Total 58 digital art director job vacancies in Sales / Marketing category in d03 queenstown tiong bahru

What you’ll do

• Digital Campaign Management: Plan, implement, and manage digital marketing campaigns across various online channels, including search engines (SEO and SEM), social media platforms, email marketing, and display advertising. Communicate with customers and followers, respond to queries promptly, and monitor comments and reviews.
• Content Creation: Develop compelling content for websites, blogs, social media, and marketing materials.
• Search Engine Optimization (SEO): Perform keyword research, on-page optimization, and backlinking activities to enhance website visibility on search engines.
• Paid Advertising (PPC): Manage paid search campaigns (e.g., Google Ads, Bing Ads) and social media advertising, including campaign setup, ad targeting, and optimization.
• Website Management: Collaborate with web developers to update website content, maintain website functionality, and ensure alignment with marketing campaigns.
• Analytics and Reporting: Track website traffic, campaign performance, and relevant KPIs using analytics tools. Analyze data to identify trends, optimize campaigns, and generate reports for insight sharing.
• Market Research: Conduct market research and competitive analysis to stay informed about industry trends, target audiences, and competitor activity.
• Budget Management: Assist in managing marketing budgets and ensure effective allocation of resources.
• Collaboration: Work closely with other departments, including sales, product development, and design, to ensure consistent messaging and successful outcomes.

What you’ll bring

• Experience or interest in the automotive industry is a plus.
• 1-3 years’ experience in a strategic social media and/or digital marketing strategist role. Strong understanding of SEO, SEM, social media marketing, and email marketing practices.
• Expertise with Google Analytics and other web analytics tools.
• Excellent written and verbal communication skills.
• Data-driven mindset and ability to translate data into actionable insights.
• Ability to work independently as well as collaboratively within a team.
• Good knowledge of search and social media advertising, programmatic advertising and content conceptualization and production would be an advantage.

We’re hiring: Digital Marketing Executive, based in Singapore

At Aqua Expeditions, we are passionate about providing exceptional levels of service to our guests. We take pride in pampering our guests and ensuring that their time with us creates a trip of a lifetime. The Aqua experience is carefully curated by a team of talented individuals — from onboard crew to reservations staff — who work behind the scenes to guarantee smooth sailing. We are always on the lookout for new team players who share our passion and expertise, to ensure a world-class travel experience. If this sounds like you, apply now and be part of our extraordinary voyage!

OUR VISION: To create and deliver unique and authentic once-in-a-lifetime experiences so that our guests can have enriching memories to cherish for a lifetime.

OUR MISSION: Aqua Expeditions offers customized luxury travel experiences aboard vessels of elegant, contemporary design, centered around immersive culture and wildlife excursions unique to each location, award-winning cuisine by renowned chefs, personalized guest service, and a commitment to community, sustainability and preservation.

4 CORE VALUES:

A: We value AUTHENTICITY, believing in the unique talents of each individual and the importance of integrity.

Q: We aim for QUALITY, emphasizing a service-oriented approach and shared knowledge.

U: We believe in UNITY, and prioritize effective teamwork.

A: We hold deep ADMIRATION and respect for our environment, collaborating closely with local communities to foster responsible practices that protect and conserve nature.

Sounds great – what’s the role in a nutshell?

Campaign Optimization:

• Work with the Digital Marketing Assistant Manager to monitor and optimize digital marketing campaigns across various channels, including Google Ads, Meta Ads, and others.

Website Management & Digital Systems:

• Collaborate with the design and content team to manage website content by publishing new material and updating existing content.
• Conduct regular testing of our website and online systems to ensure optimal functionality. Identify, document, and report any issues or bugs.
• Assist in the implementation and testing of new website and various systems’ features or updates to enhance user experience.

Analytics and Reporting:

• Track and measure the performance of digital marketing campaigns.
• Prepare regular reports on key metrics, campaign performance, and ROI.
• Provide actionable insights and recommendations for continuous improvement.
• Maintain accurate and detailed records of all marketing spend.
• Assist in market research and competitor analysis.

What are we looking for?

• Singaporean or PR only.
• Bachelor's degree in Marketing, Business, or a related field.
• At least 2 years of digital marketing experience with demonstrated strong track record in leading and managing Google Ads and social media advertisement.
• Strong analytical skills and ability to interpret data to make informed decisions.
• Understanding of search engine algorithms and ranking methods.
• Good knowledge of Google analytics.
• Experience working in a digital marketing agency is a plus.
• Up-to-date with the latest trends and best practices in digital marketing and measurement
• An innovative self-starter and responsible individual who can work independently and at the same time, a team player with strong interpersonal skills.

Please apply at the link below:

https://aquaexpeditionshr.bamboohr.com/careers/204

Key Highlights

• Great exposure to the government sector
• Nearest MRT: Labrador Park
• Working Hours: Mon- Fri (office hours)
• Salary:  Up to $3,400 per month
• Contract Duration: 11 months

Key Responsibilities

• 360 Marketing Support: Manage and coordinate campaigns with creative and media agencies to promote digital inclusion initiatives and inspire support for vulnerable communities.
• Partner Marketing Activities: Develop marketing materials (e.g., collaterals, videos) and organize events to showcase partnerships and amplify outreach efforts. Ensure consistent brand representation across all partner collaterals.
• Digital Platform Management: Oversee engagement touchpoints to inform the public about programmes and encourage participation in building a digitally inclusive society.
• Performance Reporting: Track and report key performance indicators (KPIs) to monitor marketing campaign success.

Key Requirements:

• ONLY SINGAPOREAN!
• Degree in Marketing/Mass Communication or any related field.
• Minimum of 1 years of relevant experience in marketing/PR or equivalent.

Interested candidates please click "Apply Now". We regret to inform you that only shortlisted candidates will be contacted for further discussion.

Venice Kang
Outsourcing Team

BGC Group Pte Ltd

Registration No.: R23117645
EA License Number: 05C3053

• Manage and create engaging content for social media platforms including TikTok, Facebook, Instagram, etc., acting as the primary point of contact and decision-maker for content creation and distribution.
• Assist in developing and executing social media marketing strategies to increase brand awareness and engagement, taking ownership of campaign planning and execution.
• Monitor social media channels, respond to comments/messages, and analyze performance metrics to optimize content, serving as the lead strategist for social media engagement.
• Maintain and update the company website with new content, products, and promotions, taking on the role of website administrator and chief content curator.
• Collaborate with key opinion leaders (KOLs) and influencers to amplify brand reach and engagement, spearheading influencer partnerships and outreach efforts.
• Assist in planning and executing digital marketing campaigns across various channels, including experience with Search Engine Marketing (SEM) and Search Engine Optimization (SEO),assuming the role of lead campaign manager and strategist.
• Utilize graphic design tools like Canva to create visual assets for social media, website, and marketing campaigns, acting as the primary designer and creative director.
• Support the marketing team in day-to-day tasks and special projects as needed, stepping into the role of acting Head of Marketing and providing guidance and direction to other team members as necessary.
• Conduct market research to identify trends, audience preferences, and competitor activities, serving as the chief analyst and insights generator for marketing strategy development
• Keep up-to-date with the latest trends, tools, and best practices in digital marketing.
• Implement new tactics and techniques to stay ahead of competitors and improve campaign outcomes.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field.
• Proven experience (1-2 years) in digital marketing, SEO, SEM, or related areas.
• Experience with digital marketing tools (Google Ads, Google Analytics, email marketing platforms).
• Strong understanding of SEO, SEM, and web analytics.
• Experience with social media marketing and content management.
• Strong communication, organizational, and multitasking skills.
• Creativity, analytical thinking, and problem-solving skills.

