Our Client:
Our client is one of the world’s leading manufacturers and marketers of quality skincare, makeup, fragrance, and hair care products. We are looking for a Regional Consumer Marketing Manager (6 Months Maternity Cover) to be accountable for driving Marketing communication strategy, leading, planning and execution of all marketing initiatives to achieve the cluster brands’ objectives
Job Responsibilities:
- Develops 360/ omnichannel CE plan across all media channels (paid, owned, earned), including:
- Key programs, media plans and content strategy and execution (including social, digital content, campaigns, community management and listening)
- CRM programming (in partnership with Corporate Marketing)
- Local KOL and Owned Platform Management (FB, IG, YT, brand.com etc)
- Leads and integrates all earned, owned, and paid media and communications across classic PR, ePR, Digital, and Social Media channels for the Brand
- Uses CRM- and CI-based insights to build programs to drive sales and customer acquisition
- Helps to develop the Brand’s CRM calendar and campaigns
- Social platforms in partnership with Corporate Digital/Social Media Manager
- Leads digital/traditional media strategy development in line with Regional direction
Job Requirements
- Bachelor’s Degree holder preferably in Marketing with minimum 6-8 years of relevant experience,
- Proficient in Microsoft Office software applications.
- Excellent written and spoken communication and interpersonal skills.
- Kept abreast on the current macro trends of the market and industry.
- Clearly communicates expectations and adapts communication style to suit audiences and objectives.
- Poised and well groomed
Registration No: R22104771
EA Licence No: 22C1376
