Total 3 Director/C-Level pr executive job vacancies in PR / Media / Communications category in Singapore

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Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

The Director acts as the day-to-day liaison between the client and business, providing leadership, strategic direction and input for media plans. The Director effectively leverages experience, knowledge and skills to drive innovative thinking while balancing client, company, and team needs.

Key Responsibilities:

• Lead and manage the day-to-day strategic integrated media planning activities for assigned account(s).
• Help develop planning objectives and strategies that coincide with client’s marketing direction.
• Establish and grow client relationships by demonstrating an understanding of industry and client business issues
• Achieve the financial goals of the account by managing costs, revenue, and scope of work in accordance with client contract
• Oversee budget allocation process for all media based on client initiatives and direction; accurately project costs and anticipate the financial results of plan revisions
• Oversee and guide content development
• Cross team collaboration to work with the division leads in Strategy, Programmatic, Content, Analytics & Insights and Ad Ops team.
• Work with teams to evaluate media performance and KPIs to determine the extent to which the original objectives and strategies were met.
• Scope of work management, manage and optimise working process to ensure seamless implementation of projects is essential.
• Run and mentor a mid-size team and promotes a healthy team building and collaboration
• Participate in the recruitment and selection of junior staff
• Establish and maintain effective relationships within and outside the immediate team

Qualifications

• Min 12 to 15 years of strong media experience, prior experience in managing large client accounts preferred.
• Ability to develop POVs on various media in the marketplace is essential to this role
• Excellent presenter and strong in client & stakeholders management
• Is sound in online and offline strategic planning. Experience in planning and implementing in market such as SEA, China, US and EU is a benefit but optional.
• Detailed awareness of media landscape, trends, challenges and competition.
• Good understanding of research tools
• Ability to translate data into well-articulated ideas looking outside the box
• Creative ability to partner and develop innovation and first to market opportunities
• Superior organizational, interpersonal and managerial skills with attention to detail

Objective of role:

Reporting to CEO, Southeast Asia, Australia & Korea, the key responsibility for this role is to

define and implement brand marketing and communication strategy for the SEA & Australia

markets, working collaboratively with Headquarters and regional stakeholders.

You will build a global Valentino community, engaging and transmitting the Maison’s brand

DNA through clearly defined marcom actions in alignment with brand guidelines and close

collaboration with internal teams including retail, crm, merchandising, visual merchandising

and finance to define marketing priorities and to achieve business goals.

Key accountabilities:

• Ambitious and creative development and implementation of marketing and communication

strategies to elevate and strengthen brand awareness within the SEA & Australia regions

• Deliver strategic plans on calendar for PR, media, marketing and events to enhance the Maison

brand identity, amplify our position and alignment with the arts and culture community, and to

romance, engage and recruit new prospect audience to business

• Drive a digital-first marketing strategy and local 360 action plan to support all product categories

including ready-to-wear, leather goods and accessories, soft accessories and bijoux

• Develop and implement innovative brand and product PR strategies and tactics in line with

global branding strategies and communications calendar

• Work in close collaboration with Head of CRM & Clienteling and team to develop third party

partnerships so as to expand brand reach and to communicate effectively to new audience

segments

• Appoints and manages PR agencies to identify opportunities for the brand in market and to

lead with the goal of achieving brand results through all projects and undertakings

• In constant review of all strategies with CEO and functional head of departments at a regional

and global level and to implement plans on time within budget

• Build and maintain excellent relationships with all key regional editors and talents as the brand

ambassador of the Maison

• Responsible for leading the marcom team, elevating their competencies and individual

development to ensure personal and professional growth and success in driving regional

marcom activities

• Manage the annual regional marcom budget

• Sensitive to luxury marketing trends and competitor activities

Key Attributes:

• Minimum 10 years of experience in a managerial capacity within the luxury fashion industry

• Strong knowledge of the SEA & Australia markets

• Flexible and agile to work in an environment with a multi-faceted matrix to drive PR,

marketing and communication strategies

• Strategic and creative thinker with an acute sense of luxury

• Passionate about arts and culture

• Aspirational leader with a growth mindset and ambitious approach to achieving brand

excellence

Responsibilities:

• Maximise business opportunities through professional, consultative sales methods and partnership development
• Lead agency team to win pitches and assist with integrated campaigns.
• Take charge of integrated campaigns and facilitate the best modern marketing work that delivers business success for our clients across domains like brand, advertising, PR, content, social, digital, sustainability, and ESG-focused initiatives
• Ensure coverage of strategic accounts and growth in relationships and prospects across multiple client stakeholders, demonstrating industry knowledge and expertise
• Stay ahead of the latest trends and best practices of the industry

Requirements:

• Bachelor’s degree in Marketing, Business, Psychology, Communications, or equivalent.
• Minimum 2 years work experience as a Director or 4 years experience as a Senior Manager within the agency. Advertising agency or brand consultancy experience is a plus.
• Technically strong in at least 2 out of 4 areas below - Research, Strategic branding, 360 campaigns, PR/social media; able to advise clients in those areas.

Interested candidates who wish to apply for the advertised position, please click APPLY to submit your resume.

EA License No.: 13C6305

Reg No: R23118161

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