Are you looking for a marketing career in a growth-focused company? We are seeking a dynamic Marketing Executive to join our team and grow with us. This role is ideal for someone passionate about the B2B marketing and eager to gain practical experience across a wide range of marketing activities. If you are excited to take on the challenges of B2B marketing within the agile environment of an SME, we’d love to hear from you!
Roles & Responsibilities
You will work closely with our marketing lead and be deeply involved in the following areas:
- Support building differentiated, value-based messages that connect customer pain points with our solutions.
- Assist in shaping and maintaining our voice in the market, ensuring consistency across all communication channels.
- Play a crucial role in creating marketing content that resonates with target audiences at every stage of the buyer’s journey, including blogs, case studies, white papers, and social posts.
- Maintain and update the company website to ensure content is current, accurate, and engaging.
- Collaborate with cross-functional teams, including Product, Sales, and Network Operations, to gather insights and align marketing efforts with business objectives.
- Support sales enablement by developing tools, resources, and content to empower the sales team and channel partners.
- Assist in organising and coordinating B2B marketing events and trade shows.
- Help execute digital marketing campaigns, including SEO, SEM, email marketing, and social media strategies targeted at B2B prospects.
- Monitor and report on the performance of digital marketing campaigns using analytics tools, providing insights to improve effectiveness and ROI.
- Create and adapt basic design materials as needed
Desirable Skills/ Qualities
- A strong work ethic and proactive attitude, with the ability to work independently and as part of a team, taking initiative when necessary.
- Ability to work collaboratively within a team and build relationships across departments, fostering a positive work environment.
- Strong time management and organisational skills to handle multiple tasks and meet deadlines in a fast-paced environment.
- A genuine interest in marketing and a desire to build a career in B2B marketing, with eagerness to learn and stay updated with the latest marketing trends and technologies.
- Understanding of marketing strategies across different regions, including SEA, China, and EMEA.
Requirements
- Diploma / Bachelor’s degree in Marketing, Communications, Business, or related disciplines.
- Up to 3 years’ working experience.
- Fresh graduates with a strong foundation and eagerness to learn are welcome to apply.
- Candidates with the following skills and experiences will be advantageous:
- Work experience in IT, ICT, or a related industry.
- Basic design skills and proficiency in using Adobe Creative Cloud tools.
- Knowledge and experience with marketing tools such as Google Analytics, SEO, WordPress and HubSpot.
- Excellent written and verbal communication abilities in both English and Mandarin, with the capacity to create compelling marketing messages tailored to B2B audiences.
