Job Description & Requirements
We are looking for a Digital Marketing Executive to assist and optimize the planning, implementation, creation and optimization of our online marketing activities. The Digital Marketing Executive’s responsibility is to create content for online digital platforms, monitor the brand’s online presence, create marketing strategies and manage responses.
Digital Marketing Executive Responsibilities:
- Managing and updating social media platforms.
- Managing PPC campaigns, monitoring reports, and ROI.
- Writing SEO copy for the website.
- Measuring the performance of campaigns through web analytics tools (Google Analytics, WebTrends, etc.).
- Keeping up-to-date with trends in social media.
- Creating innovative content.
Digital Marketing Executive Requirements:
- Marketing or communications related degree or diploma.
- Proven experience as a savvy online marketing personnel
- Broad experience with SEO and PPC.
- Understanding of digital marketing concepts.
- Knowledge of web analytics tools.
- Content and creative writing skills.
- Excellent communication skills.
- Basic design and photography skills
- Bilingual in English and Chinese
