Responsibilities
- Oversee the team in creating comprehensive marketing campaigns across multiple channels for both consumer and professional markets.
- Collect, analyze, and interpret market intelligence to inform strategic decisions and achieve business goals.
- Work closely with other departments to ensure successful marketing execution and meet KPIs.
- Identify gaps in the company's marketing toolkit and develop strategies to address them.
- Monitor the effectiveness of marketing campaigns, analyze ROI, and make necessary adjustments to drive revenue.
- Identify and promote effective marketing practices within the team and region.
Requirements
- Bachelor's degree in Business, Marketing, or a related field.
- Strong analytical and problem-solving abilities.
- Excellent oral and written communication skills.
- Ability to multitask and work independently. Proven ability to handle complex tasks and anticipate future needs.