• Manage and create engaging content for social media platforms including TikTok, Facebook, Instagram, etc., acting as the primary point of contact and decision-maker for content creation and distribution.
• Assist in developing and executing social media marketing strategies to increase brand awareness and engagement, taking ownership of campaign planning and execution.
• Monitor social media channels, respond to comments/messages, and analyze performance metrics to optimize content, serving as the lead strategist for social media engagement.
• Maintain and update the company website with new content, products, and promotions, taking on the role of website administrator and chief content curator.
• Collaborate with key opinion leaders (KOLs) and influencers to amplify brand reach and engagement, spearheading influencer partnerships and outreach efforts.
• Assist in planning and executing digital marketing campaigns across various channels, including experience with Search Engine Marketing (SEM) and Search Engine Optimization (SEO),assuming the role of lead campaign manager and strategist.
• Utilize graphic design tools like Canva to create visual assets for social media, website, and marketing campaigns, acting as the primary designer and creative director.
• Support the marketing team in day-to-day tasks and special projects as needed, stepping into the role of acting Head of Marketing and providing guidance and direction to other team members as necessary.
• Conduct market research to identify trends, audience preferences, and competitor activities, serving as the chief analyst and insights generator for marketing strategy development
• Keep up-to-date with the latest trends, tools, and best practices in digital marketing.
• Implement new tactics and techniques to stay ahead of competitors and improve campaign outcomes.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field.
• Proven experience (1-2 years) in digital marketing, SEO, SEM, or related areas.
• Experience with digital marketing tools (Google Ads, Google Analytics, email marketing platforms).
• Strong understanding of SEO, SEM, and web analytics.
• Experience with social media marketing and content management.
• Strong communication, organizational, and multitasking skills.
• Creativity, analytical thinking, and problem-solving skills.

The Director, Marketing & Sales plays a pivotal role in supporting business growth in a dynamic and challenging environment. As a key member of the Senior Management Team, he/she will:
- Support the CEO to build the company vision, strategy, & development
- Devise and deliver long term Marketing/Sales/Communication strategy
- Take the lead with the CEO and CFO to build the Budget, Sales ambition and projection
She/He will set up the Marketing Budget, strategy for customers and employee leads generation, define action plans to achieve sales target and expand our consumer/talents database, follow up with the Marketing/Sales Team on execution and Marketing expenses management.

Responsibilities

He/she leads the full Marketing/Sales department and constantly create synergies between Team members & other departments especially Operations. Through our systems (ERP & CRM), he/she builds a data/analytical mindset, and leads the Team to focus on achieving the Sales Targets, as well as how to revisit the organization to support business growth.

1. Marketing & Communication:

• Brands’ Value Proposition and differentiationUnderstand and track global local market landscape, stay up to date with competition strategy, work with the Marketing/Sales Team to identify consumer needs by location, and lead Market research.
  Stay ahead of competition and the Market with Marketing and systems innovations, stay up to date with new consumer experiences and trends, support the implementation.
  
  Define the marketing strategy and plan for the Company, and for each brand:Reinforce the strategy/positioning/offer of our brands in Singapore
  Ensure a clear positioning to differentiate our brands from competitors
  Design the offer and develop the awareness of the different brands of the Company
  
• Consumers’ JourneyDesign the Consumer Journey in order to build a strong relation/affinity with the consumers in relation to our convictions and beliefs (our vision). Elevate our consumer journey and experience across all touchpoints, incorporate new services/communication for better retention of customers and for cross selling strategy
  Conduct non consumer and existing customers survey, define consumer profiles, understand their needs, problems or wants and match them with the suitable solutions
  
• Communication
  Lead external communications:Set up Marketing calendar for key activations / objectives / KPIs and align all Teams to roll out specific plans by channels / unique content to increase Brand awareness / conversion / engagement
  Partner with Influencers, Media coverage, events, awards and online platforms, CSR activations
  Elevate our Employer Brand in order to generate HR leads & develop corporate brand as one of the best employers in Singapore
  Support internal communication
  

2. Digital: Website, SEA, SEO, Social Media Platform

• Define and set up the acquisition strategy online & offline for customers & candidates; Identify the acquisition levers online (SEA, SEO, Social, E-mailing (CRM…), etc) and offline according to the seasonality
• Define annual plan for customer lead acquisition with digital agencies, translate Sales objectives into Digital KPIs with the Digital Marketing team and the Digital agency, lead them to execute effective integrated marketing campaigns with performance content, optimize campaigns / channels, CPL and CPA
• Ensure strong monitoring of vendor on leads acquisition actions/strategies: Clear KPIs, Dashboard to track vendor’s performance on a weekly basis.
• Follow up the cost acquisition (Online and Offline) per channel and take relevant actions to meet Sales objectives
• Set up and follow up a dashboard with KPI’s to measure the performance (Web site, conversion rate, ROI campaign…) in order to meet sales objectives
• Brainstorm new, creative growth strategies and plan, execute and measure experiments and conversion tests; identify new Digital marketing channels to promote the brand and generate more qualitative leads
• Manage the Digital Marketing team on content creation, proofreading, harmonization of the tone
• Lead the Digital Marketing team to define Social Media Calendar and content strategy by channel, make the team strongly focus on community management, assess e-reputation, reviews and Brand affinity across platforms

3. Sales Performance

• Brand AmbassadorBe the Brand Ambassador amongst all Teams and departments to infuse Brand and Sales Directions while aligning with the Product and Operations teams at all time
  Support the creation on a sales training system (online & offline)
  
• Ensure Operations & sales teams deliver a consistent brand/sales speech
• Upscale the sales skills and competencies of our teams, focus on Consumer experience and Brand storytelling
• Sales Performance:

- Support the Sales Team and Operations to achieve the Sales Targets

- Support the Sales team to define the sales objectives (individuals & collective)

- Define/track (weekly/monthly basis), analyse sales performance and revisit the sales targets to achieve business goals:

1. Number of Leads to attract
2. CVR
3. New Sales
4. Number of Leavers

• With Operations, build and follow up proper actions plan per location to ensure a strong sales performance; ensure strong coordination and smooth collaboration with the Operations team
• Define Pricing / Discounts / Offering and adapt strategies and action plans
• Develop B2B partnership with companies to increase sales
• Systems and Sales Performance
• Clear & automative dashboard:Weekly report of our Sales Funnel: Automate the tracking of our data through our ERP & CRM, closely with our Digital teams
• Develop proper dashboard and reports to track key sales/Operations indicators (Prospective customers, Leavers) to improve sales performance and customer retention
• Ensure the clarity/respect of the process/flow in ERP by Operations to ensure accuracy of data and proper performance management. Works closely with the Operations team
• Develop Marketing automation in our CRM (HubSpot) to improve sales performance
  

Job Requirements

• Equipped with more than 15 years of experience as a Marketing/Sales Manager in an MNC setting, preferably with international experience
• Strong Business acumen, strategic thinking and sales-oriented to achieve results
• Creative
• Data driven: Analytical and strategic mind
• Management skills with leadership and pedagogy to support the team
• Strong skills in Digital (SEO, SEA, websites, google analytics…) and ability to manage vendors (SEO/SEA Agency, etc…)
• Strong skills in Sales performance management (Strong analytical capabilities of Sales Funnel, Tactics to improve Sales performance)
• Possess superior organizational skills, including the ability to prioritize and anticipate the needs of multiple client groups
• Experience managing and executing strategies for growing organisations
• An excellent independent worker and a collaborative team player
• Possess strong written and verbal communication skills in English:

1. Ability to empathise and communicate with employees of all levels
2. Ability to influence Leaders on Change initiatives
3. Ability to be flexible operationally to meet the needs of a multi-cultural, diversified, and fast-growing organisation

• Possess pragmatism and business awareness and a strong customer service mindset that places our internal stakeholders’ interest as the top priority

Interested in digital marketing and like to work with people?

