Company Overview
Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).
What you'll do
The Marketing Director – Asia will be a key member of the international marketing responsible for helping to drive sustainable and consistent revenue growth. You will drive go-to-market planning and execution for Docusign’s marketing programs across the Asia region to grow awareness, capture demand and accelerate pipeline. The successful individual will have a solid understanding of the SaaS market with strong analytic and execution skills to deliver high business growth and successful business outcomes. This is a high impact role that combines strategy, leadership, creative thinking, demand generation and execution.
This position is an individual contributor role reporting to the APJ Senior Director of Marketing.
Responsibility
- Develop and implement strategic marketing plans for the Asia region to achieve business objectives including defining key priorities and strategies for growing the pipeline to support sustainable business growth
- Collaborate with the Docusign sales team and other cross-functional teams, such as the Product and other marketing teams, to ensure cohesive marketing efforts
- Analyze market trends, competitor activities, and customer insights to identify opportunities for growth and improvement
- Oversee the creation and execution of APJ-specific marketing campaigns, including performance marketing, events, promotions, and partnerships
- Monitor and report on the effectiveness of marketing initiatives, adjusting strategies as necessary to meet targets
- Manage and influence regional marketing budgets, ensuring efficient allocation of resources and ROI maximization
- Foster strong relationships with key customers, including regional sales leadership, partners, and customers
- Stay aware of industry trends, emerging technologies, and best practices to maintain a competitive edge
- Source and manage local vendors for program execution
- Develop thought leadership, customer and product content that can be used in demand generation programs
Job Designation
Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)
Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.
What you bring
Basic
- Experience managing teams across multiple countries and languages
- 10+ years of high-tech marketing experience, preferably in a field facing role
- 3+ years of people and/or team management
- University degree qualified
Preferred
- Strong leadership, strategy, and execution skills with demonstrated track record of career advancement and success in radical technology markets, large and start-up companies/divisions
- People management experience and building scaling dedicated teams
- A strong mix of analytical and creative skills
- Experience marketing technical solutions to specific industry verticals, with multi-channel distribution efforts
- Experience successfully managing cross functional partner relationships at all levels of an organization, with industry associations, partners, customers, and the public
- Excellent organizational, presentation and writing skills
Life at Docusign
Working here
Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At Docusign, everything is equal.
We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.
Accommodation
Docusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at [email protected].
If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at [email protected] for assistance.
