Solar Marketing Specialist

Company Description

PMCE GLOBAL Singapore is a company dedicated to providing reliable, affordable, and convenient solar solutions to help individuals reduce their energy consumption. We specialize in all aspects of solar components and offer turnkey services from survey to installation. Our mission is to promote energy sustainability and the use of green energy in Singapore.

Company Marketer Job Description

Position: Company Marketer

Location: Singapore
Job Type: Full-Time
Reports To: Marketing Manager/Director

Job Overview:

We are looking for a dynamic and results-driven Company Marketer to join our team at PMCE. The successful candidate will be responsible for developing and executing marketing strategies to enhance our brand presence, attract new customers, and drive sales growth. This role involves a mix of strategic planning, creative thinking, and hands-on execution.

Key Responsibilities:

1. Marketing Strategy Development:Develop and implement comprehensive marketing plans to achieve company objectives.
   Conduct market research to identify trends, customer needs, and competitive analysis.
   
2. Brand Management:Enhance PMCE's brand image and reputation through targeted marketing campaigns.
   Maintain consistent brand messaging across all marketing channels.
   
3. Digital Marketing:Manage and optimize the company’s online presence, including website, social media, and digital advertising.
   Develop content for social media platforms, blogs, and newsletters to engage with our audience.
   
4. Campaign Management:Plan and execute marketing campaigns, including promotions, product launches, and events.
   Monitor and analyze campaign performance to optimize results.
   
5. Customer Engagement:Develop strategies to increase customer engagement and loyalty.
   Coordinate with the sales team to ensure marketing efforts align with sales objectives.
   
6. Partnerships and Collaborations:Identify and establish partnerships with relevant stakeholders to expand PMCE’s reach.
   Work closely with influencers and media outlets to promote our services.
   
7. Reporting and Analysis:Track and report on marketing metrics and campaign performance.
   Provide insights and recommendations based on data analysis to improve future campaigns.
   

Qualifications Required

Education:

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

Experience:

• Minimum of 3-5 years of experience in marketing, preferably in the renewable energy sector or a related industry.
• Proven track record of developing and executing successful marketing campaigns.

Skills and Abilities:

• Strong understanding of digital marketing strategies and tools.
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Ability to analyze data and derive actionable insights.
• Proficiency in marketing software and tools (e.g., Google Analytics, SEO tools, CRM systems).
• Strong project management skills with the ability to manage multiple projects simultaneously.
• Ability to work independently and as part of a team.

Personal Attributes:

• Passionate about renewable energy and sustainability.
• High level of initiative and self-motivation.
• Detail-oriented with strong organizational skills.
• Adaptable and open to learning new skills and technologies.

Additional Requirements:

• Familiarity with the Singapore market and regulatory environment is a plus.
• Ability to travel as needed for events and meetings.