In this role, you serve as an accountability partner to our clients and help them achieve their business goals with digital marketing.

Join a fast-growth agency and be among passionate team members.

We are looking for someone who can grow with the company and make waves in the industry together.

• Serve as a growth strategist and strengthen business trajectories through the achievement of client and company goals
• Operate as the point of contact for existing clients and liaising with them via Whatsapp, calls or meetups
• Service multiple clients concurrently, meeting deadlines and expectations
• Listen to clients' business problems and introduce relevant solutions, where applicable
• Educate clients on the value of their engagement with the company
• Break down campaign metrics in monthly digital marketing reports and provide consultation to clients
• Work with our sales consultants and campaign specialists to ensure the success of the campaign
• Work with our finance exec to ascertain project performance payout based on incremental growth
• Provide analysis and suggest the use of marketing technology to meet clients’ goals
• Constantly learn about new digital marketing trends and solutions to help clients such as automation software & video marketing

Requirements

• Need to travel to office and clients' place at times
• Self-motivated, detail-oriented, able to handle multiple projects, multi-task and meet deadlines.
• Good in communication with people
• Willingness to accept feedback and reflect & grow
• Willingness to learn and improve constantly
• Basic knowledge of Google and Facebook ads preferred

Why Join us

• Be awarded bonuses based on performance
• Flat organizational structure with no office politics
• Hybrid working arrangement
• Be exposed to a wide variety of industries and broaden your horizons

Reporting to the Director, the Assistant Director leads a team in planning and operationalizing programs, including marketing for the Hua Mei Training Academy under Tsao Foundation. He/she will engage various stakeholders including faculty/trainers for effective delivery of offerings; end users for appropriate application of knowledge learnt; development team through regular portfolio viability review exercise which will eventually lead towards implementable business opportunities.

The Assistant Director will be the driver for establishing rapport and building strong relationship with key partners for advocacy purposes and participating in other continuous improvement projects for business sustainable growth and development to serve the ultimate stakeholders relevantly and timely.

Responsibilities:

Business Development / Marketing

• Market new and existing programs, plan and manage attachment programs from external institutions
• Participate in networking, sharing and collaboration with professional teams from various sectors to identify and develop new training needs and initiatives
• Work with Director to reinforce the Training Academy’s branding through marketing and delivering consistent quality programs

Programme Management

• Lead the operations of the Training Academy to ensure compliance with government funding requirements such as SSG, AIC, C3A, NSA and CPE guidelines and any other government bodies.
• Lead and manage the Organisation’s academic programmes (e.g. nursing, gerontology, counselling etc.), corporate workshops and community talks
• Ensure the smooth operations of end-to-end programme execution and delivery from planning course schedule, recruit, execution to graduation
• Coordinate with trainers or lecturers to contribute their creative, professional expertise, talents and skills to deliver quality and relevant training courses

Operations

• Preparation and consolidation of reports based on internal (Management) and external (CPE, SSG, AIC, NSA, Funding Projects) requirement.
• Familiar with TPGateway platform and TMS.
• Manage appeal process, grievances and complaints
• Manage Audit process from government bodies e.g. CPE, SSG, AIC, NSA
• Plan and develop appropriate systems and procedures for the effective administration of programs
• Oversee the calendar of training activities and ensure smooth admin and delivery of programs
• Oversee the co-ordination of training logistics and placement activities for programs through interface with clients, training partners and trainers to ensure operational requirements of the Organisation and clients are met
• Participate in strategic planning and facilitate planning sessions through providing the team with pertinent information and analysis
• Recommend appropriate marketing strategies to meet operational goals and participate in planning and implementing marketing plans
• Assist the Director with budget development and draft application and proposals for submission to funding authorities to maximize grants
• Establish good relations with government and statutory board and corporate clients to promote programs
• Confer with clients on their training requirements; to review and provide feedback to fine- tune course curriculum together with Development team
• Responsible for proper documentation of contracts with clients and trainers and ensure timely and accurate maintenance of statistical records & reports
• Ensure current and accurate maintenance of client database, training catalogue, email alert on relevant websites and other social media platforms, etc.
• Oversee the organization of resource materials such as training manuals, reference library, evaluation procedures, training materials and aids, publicity materials etc.
• Promote and recommend quality service standards with a view to continuous improvement, and participate in improvement projects
• Organise and participate in activities or outreach projects - internal or joint, that promotes the Organisation’s cause and mission

People Management

• Provide leadership to teams, and develop them through staff engagement, providing learning and coaching.
• Develop and maintain a culture that facilitates effective performance of staff through clearly established individual responsibilities and objectives.
• Establish key performance indicators to assess and regulate performance so that objectives are met.
• Responsible for selection, professional development and performance evaluation of staff, bearing in mind, recognition and career progression, as and when appropriate to be addressed.
• Ensure compliance to HR policies and guidelines.

Requirements:

• Degree in Business/Marketing or related eg. Learning and Development
• Minimum 5-7 years of working experience in an educational institution
• Experience and good knowledge in WSQ programmes
• Experience in liaising with government agencies
• Competent in business development and communication skills
• Have good knowledge of learning and development for adult learners.

Job Highlights:

Enhance exposure to the government sector

Nearest MRT: Pasir Panjang

Working hours: Monday - Thursday: 8.30am – 6.00pm, Friday: 8.30am – 5.30pm

Salary: up to $3,450 per month

Contract duration: 11 months

Job descriptions:

• Support 360 marketing communication activities. This would entail project management and liaison with creative and media agencies.
• Support marketing activities to partners such as private companies & social service agencies to amplify initiatives and programmes. Producing marketing assets like collaterals and videos showcasing the programmes and partnerships to organising events.
• Manage the digital platforms that are used as engagement touchpoints.
• Coordinate and prepare reporting on the Key Performance Indicators (KPI) to track and monitor marketing outcomes.

Job requirements:

• Only Singaporean.
• Minimum Degree in Marketing or any related discipline.
• Familiarity with social media platforms, content creation and editing will be a plus.

Interested candidates please click “Apply Now”. We regret to inform you that only shortlisted candidates will be contacted for further interviews.

Rachel Tham Pei See

R23114253

BGC Group Pte Ltd (Outsourcing )

EA 05C3053

Join the Bacha Coffee team

Great ideas start with coffee, Bacha Coffee starts with you. We are headquartered in Singapore with coffee rooms and boutiques in Europe and Asia currently. We are expanding aggressively to achieve a worldwide presence in the upcoming months...

Bacha Coffee specialises in 100% Arabica coffees and provides customers with a unique opportunity to travel the world through their cup by exploring harvests from over 30 of the most well-reputed coffee producing countries. Even our distinctive fine blended, fine-flavoured and naturally decaffeinated coffees are produced using only 100% Arabica beans to give coffee lovers the widest choice, without ever sacrificing quality or flavour.

