The company is expanding and is looking for a Marketing Executive (SEO & Content Creation) who will be handling content creation and SEO specifically to join the marketing department.
Key Responsibilities:
• Develop and execute content creation for various channels, including search engines, social media tiktok and Instagram.
• Manage PPC campaigns on Google, execute SEO/SEM for the company websites
• Optimize campaigns to achieve business goals, including lead generation, customer acquisition, and revenue growth.
• Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics and other digital marketing software.
• Prepare regular reports on campaign performance and provide insights and make data-driven improvements.
• Stay up-to-date with the latest digital marketing trends and technologies.
• Assist in coordinating events, ensure smooth run
• Administrative upon ah hoc when required
Qualifications:
• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience as a Digital Marketing Specialist or similar role.
• In-depth knowledge of various digital marketing platforms, best practices, and website analytics.
• Experience with SEO, SEM, PPC, and social media marketing.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
Preferred Skills:
• Certification in Google Analytics, Google Ads, or other relevant areas.
• Experience with A/B and multivariate testing.
• Familiarity with HTML, CSS, simple video editing, and basic web design principles
