MARKETING OFFICER
JOB QUALIFICATIONS:
· Bachelor’s degree in Marketing, Communications, or related field.
· 2-3 years of experience in digital marketing, preferably in education or similar industries.
· Strong knowledge of social media platforms, digital advertising, and content management.
· Excellent written and verbal communication skills.
JOB DETAILS:
· Develop and execute marketing plans to drive enrollment and enhance brand visibility.
· Conduct market research and collaborate with the admissions team.
· Manage social media platforms and digital campaigns.
· Analyze and report on campaign performance.
· Create and manage content across digital platforms, including blogs, newsletters, and videos.
· Ensure consistency in branding.
· Organize marketing events such as open houses and community activities.
· Work with the admissions team on event strategies.
· Maintain relationships with external partners to boost visibility.
· Ensure brand consistency across all marketing efforts.
· Manage marketing budgets and report on expenditure.