Digital Marketing Executive
Full-time
Senior Executive
6 months ago
The Digital Marketing Executive is to be responsible for maintaining content across all hotel websites, including but not limited to restaurants and s..
The Digital Marketing Executive is to be responsible for maintaining content across all hotel websites, including but not limited to restaurants and spa microsites as well as support Digital Marketing Manager for online reputation management.
Observes and adheres to the Values of Accor, i.e. Guest Passion, Respect, Innovation, Trust, Sustainable Performance and Spirit of Conquest.
Primary Responsibilities
Supports Digital Marketing Plans For Hotel
- Supports Digital Marketing Manager in executing the hotel’s digital marketing communication plan, including SEO/SEM, email, social media, and display advertising.
- Ensures efficient execution of assigned digital marketing campaigns and projects in a timely manner.
Maintenance Of Websites And Microsites
- Creates and maintains content for hotel main website and standalone websites for selected Food and Beverage outlets, Arcade and Spa.
Supports Social Media Awareness
- Supports content creation of social media pages for Hotel, Food and Beverage, Arcade and Spa for use in digital channels, including Facebook, Instagram, YouTube, WeChat and Twitter.
- Supports Digital Marketing Manager in executing an effective social media influencer programme in a timely manner.
Manages Hotel’s Online Reputation
- Supports Digital Marketing Manager on online reputation management through coordinating responses for hotel across multiple platforms in a timely manner.
Other Responsibilities
- To co-ordinate reporting for digital reporting for hotel in a timely manner.
- To process quotations and invoices for the department in a timely manner.
- To provide general administrative support for the team.
- Performs any other duties and responsibilities that may be assigned.
- Creates and maintains content for hotel main website, corporate website, e-commerce websites and selected Food & Beverage microsites. Preferably with experience in AEM platform.
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