile Application)
• Lead CRM initiatives and working closely with regional marketing team to formulate marketing campaign plans
• Work closely with related members to plan and execute holistic marketing initiatives/marketing communications for G-SHOCK store/strategic retailers/online in Singapore but not limited to the channel
• Work closely with all parties to enhance the functionality, design and user experience on the CRM and EC platforms.
• Work closely with marketing members to drive database traffic to relevant proprietary platforms and to ensure the database is segmented effectively for targeted marketing activities.
• Lead the current CRM initiatives in Singapore including conceptualize CRM strategies and manage Casio ID program to acquire, engage and retain customers.
• Overall in charge of CASIO ID CRM to acquire new users and drive repeated purchases
• Research and analyze CRM data, campaigns effectiveness, market trends and recommend best practices for future campaigns
• Propose effective CRM strategies to maintain strong brand presence and achieve EC KPIs
• Work closely with the marketing, planning, and sales members for PR activities for Singapore
• Overall in charge of local KOL marketing to drive brand awareness

Job Requirment

• Degree or diploma in Sales & Marketing or other relevant disciplines
• 2-5 years relevant working experience in Digital Marketing, preferably in CRM
• Digitally savvy and familiar with CRM applications, data analytics and graphics design
• Proficiency in MS Office Skills especially PPT and Excel

The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.

Responsibilities

• Identify target audiences, objectives and desired outcomes of marketing campaign
• Research and develop marketing strategy, and evaluate success strategy
• Develop content of marketing campaigns
• Stay up-to-date on current marketing trends
• Plan, create and execute social media content

Requirements

• Bachelor's degree in marketing or related field
• 2 - 3 years of relevant experience
• Strong analytical, communication, time-management and creativity skills
• Strong ability to focus on customer/market and take initiative Experience with social media

Job Highlights:

- Competitive salary

- Opportunities for professional development and advancement

- Good working environment

Responsibilities:

- Assist in the development and execution of marketing campaigns across various channels, including digital, social media, email etc.

- Conduct market research to identify trends, competitor activities, and customer needs.

- Create and manage content for marketing materials, including brochures, newsletters, and social media posts.

- Coordinate events, trade shows, and promotional activities.

- Monitor and report on the performance of marketing campaigns, providing insights and recommendations for improvement.

- Maintain and update the company’s website and social media platforms.

- Collaborate with internal teams and external partners to ensure cohesive branding and messaging.

Requirements:

- Bachelor's degree in Marketing, Communications, or a related field.

- Previous experience in a marketing role is preferred.

- Strong understanding of digital marketing and social media platforms.

- Excellent written and verbal communication skills.

- Strong organizational skills and attention to detail.

- Ability to work independently and as part of a team.

- Proficiency in Microsoft Office and marketing software.

- Must proficiency in reading and writing in English and Mandarin.

- Experience in TCM clinic management is highly desirable.

"This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).
e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers
and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering
employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades
Union Congress set up to support nation-wide manpower and skills upgrading initiatives.
By applying for this role, you consent to Refresh Group’s PDPA and e2i’s PDP https://www.e2i.com.sg/pdpa/ ."

Marketing Manager duties and responsibilities

Marketing Managers take the lead in their company’s marketing and advertising divisions, overseeing the success of various marketing initiatives. Some of their typical duties and responsibilities may include:

• Developing marketing strategies for advertising new products
• Organizing promotional events and coordinating day-of deliveries and staffing
• Leading and training teams of Marketing Associates
• Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
• Analyzing website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales
• Identifying potential new markets and creating a plan to enter those markets
• Partnering with product development and buying teams to estimate product demand
• Brainstorming fresh advertising ideas with senior management
• · Must be able to work night shift and split shift
• · Must be able to work extra hours or weekend if needed