Roles and Responsibilities
Manage your Product Portfolio
· Manage the product life cycle of the portfolio under your care – e.g. price positioning, new launches, costs
· Brainstorm and execute new product development / product roadmap with guidance from the Product Marketing Manager
· Conduct product functionality and quality tests; coordinate with the relevant departments
Brainstorm and Execute Marketing Strategies
· Analyse, compile and define market trends
· Develop and execute GTM strategies to enhance brand awareness and drive sales, aligning with market needs
· Create and execute marketing assets
Shipping and Administrative Matters
· Manage shipping and compliance tasks, including government compliance and safety certification
Any other assignments by immediate superior
Requirements
· Bachelors in Marketing, Communications or similar preferred
· Experience as a marketer or in product marketing for min of 2 years in a related industry (e.g. electronics or FMCG)
· Proficient in using MS office applications (Word, Excel, PPT, Outlook)
· Creative and meticulous
· Willing to work on a broad spectrum of products / scope