- Oversee all marketing campaigns for the organization
- Lead market research efforts to uncover the viability of current and existing products/services
- Brainstorm ideas for new campaigns
- Coordinate with the production team and other departments to produce effective strategies
- Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure
- Represent the marketing team to cross-functional groups including product management and sales
- Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns
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