The Assistant Sales Merchandiser Manager in the supermarket/food service sector, your role involves strategizing to boost sales and profitability for both B2B and B2C.
Strategic Planning:
- Create plans that match company goals and market trends by analyzing sales data, customer preferences, and competitor actions.
- Provide monthly flash reporting of business sales performance, including insights and strategic recommendations.
Assortment Planning:
- Work with buyers and product teams to select and manage inventory levels of products that meet customer needs and sales goals.
Pricing and Markdown Management:
- Set prices to maximize profits while staying competitive, adjusting markdowns as needed to minimize excess inventory.
Promotions and Visual Merchandising:
- Organize campaigns and displays to attract customers and boost sales, collaborating with marketing teams for effective implementation.
- Plan on seasonal/occasional promotion across the network and conduct post-sales analysis.
- Review, analyse and report current product ranges and the performance of sales and profit margin.
Supplier Management:
- Maintain good relationships with suppliers to get the best products and terms for the company.
Forecasting and Budgeting:
- Predict sales and plan budgets based on past data and market trends, adjusting strategies as needed to meet financial goals.
- Ensure timely tracking of retail & sales to target, notifying gaps whenever possible and work with teams to drive action plans to close targets.
Cross-Functional Collaboration:
- Work with various teams to enhance product offerings and user experience, leading to increased sales.
Market Analysis and Trend Forecasting:
- Keep up to date with industry trends and consumer behaviour to identify new opportunities.
Data Analysis and Reporting:
- Use analytics tools to track performance and provide insights for decision-making, presenting reports to senior management regularly.
- In essence, you are responsible for planning, pricing, promoting, and analyzing sales to ensure success in the market.
Qualification / Requirements
- Diploma in Business Management/Sales & Marketing
- Candidates should have at least 5 years of experience in the FMCG sector preferably with experience managing Fairprice accounts.
- Passionate about consumer trends and able to pro-actively be creative to keep expanding the sales lead and channel for both B2B & B2C.
- Good analytical skills with an eye for detail.
- Strong interpersonal communication skills.
- Proficiency in demand forecasting, inventory management, and knowledge of relevant systems is necessary.
- Proficiency in MS Office (Word, Excel, PowerPoint), Power BI, or Data Query/Analytics tools will be advantageous.