The qualities that have made Bacha Coffee a legendary brand around the world also make us a great place to work: innovation, creativity, passion, and excellence.

Job Summary

This position supports global and local marketing campaigns for Bacha Coffee Brand.com, by implementing digital sales, marketing, and logistics strategies across BachaCoffee.com, social media, search engines, and other channels. The objectives include driving net sales while maintaining luxury market positioning. This role requires understanding of branding, digital marketing, consumer relationship marketing and knowledge of online luxury retail and digital platforms.

Primary Relationships

The position reports to the eCommerce Manager.

Within the organisation, this position will assist with the conception of marketing campaigns, and management of loyalty marketing and has primary working relationships with the Design, Public Relations, Marketing, Social, Operations, IT and Warehouse teams, as well as staff with similar roles within partner and franchise organisations.

Outside the organisation, the position coordinates primarily with vendors and service providers (media agencies etc.) as well as customers from online and social media platforms.

Responsibilities

Campaign Activation

• Assist with the creation, execution and management of multi-channel online promotions and thematic campaigns globally.
• Work with franchisees and subsidiaries to develop market specific and market appropriate content and campaigns to drive sales.

Coordinate with internal teams to ensure the successful execution of eCommerce campaigns and order fulfilment

• Manage deadlines and ensure timely execution of campaigns
• Update monthly online marketing calendars, making sure internal and external teams are aligned
• Monitor and report campaign performance, assessing results against goals and identify opportunities for improvement.
• Ensure availability during non-office hours during peak sales periods to assist when required with mega campaign order processing and customer service

Performance Marketing and Search Engine Optimisation (SEO)

• Support development of media strategies and plan for activation across paid channels to drive traffic to BachaCoffee.com, drive conversions, increase customer base and promote active engagement.
• Work with eCommerce manager and agency to implement the right growth strategies for BachaCoffee.com through paid social and search campaigns.
• Conducting keyword research and analysis to optimise paid campaigns.
• Implement SEO strategies to improve search engine rankings and increase organic web traffic.

Site Merchandising and Optimisations

• Review merchandising on-site, for the best consumer journey
• Identify opportunities for improvement of online user experience
• Contribute valuable ideas to support revenue growth, number of orders, number of customers, and average order value
• Contribute to the optimisation of eCommerce content and design to match brand guidelines and improve user experience.
• Support management of content of Bacha Coffee’s multiple sites via CMS and other platforms, ensuring full site functionalities and content accuracy, when required

Loyalty Programme and Consumer Lifecycle Marketing

Develop and manage loyalty programme alongside internal teams, to enhance customer retention and lifetime value.

Design and implement loyalty campaigns, rewards and incentives to engage and retain customers.

Provide insights into customer behaviour and suggest improved content, eCommerce journeys, and direct marketing initiatives to increase customer satisfaction, engagement and commercial opportunities.

Assist to contribute ideas about new manners to engage with customers, whether through CRM, software innovations or exceptional luxury experiences.

Report and Analysis

Utilise analytics tools to monitor and provide actionable insights for improvements.

Compile weekly, monthly and annual digital marketing campaign performance reports for eCommerce Manager.

Others

• Keep updated and informed by doing research into luxury brand.com platforms across markets and domains
• Stay up to date on new technologies to ensure Bacha Coffee always offers the very best user experience

Requirements

• 2-4 years working experience in digital marketing, E-Commerce, media planning or other similar roles
• At least 2 years of working experience in online D2C
• Mastery of basic digital marketing principles, such as target segmentation, category, value proposition, positioning, and brand strategy.
• Have strong analytics skills and problem-solving capabilities, with an understanding of E-Commerce specific metrics – CPA, CR%, CTR, ROAS etc.
• Knowledge of key acquisition platforms for Search, Display, Social (Google, Facebook, Instagram, YouTube etc.) and Analytics (Google Analytics, Tag Management Systems)
• Experience dealing with local and international markets and customers.
• Knowledge of basic CRM and CMS environments and features.
• Knowledge of SEO, Google Analytics, Google AdWords, and social platforms.
• Knowledge of website design, html, search and social advertising, URL architecting, programmatic advertising, email marketing, and e-commerce.
• Fluent English and strong writing skills.
• Presentation skills and previous experience in the luxury industry would be a plus.
• Completion of Google Analytics Certification is a must
• Completion of Google Adwords and Meta Advertising certifications is a plus
• Work experience in an agency is a plus
• Positive character who is able to pivot across multiple tasks

Bacha Coffee is an equal opportunity employer. Only shortlisted candidates will be notified.

Your Mission

• Lead Strategic Marketing team and develop and drive regional growth strategies for the group
• Work with country leaders and country teams to drive business growth in both direct and indirect markets
• Lead sales and BD efforts for strategic growth segment in the region
• Lead and establish regional b2b partnerships and drive collaborations and b2b business for the region
• Identify niche market segments, creating market awareness, and new product positioning and launch as well as market development.
• Lead and support all KARL STORZ subsidiaries and distributors to achieve the mutual business goals in terms of growth and profitability.
• Develop and implement effective marketing programs to accelerate growth.
• Develop close working relationship with existing and potential customers and identify key opinion leaders to be a spokesman for KARL STORZ and to champion KARL STORZ products.
• Train the team and promote market with various products to the various specialists.
• Liaise with KARL STORZ Tuttlingen on various matters – marketing information, courses, customer factory visits etc.

Your Talents

• Degree in Marketing, Business or equivalent. MBA is a plus.
• Minimum 10 years of working experience with 5 years of people management
• Regional P&L, BU Leading experience, covering relatively regions and market for SEA and Taiwan is a plus.
• Strong experience in developing new markets through effective strategies to grow the business in regional level.
• Strong understanding of the SEAT region/markets. Ability to speak at least one other language from the region is a plus.
• Strong ability to impart product, sales/marketing knowledge, business knowledge, to sales staff and support staff through regular training, motivating, counselling, mentoring, etc.
• Distributor management experience
• People management experience, ideally manager of managers/leaders
• Experience in driving/leading partnerships, BD&L efforts is a plus.
• Ability to travel about 50%

Your Benefits

• Leave Benefits (Vacation Leave, Sick Leave, Parental Leave, etc.)
• Birthday Benefits
• Flexible Work Arrangements
• Group Health Insurances
• Flexi-Benefit Reimbursement
• Wellness Programs and Activities
• Professional Development Opportunities
• Global Exposure & Business Travel Opportunities (if applicable to role)
• All other statutory benefits

Independent Luxury Jeweller, and B Corp Certified label B.P. de Silva, founded in 1872 along High Street Singapore, has been featured in various projects and media titles globally including prestigious titles such as VOGUE, Harper’s Bazaar and Robb Report. Beyond its discerning network of clientele, celebrities have worn the brand’s high and fine jewellery creations at red carpet galas, most recently at the 2024 Golden Globes.

Now in its 5th Generation, the brand aims to expand its international efforts, and in doing so, B.P. de Silva is establishing a team of seasoned, passionate, and creative marketers with a penchant for building a meaningful and powerful global brand for this generation, and beyond.

