I partner with store teams to execute the Brand VM framework, whilst protecting best sellers and customer experience.
I train retail teams to execute the VMD and inspect execution.
I identify key looks on the street, adapting in store execution to deliver newness and reflect the local customer.
I live in stores, provide feedback and implement action plans to deliver VM directives and drive sales.
I assess store needs and use my judgement to make locally-relevant decisions that maximise sales.
I manage and execute VM event set-ups in store.
I deliver the monthly visual set in line with the brand plan and milestone calendar, staying disciplined to the VM directive.
I train and coach others to deliver store presentation within the VM framework.
I inspect execution of trade actions.
