Lindt is looking for an Area Sales Manager for Thailand, Singapore, Malaysia, Indonesia, Brunei.
The Area Sales Manager is responsible for the expansion of the Lindt business (Wholesale/retail and Food Service/HORECA) in the specified region.
We offer a challenging position in an international and dynamic environment with a very attractive brand.
Duties & Responsibilities include:
- Responsible for leading the Lindt strategy in the markets: Achieving annual objectives (net Revenue, profitability and Value Market Share), whilst developing mid-term growth plans in top markets. The Sales targets will be based on the business plan and volume forecast, developed as part of the yearly business planning cycle, strongly driven to drive sales and increase footprint.
- Management of the entire P&L of the respective markets and key deliveries. This also includes volume forecasting as well as ensuring a sustainable profitability in the long term.
- Local voice and ambassador of Lindt with the customers within dedicated markets. Work with the teams regionally and in Head Office to build, develop and unlock the potential of these markets in the mid to long term
- Support, develop and implement Marketing and Sales activities in the local markets. Execute the plans, which have been agreed. Bring the brand awareness and penetration of Lindt to the next level.
- Build relationships with Distributors and retailers’ teams across and ensure, that Lindt is constantly prioritized within the brand portfolio of the distributor.
- Execute and optimize the local Trade Marketing activities. Ensure that we are constantly visible in store and that our premium distinctive assets are utilized to drive awareness and penetration within the region. Manage and evaluate promotion levels to achieve maximum returns on investment
- Work closely with our customers and distributors in all markets to provide category and shopper insights to drive performance. Conduct Analysis for Product Performance, Price Sensitivity and Portfolio Effectiveness.
- Close collaboration with Customer Service to ensure that the orders are delivered as per your annual commitment & quarterly forecast.
- Monitor and assess competitive products and programs.
- Develop strategies and promotional efforts to stay ahead of competition;
- Report fully analytical monthly
- Deliver product training, both commercial and technical, to the local sales, logistics and brand managers
