Job Description
Assist the team in the development of the overall digital marketing strategy
Implement digital marketing activities across a broad range of digital marketing channels (XiaoHongShu, WeChat Tiktok etc)
Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
Manage digital advertising campaigns
Conduct research on market trends, brand’s audiences and competitors and end-to-end consumer journey to drive engagements and conversions
Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
Candidates requirement
Diploma/Degree or professional certification in either Marketing, Digital Marketing, Public Relations or Mass Communication
Minimum one year of relevant working experience, with passion and experience in digital marketing field
Flair in strong creative design and copywriting skills is a plus
Fluency in Chinese is a must due to the nature of business
