Key Responsibilities:
• Marketing Strategy: Develop and execute marketing plans that support the growth of TOS Auto and TOS Auto SprayWerk, aligning with the overall business objectives.
• Digital Marketing: Plan and manage digital campaigns, including social media, Google Ads, and email marketing, to drive traffic and generate leads for both businesses.
• Content Creation: Create engaging content for websites, social media, and marketing materials, tailored to the distinct audiences of TOS Auto and TOS Auto SprayWerk.
• Social Media Management: Oversee social media accounts for both businesses, creating and scheduling posts, responding to inquiries, and tracking engagement metrics.
• SEO & SEM Optimization: Optimize website content and digital campaigns to improve search engine rankings and drive organic traffic for both TOS Auto and TOS Auto SprayWerk.
• Brand Consistency: Ensure consistent brand messaging across all marketing channels and materials for both TOS Auto and TOS Auto SprayWerk.
• Market Research: Conduct research on industry trends, customer preferences, and competitor activities to inform marketing strategies and identify growth opportunities.
• Analytics & Reporting: Track and analyze the performance of marketing campaigns for both businesses, providing insights and recommendations for improvement.
Requirements:
• Proven experience in digital marketing, content creation, and social media management.
• Strong understanding of SEO, SEM, and Google Analytics.
• Excellent communication and writing skills.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite) is a plus.
• Ability to work independently and manage multiple projects simultaneously.
What We Offer:
• Competitive salary and performance-based bonuses.
• Opportunities for professional growth and development across multiple business units.
• A dynamic and collaborative work environment.
• Employee discounts on vehicles and services.