KEY RESPONSIBILITIES

• To manage brand’s local, and international SEO and SEM efforts.
• Conducting market and consumer research and being abreast of emerging digital trends, tools and platforms and implement accordingly.
• Performing digital marketing analytics, preparing reports, and sharing key insights with the team to develop optimisation plans, including managing platforms for outreach and possible international stockist on a monthly basis
• Full spectrum digital ads management, including but not limited to, ad buy, conceptualising content, implementing effective campaigns, analysing data, and evaluating campaign performance based on the planned marketing calendar
• Maintaining and regularly updating website and other digital company presence, and to improve overall client web UX.
• Inventory management and evaluating sales performance online and in retail locations.
• Implementing and improving e-commerce SOP and to recommend a improvement project on a quarterly basis
• Coordinating with relevant parties and agencies to ensure consistency in marketing strategies across all channels.
• Marketing team support and ad-hoc support to the relevant teams, including but not limited to events support, client relationship management, and retail operations.
• Global luxury e-commerce operations.
• Budget planning and review
• Evaluating and improving ROAS
• Measure, assess, implement and optimise digital performance Metrics
• To lead and collaborate with the company’s digital agencies.
• Periodic visit to the Flagship to understand business marketing needs

Role requirements

• A degree in Marketing, Business Management, or equivalent.
• Strong understanding of Shopify and proven expertise in e-commerce.
• Proficiency of social media platforms, and digital analytics tools such as Google Analytics, NetInsight, WebTrends etc.
• Proven expertise in B2C social media, email campaigns and SEO/SEM. (Mailchimp preferred)
• Excellent communication and interpersonal skills.
• An eye for luxury branding, and a keen understanding of its nuances.
• Initiative and resilience.
• The ability to prioritise work, and complete tasks diligently in a fast-paced environment.
• The drive to work well with a team, and/or on their own.
• The willingness to learn.
• At least 2 years of work experience in a relevant field.
• Basic knowledge of Adobe Photoshop and/or Adobe Illustrator.
• Proficiency in Google Suite and Microsoft office
• Any other ad-hoc duties as assigned by the Manager or Management
• Candidates with an advantage:

- Experience in digital marketing agency.

- Prior experience in luxury.

- Excellent verbal and written communication skills in Mandarin deal with Mandarin speaking customers.

- Experience and interest in video production and/or video editing tools such as iMovie, Premiere Pro etc.

Please email us your cover letter with a copy of your resume, and any relevant portfolio.

Only shortlisted candidates will be notified.

We are looking for a Dynamic and Result-Driven Digital Marketing (Sales) Assistant Manager to lead and drive the performance of a team of 4 Digital Sales Consultants. This role will focus on optimising lead conversion strategies, improving call pitch effectiveness, and ensuring team success in achieving enrolment targets.

Full-Time

• ~$4,500 monthly salary ($3,000-$3500 base pay with commission)
• Scalable commission with improved performance and team-building
• Office work 8 hours a day
• 5 Working days per week (excludes weekends)
• 14 Days Annual Leave Per Year (Pro-rated basis)

Responsibilities

As a Digital Marketing (Sales) Assistant Manager, you will

• Lead and manage a team of 4 Digital Sales Consultants, setting performance goals and tracking results.
• Create and implement strategies to improve lead conversion and team efficiency.
• Develop and refine call scripts and pitches to improve lead conversion rates and align with digital marketing campaigns.
• Train and coach the team on communication, sales techniques, and upselling strategies.
• Track and monitor call metrics (e.g., lead conversion rates, call volumes, revenue) using CRM tools.
• Collaborate with digital marketing team to ensure Facebook campaigns align with overall marketing goals.
• Partly perform Digital Sales Consultant role as trial to suggested strategies (ie. Engage Facebook Leads via WhatsApp and Calls to convert into Sales).

Requirements

• Proven experience in leading a call or sales team in a fast-paced environment.
• Strong understanding of lead conversion strategies and experience improving call-based performance.
• Excellent communication, coaching, and team leadership skills.
• Data-driven, with experience using CRM tools and tracking performance metrics

*This is in partnership with the Employment and Employability Institute Pte Ltd ("e2i"). e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.

By applying for this role, you consent to BELLS's PDPA and e2i's PDPA.*

About SCCFSC

Formerly known as Bukit Ho Swee Family Service Centre, South Central Community Family Service Centre (SCC) provides support to the low-income and vulnerable families in our community. While giving support to families who seek help in financial, social or relationship issues, we encourage community self-help and cooperation.

Our Approach

Taking an inclusive approach, we leverage on the community to activate mutual help through social connections and inclusiveness with the aim of empowering the low-income and vulnerable families while developing the full potential of the next generation for transformative change.

About the role of Director, People and Shared Corporate Services

We seek a dynamic and strong capable leader who can independently drive and manage the entire spectrum of HR, shared services (digital/IT strategy and communications), and corporate functions. The Director of People and Shared Corporate Services is responsible for driving talent management strategies, overseeing HR operations, administering shared and corporate services strategy, and ensuring compliance with governance and regulatory standards. This role also involves preparing manpower annual budgets, providing strategic framework insights, and collaborating with the board and senior leadership to align HR, digital/communication and operational strategies with organizational goals. Having a hands-on approach with strong operational experience would be advantageous.

Key Responsibilities:

1. Strategic Leadership

• Drive, lead, develop and implement integrated strategies for HR, Admin/Operational, and IT shared functions to achieve organizational goals.
• Provide guidance and leadership to ensure efficient and effective shared and corporate services.
• Spearhead initiatives to enhance operational efficiency and drive organizational transformation.

2. Human Resources and Talent Management

• Oversee recruitment, development, and retention strategies to build a sustainable and engaged workforce.
• Lead succession planning and leadership development to ensure workforce continuity.
• Design and implement frameworks for performance management, learning, and people development.
• Develop employee engagement programs to foster a culture of growth and collaboration.
• Ensure alignment of HR policies with legal regulations and industry best practices.

3. Shared and Corporate Services (IT/Digital transformation/Communications)

• Manage digital transformation, IT infrastructure, communications and shared administrative functions.
• Oversee digital strategy, IT and data infrastructure, ensuring technology supports organizational efficiency and maintains cybersecurity compliance.
• Operational oversight for the 3 teams under this role.
• Monitor and improve the delivery of shared services to achieve high operational standards.

4. Governance and Compliance

• Ensure statutory and regulatory compliance and progressive practices across HR, Admin, and IT functions and aligning whole SCC policy framework.
• Establish policies and frameworks to mitigate risks and enhance governance practices.
• Collaborate with senior management and the Board of Directors to align and drive strategies with organizational objectives.

5. Budgeting and Reporting

• Prepare and manage budgets for HR, IT, and guide corporate services, aligning resources with strategic priorities.
• Provide insightful reports and presentations to senior leadership and board committees to support data-driven decision-making.

Requirements:

• Degree in Human Resources, Business Administration, IT Management, or a related field
• Minimum of 10 years of experience in HR, talent management, or corporate services, with 5 years in a leadership role.
• Strong background in talent management, people development, strategy and overseeing operations.
• Proficiency in managing IT systems, cybersecurity, and administrative processes.
• In-depth knowledge of employment law, HR best practices, and governance frameworks.
• Exceptional leadership, interpersonal, and communication skills.
• Strategic thinker with a track record of translating vision into actionable strategies.
• Ability to manage operational budgets and align resources with strategic goals.

We regret that only shortlisted candidates will be notified.

Thank you for applying.

Social Media Executive

Position Overview:
We are seeking a creative, results-driven Social Media Executive to manage our social media accounts, develop innovative content strategies, liaise with external agencies, and actively participate in content creation, including planning and attending shoots. The ideal candidate will have a strong understanding of social media trends, excellent communication skills, and the ability to craft engaging content that aligns with our brand's identity and objectives.

