Burnt Ends has established itself as one of Asia’s most exciting places to dine. It is a modern Australian-style barbecue restaurant which believes that magic that comes from cooking with wood. The main restaurant and office is located at Dempsey and there is one Meatsmith restaurant in Telok Ayer.
JOB SCOPE AND RESPONSIBILITIES:
- Design and develop attractive visual content for emailer campaigns and ads for all brands
- Develop & manage attractive campaigns & manage promotional collaterals to boost sales, as well as drive traffic to website and social media platforms
- Assist with menu changes and design updates
developing a compelling and engaging social media content calendar for the Group’s social media platforms, as well as exploring other potential platforms for greater online engagement and visibility. - Monitor and collate data of all digital marketing platforms (social media and websites Google Analytics) i.e. number of impressions, unique visits, number of followers, link clicks, weekly sales, etc.
- Identify digital marketing trends and market activities
- Support the maintenance & updates of all marketing design collateral, in-house website platforms & eCommerce platforms e.g. Website, Chope, Oddle, etc
- Update website copy and promotional design collateral
- Organize and participate in Quarterly Promotions meetings and action plan post-meeting
- Other related tasks as and when assigned
