Marketing Executive
5 days | 9am – 6pm
Basic Salary : $3000 to $3500
Address : Paya Lebar
Requirement
- Working experience in social media marketing or as a Digital Media Specialist.
Responsibilities
Leads Monitoring:
- Keep a watchful eye on incoming leads from various sources (website, social media, referrals, and more).
- Qualify leads and ensure they reach the respective clubs.
- Maintain and update lead sheets with precision.
Leads Update:
- Gather fresh leads from multiple channels.
- Organize and input leads into individual lead sheets.
Weekly Social Media Calendar:
- Craft and schedule engaging weekly social media posts across platforms (Facebook, Instagram, TikTok, LinkedIn, etc.).
- Collaborate with content creators for videos and edits.
- Align posts with current marketing campaigns and events.
- Engage with followers and respond to comments and messages.
- Tweak the calendar based on analytics and performance.
Website Revamp:
- Team up with web designers and developers to give our website a stunning makeover.
- Ensure the new design is user-friendly, responsive, and SEO-optimized.
- Refresh content, images, and media to complement the new design.
- Conduct rigorous testing to squash any bugs before launch.
Ad Hoc Design:
- Whip up eye-catching graphic designs for diverse needs (promotional materials, infographics, internal documents).
- Ensure all designs adhere to our branding guidelines.
- Collaborate with different clubs to meet their design requests.
- Manage the design journey from concept to completion.
Social Media Ads:
- Create and manage compelling social media ad campaigns on platforms like Facebook, Instagram, and TikTok.
- Develop ad copy and visual assets that captivate and convert.
- Monitor ad performance and adjust targeting, budget, and content as needed.
Managing Current Website:
- Regularly update the website with fresh content.
- Keep an eye on website performance and resolve technical hiccups.
- Ensure the website is secure and backed up consistently.
- Optimize website speed and overall performance.
Managing Email Server:
- Oversee the configuration and upkeep of the email server.
- Ensure reliable email delivery and troubleshoot any issues.
- Manage email accounts and implement email policies and procedures.
Managing Web Host:
- Liaise with the web hosting provider to guarantee top-notch performance and uptime.
- Monitor server performance and address hosting issues promptly.
- Ensure regular backups and disaster recovery plans are in place.
- Manage hosting plans, renewals, and billing.
- Coordinate upgrades or changes with the web host as necessary.
Coordinating Print Production:
- Develop and manage timelines for the design, approval, and production of printed materials and in-club graphics.
- Research and select print vendors based on quality, cost, and turnaround time.
- Oversee the installation of in-club graphics, ensuring they are installed correctly and securely.
