Main Duties & Responsibilities
• Manage the corporate identity and all its brand assets
• Develop collaterals and bring consistency across all platforms with the new corporate identity
• Build the brand image through sound conceptualization and execution of publicity materials, marketing collaterals, newsletters, etc. in accordance to the group’s communications strategy
• Drive and develop innovative design concepts that cross multiple channels ranging from print, digital and social media
• Produce collaterals, publicity materials and newsletters, in response to the brief, from conceptualization to execution to final production for various platforms
• Propose forward-thinking design ideas
• Work closely with other offices in the team, internal stakeholders, communications colleagues from other entities as well as appointed vendors in alignment with the brand image and standards.
• Undertake other communications functions, duties and projects such as events management, photo shoots, video shoots, Etc.
• Handle logistics and operations in relation to events like Baby Fairs and Seminars.
• Updating / Revamping website
• Directly responsible for all marketing and market development activities in line with company strategy.
• Specific tasks will be focused on driving business and building our competitive position across the O&G clinics, hospital and other relevant accounts, ensuring clear strategic direction, value and positioning.
• Develop and execute marketing plans.
• To manage and improve lead generation campaigns, measuring results.
• Produce marketing materials on time and in budget.
• Develop and implement effective marketing campaigns and activities such as workshops, seminars,
webinars, direct marketing and work with sales, key doctors and hospitals.
• Overall responsibility for brand management and corporate identity.
• Review and respond to social media comments, communicate any major issues to appropriate business owner.
• Capture all media enquiries and send to Client Services / CRM team to respond.
• Responsible for compiling and interpreting market trends, customer needs, and competitive information.
• Communicate, inspire, motivate and involve sales teams and part-timers as appropriate to ensure successful execution of strategy.
Requirements:
· Diploma/Degree Marketing, Design or related fields
· A strong portfolio of illustrations or other graphics
· Familiarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Photoshop. After Effect, XD, Dreamweaver a plus)
Interested candidates please send in your resume to:
Valerie Yong Kian Fung
R1103704
Recruit Express Pte Ltd
EA Licence No: 99C4599
We regret that only shortlisted candidates will be contacted
