- Global leading consumer electronic goods brand
- Diversity and inclusion
About Our Client
Global consumer electronic brand company. A global leader in audio technology, B2B & B2C product innovation, and digital transformation.
Job Description
- Category strategy & brand Management
- Create a winning brand awareness in Singapore market
- 360 Marketing Activation
- Develop, manage and oversee the consumer marketing campaigns across all function. this would also includes agencies, brand affinity, consumer engagement and commercial success across all omni-channels.
- POC for all indirect and direct ecommerce marketing activation to drive eCommerce revenue growth
- Manage owned digital assets (including .com)
- Strategic negotiation and effective marketing executions of local influences
- Manage and drive all digital always on activation which includes paid search, SEO, paid social, content calendar, EDM communication that best engages the brand's consumers
The Successful Applicant
- 7 years in managing and executing multiple consumer campaigns and long-term brand to consumer engagement through a diverse media mix. Digital & ecommerce planning, is a must.
- Understanding for consumers, with a demonstrated understanding of utilizing consumer research and data to drive actionable insights to develop marketing strategies and plans.
- Be able to translate the global / regional vision that fits effectively for the Singapore audience.
- Working with agencies and budget negotiation.
- A track record in developing compelling consumer communication
- Driving customer acquisition and revenue growth through the implementation of digital and traditional media strategies.
- Able to perform well in a matrixed organisation. Leading and having collaborative partnerships with commercial, product and other cross functional teams.
- Consumer Electronics or FMCG industries.
What's on Offer
Client is proud to be an equal opportunity employer. A learning and fun experience as part of your career development. Learn from the best professionals in the field to guide your journey from day one.
Contact
Yandy Low (Lic No: R2199817 / EA no:18S9099)
Quote job ref
JN-082024-6507665
Phone number
+65 6533 2777
Michael Page International Pte Ltd | Registration No. 199804751N