Key Responsibilities:

*Social Media Account Management:

• Oversee and manage all company social media accounts (e.g., Instagram, Facebook, XHS, LinkedIn, TikTok, etc.).
• Ensure consistent brand messaging and tone across all platforms.
• Monitor and respond to comments, messages, and mentions to maintain audience engagement.

*Strategy Development:

• Plan and execute social media strategies to meet brand and marketing objectives, including audience growth, engagement, and lead generation.
• Conduct competitor analysis and identify trends to keep the brand relevant.
• Collaborate with internal teams to align social media strategies with broader business goals.

*Agency Coordination:

• Act as the primary point of contact for social media and creative agencies.
• Brief agencies on content requirements, campaigns, and objectives.
• Review and approve content from agencies to ensure alignment with brand guidelines.
• Coordinate with agencies for timely delivery of assets and campaign execution.

*Content Creation & Planning:

• Develop creative, high-quality content ideas that resonate with the target audience.
• Create monthly content calendars and schedules for posts, stories, and campaigns.
• Collaborate with internal teams, designers, and agencies to produce visuals and multimedia content.

*Content Shoots:

• Plan, organize, and attend content shoots, ensuring alignment with campaign objectives.
• Plan & shoot monthly contents
• Edit and optimize content for various social media platforms.

*Performance Tracking & Reporting:

• Track social media performance metrics and analyze data to refine strategies.
• Generate reports on campaign effectiveness and provide actionable recommendations for improvement.
• Stay updated with platform algorithm changes and best practices.

*Trend Monitoring & Innovation:

• Stay informed about emerging social media trends, tools, and technologies.
• Experiment with new formats, tools, and ideas to enhance the brand's online presence.

*Ad Hoc Tasks:

• Provide support for unexpected or miscellaneous tasks
• Assist with internal and external events, promotions, and partnerships.
• Contribute to other team initiatives as needed to ensure seamless operations.

Qualifications:

• Proven experience in social media management, content creation, and strategy development.
• Strong knowledge of major social media platforms, including analytics and advertising tools.
• Experience liaising with creative or social media agencies.
• Hands-on experience with content creation, including photography, videography, and editing.
• Excellent written and verbal communication skills.
• Strong organizational skills and the ability to multitask effectively.
• Creativity and a passion for storytelling through visual and written content.
• Knowledge of design tools and video editing software is a plus.

Preferred Traits:

• A proactive, self-motivated attitude with a strong sense of responsibility.
• Responsible and able to manage people
• Ability to work under tight deadlines and adapt to a fast-paced environment.
• A keen eye for detail and design.
• Enthusiasm for staying ahead of social media trends.

Location:

Office or outlet

Work day: Tues-Sat

Work timing: 11am-8.30pm unless event (timing will change)

Interested Applicants please email or whatsapp 97727254

What you’ll do

• Digital Campaign Management: Plan, implement, and manage digital marketing campaigns across various online channels, including search engines (SEO and SEM), social media platforms, email marketing, and display advertising. Communicate with customers and followers, respond to queries promptly, and monitor comments and reviews.
• Content Creation: Develop compelling content for websites, blogs, social media, and marketing materials.
• Search Engine Optimization (SEO): Perform keyword research, on-page optimization, and backlinking activities to enhance website visibility on search engines.
• Paid Advertising (PPC): Manage paid search campaigns (e.g., Google Ads, Bing Ads) and social media advertising, including campaign setup, ad targeting, and optimization.
• Website Management: Collaborate with web developers to update website content, maintain website functionality, and ensure alignment with marketing campaigns.
• Analytics and Reporting: Track website traffic, campaign performance, and relevant KPIs using analytics tools. Analyze data to identify trends, optimize campaigns, and generate reports for insight sharing.
• Market Research: Conduct market research and competitive analysis to stay informed about industry trends, target audiences, and competitor activity.
• Budget Management: Assist in managing marketing budgets and ensure effective allocation of resources.
• Collaboration: Work closely with other departments, including sales, product development, and design, to ensure consistent messaging and successful outcomes.

What you’ll bring

• Experience or interest in the automotive industry is a plus.
• 1-3 years’ experience in a strategic social media and/or digital marketing strategist role. Strong understanding of SEO, SEM, social media marketing, and email marketing practices.
• Expertise with Google Analytics and other web analytics tools.
• Excellent written and verbal communication skills.
• Data-driven mindset and ability to translate data into actionable insights.
• Ability to work independently as well as collaboratively within a team.
• Good knowledge of search and social media advertising, programmatic advertising and content conceptualization and production would be an advantage.

The Director, People & Culture will lead Rainbow Centre's human resources strategy, maximizing employee potential and driving our mission forward. This role requires strategic planning, implementation, and evaluation of HR initiatives, leveraging business and financial acumen to ensure alignment with organizational goals.

The Director will champion our values and foster a strong, inclusive culture in partnership with senior leadership. As a member of the senior management team, they will contribute to strategic decision-making, demonstrating a global perspective, anticipating external challenges, and building strong relationships with internal and external stakeholders.

At this pivotal moment in RC’s growth, the Director/People and Culture must possess a deep understanding of systems integration to align people strategies with our organizational goals effectively.

Key Responsibilities

• Deliver strategic insights and foresights to position RC as an employer of choice
• Champion the adoption of workforce analytics to enable informed decision-making
• Partner with business leaders to position HR as a key enabler for organizational goals
• Apply business and financial acumen to inform HR strategy and policies
• Steer organizational culture and change initiatives to drive high performance

Qualifications and Experience

• Appropriate tertiary qualifications or demonstrated relevant, equivalent professional experience
• Extensive experience in HR business partnering and the design/delivery of HR strategies and solutions, preferably in the social service sector
• Strong commitment to empowering persons with disabilities and building inclusive communities

If you are a passionate and visionary people and culture leader who thrives in a collaborative and inclusive culture, we want to hear from you. Join us in driving our people agenda and making a meaningful impact.

Overview

We are seeking a dynamic and experienced Head of Sales for recruitment service business to join our leadership team and spearhead business growth in the recruitment industry. The ideal candidate will bring exceptional sales skills, strategic insight, and a strong understanding of recruitment market dynamics.

Key Responsibilities

• Develop and implement sales strategies to achieve company objectives and revenue targets.
• Identify and capitalize on new business opportunities while nurturing strong relationships with key clients and stakeholders.
• Analyze market trends and competitor activities to guide strategic decision-making.
• Collaborate closely with recruitment teams to align on client needs and enhance placement success.
• Monitor financial performance and execute strategies for improvement.
• Take full ownership of the sales process, driving results and ensuring consistent achievement of targets.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field
• Experience in the recruitment industry, with a focus on Sales or 360 Recruitment Consultant
• Proven track record of developing and executing strategies that drive revenue growth and meet business objectives.
• Excellent sales, analytical, negotiation, communication and interpersonal skills.

Purpose of the Role:

The Marketing Director will lead the development and execution of tactical marketing strategies to achieve strategic priorities, pipeline goals, and revenue targets. This role requires a seasoned professional with expertise in tactical marketing, a strong data-driven approach, and proficiency in marketing technology tools. A proven ability to leverage data for defining growth strategies is essential.

