Job Responsibilities
This role will manage a small team of digital marketing members, and is required to have strong technical proficiency, project, and people management skills.
Responsibilities:
- Web ManagementOversee and manage web-related activities with experience in content management tool, Interwoven or Hybris.
Manage website revamp projects, ensuring a seamless transition and improved user experience.
Ensure the seamless functioning, optimisation, and user experience enhancement of digital platforms.
- Digital Campaign ManagementExecute and optimise digital marketing campaigns utilising the marketing automation systems such as Microsoft Dynamics 365, Pardot or HubSpot.
Develop strategies for effective online engagement and lead generation.
Manage dashboard development and analytics to monitor and report on campaign results.
- E-commerce ManagementDrive and optimise the organisation's e-commerce initiatives and collaborate with cross-functional teams to enhance the online purchasing journey.
- Technical ProficiencyDemonstrate strong technical skills, including proficiency in HTML and coding languages.
Lead in adoption of new digital marketing technologies.
- Agency ManagementCollaborate with external agencies, providing clear directives and ensuring the delivery of high-quality work.
Manage relationships with agencies to meet project deadlines and campaign objectives.
- Stakeholder ManagementEffectively communicate with and manage stakeholders at various levels.
Ensure alignment of digital marketing strategies with broader brand and communication goals.
Requirements:
- Bachelor’s degree in marketing, Communications, IT, or a related field.
- Minimum 8 years of digital marketing experience.
- Proven experience in web management.
- Strong proficiency in digital marketing campaign management.
- Excellent project management skills to ensure deadlines are met.
- Technical acumen with a solid understanding of HTML and coding languages.
- Experience in managing digital marketing team, external agencies and collaborating with cross-functional teams.
- Excellent communication and interpersonal skills.
- Detail-oriented with a keen eye for design and user experience.
- Analytical mindset with the ability to interpret data and optimize campaigns.
- Proactive problem solver capable of handling multiple tasks and deadlines.
- Adaptable to evolving digital marketing trends and technologies.
Only shortlisted candidate will be notified.
To apply, please visit to www.gmprecruit.com and search for Job Reference: 24804
GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jaremy Ong | Registration No: R1876766
