Super Loco is Singapore’s leading Mexican restaurant group, and we are looking for a hands-on, experienced Junior Marketing Manager to join the team. If you want to be part of a fantastic, growing brand, we would love to hear from you!
Who are we?
The Super Loco Group operates four Mexican restaurants in Singapore, serving up fresh, creative interpretations of classic Mexican food against a fun and festive backdrop. One of our aims is to build a work environment for our teams that is as enjoyable as our restaurants are for our guests. We encourage a culture of fun and inclusivity, inspiring one another and maximising opportunities for career progression.
Who are you?
You are an energetic marketeer who knows how to get things done. You love working with people and have a finger on the pulse when it comes to restaurant industry trends, social media and technology. You’ve got some marketing success stories to share, and are looking to step into a leadership role, motivate a small team, plan excellent campaigns and execute a leading marketing strategy.
Job Highlights:
- Loads of scope to be creative, contribute ideas, propose campaigns and execute.
- Established, well-known restaurant group with opportunity to learn and develop.
- Collaborative and fun working culture and environment.
- Opportunity to be part of a successful and growing business.
- Experienced team to guide and support you in the new role.
- Tons of variety - from burrito tastings to board meetings.
- Lots and lots of tacos.
Responsibilities:
- Brand Identity: Develop unique tone and style for each of our three brands.
- Brand Ownership: Make sure events, ideas, and collateral are on-brand.
- Teamwork: Lead a small team, and work with floor, bar and kitchen teams.
- Campaign Management: Own the marketing calendar and execute revenue-driving campaigns across our four venues.
- Market Research: Identify business opportunities and take inspiration from across the globe to enhance the Loco experience.
- Social Media & Content: Grow following of the restaurant group through creative content on our web and social media channels.
- Event Planning: Oversee signature events to make our venues stand out.
- Email Marketing: Encourage repeat visits through our CRM system.
- OKRs and Budget: Maintain budget, set and track progress against OKRs.
- Public Relations: Oversee media relations and press releases.
- Reporting: Assess each campaign to ensure a cycle of continuous improvement.
Requirements:
- Degree or diploma in marketing, communications or business.
- Track record of success in a multi-outlet restaurant business.
- Knowledge of digital marketing, SEO social media and digital advertising.
- Experience in managing teams and multiple stakeholders.
- Excellent communication skills and written English.
- Knowledge of the latest technology and trends within the industry.
- Willingness to go beyond the bounds of traditional marketing to create memorable experiences for our customers.
What’s next?
- We contact you to arrange a quick chat over the phone.
- You meet the team, ask questions, and demonstrate your passion.
- Once we’ve wowed each other, you’re in!