Key Responsibilities:

• Performance-Driven Leadership: Define resource allocation, recommend strategic pivots, and advise on optimal execution methods.
• Marketing Metrics Management: Oversee marketing spend and metrics across the business while managing team expectations on targets, initiatives, and impact.
• Agency Collaboration: Maintain strong relationships with agency partners to ensure deadlines and targets are consistently met.
• Customer-Centric Approach: Use customer insights and data to craft compelling brand and product messaging across owned and paid channels that engage prospects and customers.
• Visionary Leadership: Set a clear vision for growth and marketing, implementing impactful initiatives that drive significant business growth.
• Brand Development: Expand the company’s voice and elevate it to a globally recognized brand.
• Performance Marketing Expertise: Bring a deep understanding of performance marketing to drive results.
• Startup and Growth Phase Experience: Demonstrate a history of working in startups or high-growth environments.
• Tech Savvy: Proficient in CMS, Google Analytics, and related performance metrics.
• Data-Driven Decision Making: Interpret data effectively to tell customer-centric stories and inform marketing strategies.

Additional Responsibilities:

• Collaborate with the events marketing team to design a unique APAC regional events strategy, aligning with sales and customer success team growth goals.
• Partner with the PR team to enhance brand awareness through cohesive event campaigns that include sponsorships, speaking engagements, and pre-event initiatives.
• Work with the global marketing team to develop integrated campaigns, including paid search, social media, content syndication, events, and email marketing.
• Manage sales expenses and marketing budgets efficiently.

Requirements:

• A degree in Marketing or a related field, with a minimum of 10 years of experience in the finance or trading platform industry.
• Proven experience in building, leading, and managing high-performing teams.
• Strong expertise in digital marketing, including SEM, SEO, social media, e-commerce, CRO, and PPC.
• Solid experience in budget and project management.
• Exceptional verbal and written communication skills.
• A dynamic leader capable of fostering a positive and fast-paced company culture.

The incumbent champions all matters relating to digital marketing with a key focus in the US and UK regions spanning from website management and promotional activities to the optimization of digital assets and marketing leads generation, supporting the overall aim of driving web traffic, raising the profile and brand image of the company and increasing revenue.

Responsibilities (Including but not limiting to)

• Influence and implement the paid digital strategy
• Work very close with the paid media agencies to make sure the strategic goals are achieved
• Conduct monthly meetings with key regional executives discussing paid media performance
• Be a team player working with multiple internal teams in getting internal campaign setups
• Create and update brand website content through Sitecore CMS
• Liaise with Sales, Marketing & Revenue teams and external vendors to execute campaigns and promotions on multiple platforms
• Prepare accurate monthly reports by pulling data from multiple sources, including Adobe Analytics and Google Analytics
• Responsible for technical SEO; apply SEO best practices, so that pages are indexed and presented well on the search engine
• Edit and update digital creative assets to augment digital marketing activities with a focus on paid media

Requirements

• Degree in Marketing / Digital Marketing, Business and/or related fields
• Experience handling CMS for a website; familiarity with Sitecore is a plus
• Proven track record as a digital marketer in a multi-continent or multi-country capacity; experience working in hotel chains will be hugely advantageous
• Experience in using analytics tools such as Google Analytics or Adobe Analytics
• Social media campaign management and Adobe Photoshop experience is preferred
• Experience in managing paid media

We are seeking a sales and customer service executive based in our showroom at Bukit Merah. The role loosely encompasses the following key areas:

• Handle enquiries that come in via Whatsapp, email, phone, and walk-ins.
• Provide accurate quotes and convert leads into revenue.
• Provide appropriate customer service throughout the sales cycle.
• You are effectively the main person who will interact with customers day-to-day.

About us

We operate a number of businesses in Singapore that cut across printing, framing, art restoration, art valuation, and the sale of fine art [paintings & sculptures]. We have an excellent web presence and do not need to go hunting for business - your job is effectively to close opportunities that are provided to you via Whatsapp, Email, Phone, and those who walk-in.

As we do have walk-in customers it is a job that requires someone to be on-site Tue - Fri [10am - 6pm] and Sat [10am - 5pm].

As with any small business, each person needs to pull their weight and make an impact. We need proactive individuals with strong attention to detail who enjoy speaking to others.

We are currently offering a fixed salary with the idea of some additional commission based bonus available.

Join the Bacha Coffee team

Great ideas start with coffee, Bacha Coffee starts with you. We are headquartered in Singapore with coffee rooms and boutiques in Europe and Asia currently. We are expanding aggressively to achieve a worldwide presence in the upcoming months...

Bacha Coffee specialises in 100% Arabica coffees and provides customers with a unique opportunity to travel the world through their cup by exploring harvests from over 30 of the most well-reputed coffee producing countries. Even our distinctive fine blended, fine-flavoured and naturally decaffeinated coffees are produced using only 100% Arabica beans to give coffee lovers the widest choice, without ever sacrificing quality or flavour.

The qualities that have made Bacha Coffee a legendary brand around the world also make us a great place to work: innovation, creativity, passion, and excellence.

Job Summary

This position supports global and local marketing campaigns for Bacha Coffee Brand.com, by implementing digital sales, marketing, and logistics strategies across BachaCoffee.com, social media, search engines, and other channels. The objectives include driving net sales while maintaining luxury market positioning. This role requires understanding of branding, digital marketing, consumer relationship marketing and knowledge of online luxury retail and digital platforms.

Primary Relationships

The position reports to the eCommerce Manager.

Within the organisation, this position will assist with the conception of marketing campaigns, and management of loyalty marketing and has primary working relationships with the Design, Public Relations, Marketing, Social, Operations, IT and Warehouse teams, as well as staff with similar roles within partner and franchise organisations.

Outside the organisation, the position coordinates primarily with vendors and service providers (media agencies etc.) as well as customers from online and social media platforms.

Responsibilities

Campaign Activation

• Assist with the creation, execution and management of multi-channel online promotions and thematic campaigns globally.
• Work with franchisees and subsidiaries to develop market specific and market appropriate content and campaigns to drive sales.

Coordinate with internal teams to ensure the successful execution of eCommerce campaigns and order fulfilment

• Manage deadlines and ensure timely execution of campaigns
• Update monthly online marketing calendars, making sure internal and external teams are aligned
• Monitor and report campaign performance, assessing results against goals and identify opportunities for improvement.
• Ensure availability during non-office hours during peak sales periods to assist when required with mega campaign order processing and customer service

Performance Marketing and Search Engine Optimisation (SEO)

• Support development of media strategies and plan for activation across paid channels to drive traffic to BachaCoffee.com, drive conversions, increase customer base and promote active engagement.
• Work with eCommerce manager and agency to implement the right growth strategies for BachaCoffee.com through paid social and search campaigns.
• Conducting keyword research and analysis to optimise paid campaigns.
• Implement SEO strategies to improve search engine rankings and increase organic web traffic.

Site Merchandising and Optimisations

• Review merchandising on-site, for the best consumer journey
• Identify opportunities for improvement of online user experience
• Contribute valuable ideas to support revenue growth, number of orders, number of customers, and average order value
• Contribute to the optimisation of eCommerce content and design to match brand guidelines and improve user experience.
• Support management of content of Bacha Coffee’s multiple sites via CMS and other platforms, ensuring full site functionalities and content accuracy, when required

Loyalty Programme and Consumer Lifecycle Marketing

Develop and manage loyalty programme alongside internal teams, to enhance customer retention and lifetime value.

Design and implement loyalty campaigns, rewards and incentives to engage and retain customers.

Provide insights into customer behaviour and suggest improved content, eCommerce journeys, and direct marketing initiatives to increase customer satisfaction, engagement and commercial opportunities.

Assist to contribute ideas about new manners to engage with customers, whether through CRM, software innovations or exceptional luxury experiences.

Report and Analysis

Utilise analytics tools to monitor and provide actionable insights for improvements.

Compile weekly, monthly and annual digital marketing campaign performance reports for eCommerce Manager.

Others

• Keep updated and informed by doing research into luxury brand.com platforms across markets and domains
• Stay up to date on new technologies to ensure Bacha Coffee always offers the very best user experience

Requirements

• 2-4 years working experience in digital marketing, E-Commerce, media planning or other similar roles
• At least 2 years of working experience in online D2C
• Mastery of basic digital marketing principles, such as target segmentation, category, value proposition, positioning, and brand strategy.
• Have strong analytics skills and problem-solving capabilities, with an understanding of E-Commerce specific metrics – CPA, CR%, CTR, ROAS etc.
• Knowledge of key acquisition platforms for Search, Display, Social (Google, Facebook, Instagram, YouTube etc.) and Analytics (Google Analytics, Tag Management Systems)
• Experience dealing with local and international markets and customers.
• Knowledge of basic CRM and CMS environments and features.
• Knowledge of SEO, Google Analytics, Google AdWords, and social platforms.
• Knowledge of website design, html, search and social advertising, URL architecting, programmatic advertising, email marketing, and e-commerce.
• Fluent English and strong writing skills.
• Presentation skills and previous experience in the luxury industry would be a plus.
• Completion of Google Analytics Certification is a must
• Completion of Google Adwords and Meta Advertising certifications is a plus
• Work experience in an agency is a plus
• Positive character who is able to pivot across multiple tasks

Bacha Coffee is an equal opportunity employer. Only shortlisted candidates will be notified.

Join the Bacha Coffee team

Great ideas start with coffee, Bacha Coffee starts with you. We are headquartered in Singapore with coffee rooms and boutiques in Europe and Asia currently. We are expanding aggressively to achieve a worldwide presence in the upcoming months...

Bacha Coffee specialises in 100% Arabica coffees and provides customers with a unique opportunity to travel the world through their cup by exploring harvests from over 30 of the most well-reputed coffee producing countries. Even our distinctive fine blended, fine-flavoured and naturally decaffeinated coffees are produced using only 100% Arabica beans to give coffee lovers the widest choice, without ever sacrificing quality or flavour.

The qualities that have made Bacha Coffee a legendary brand around the world also make us a great place to work: innovation, creativity, passion, and excellence.

Job Summary

This position supports global and local marketing campaigns for Bacha Coffee Brand.com, by implementing digital sales, marketing, and logistics strategies across BachaCoffee.com, social media, search engines, and other channels. The objectives include driving net sales while maintaining luxury market positioning. This role requires understanding of branding, digital marketing, consumer relationship marketing and knowledge of online luxury retail and digital platforms.

Primary Relationships

The position reports to the eCommerce Manager.

Within the organisation, this position will assist with the conception of marketing campaigns, and management of loyalty marketing and has primary working relationships with the Design, Public Relations, Marketing, Social, Operations, IT and Warehouse teams, as well as staff with similar roles within partner and franchise organisations.

Outside the organisation, the position coordinates primarily with vendors and service providers (media agencies etc.) as well as customers from online and social media platforms.

Responsibilities

Campaign Activation

• Assist with the creation, execution and management of multi-channel online promotions and thematic campaigns globally.
• Work with franchisees and subsidiaries to develop market specific and market appropriate content and campaigns to drive sales.

Coordinate with internal teams to ensure the successful execution of eCommerce campaigns and order fulfilment

• Manage deadlines and ensure timely execution of campaigns
• Update monthly online marketing calendars, making sure internal and external teams are aligned
• Monitor and report campaign performance, assessing results against goals and identify opportunities for improvement.
• Ensure availability during non-office hours during peak sales periods to assist when required with mega campaign order processing and customer service

Performance Marketing and Search Engine Optimisation (SEO)

• Support development of media strategies and plan for activation across paid channels to drive traffic to BachaCoffee.com, drive conversions, increase customer base and promote active engagement.
• Work with eCommerce manager and agency to implement the right growth strategies for BachaCoffee.com through paid social and search campaigns.
• Conducting keyword research and analysis to optimise paid campaigns.
• Implement SEO strategies to improve search engine rankings and increase organic web traffic.

Site Merchandising and Optimisations

• Review merchandising on-site, for the best consumer journey
• Identify opportunities for improvement of online user experience
• Contribute valuable ideas to support revenue growth, number of orders, number of customers, and average order value
• Contribute to the optimisation of eCommerce content and design to match brand guidelines and improve user experience.
• Support management of content of Bacha Coffee’s multiple sites via CMS and other platforms, ensuring full site functionalities and content accuracy, when required

Loyalty Programme and Consumer Lifecycle Marketing

Develop and manage loyalty programme alongside internal teams, to enhance customer retention and lifetime value.

Design and implement loyalty campaigns, rewards and incentives to engage and retain customers.

Provide insights into customer behaviour and suggest improved content, eCommerce journeys, and direct marketing initiatives to increase customer satisfaction, engagement and commercial opportunities.

Assist to contribute ideas about new manners to engage with customers, whether through CRM, software innovations or exceptional luxury experiences.

Report and Analysis

Utilise analytics tools to monitor and provide actionable insights for improvements.

Compile weekly, monthly and annual digital marketing campaign performance reports for eCommerce Manager.

Others

• Keep updated and informed by doing research into luxury brand.com platforms across markets and domains
• Stay up to date on new technologies to ensure Bacha Coffee always offers the very best user experience

Requirements

• 2-4 years working experience in digital marketing, E-Commerce, media planning or other similar roles
• At least 2 years of working experience in online D2C
• Mastery of basic digital marketing principles, such as target segmentation, category, value proposition, positioning, and brand strategy.
• Have strong analytics skills and problem-solving capabilities, with an understanding of E-Commerce specific metrics – CPA, CR%, CTR, ROAS etc.
• Knowledge of key acquisition platforms for Search, Display, Social (Google, Facebook, Instagram, YouTube etc.) and Analytics (Google Analytics, Tag Management Systems)
• Experience dealing with local and international markets and customers.
• Knowledge of basic CRM and CMS environments and features.
• Knowledge of SEO, Google Analytics, Google AdWords, and social platforms.
• Knowledge of website design, html, search and social advertising, URL architecting, programmatic advertising, email marketing, and e-commerce.
• Fluent English and strong writing skills.
• Presentation skills and previous experience in the luxury industry would be a plus.
• Completion of Google Analytics Certification is a must
• Completion of Google Adwords and Meta Advertising certifications is a plus
• Work experience in an agency is a plus
• Positive character who is able to pivot across multiple tasks

Bacha Coffee is an equal opportunity employer. Only shortlisted candidates will be notified.

Key Highlights

• Great exposure to the government sector
• Working Location: Upper Changi
• Working Hours: Mon- Fri (office hours)
• Salary:  Up to $3,400 per month
• Contract Duration: 11 months

Key Responsibilities

• Supporting marketing communication activities to engage and help vulnerable groups become digitally able.
• Assisting partners in amplifying organization's initiatives, creating marketing assets, and managing brand logos.
• Managing digital platforms to promote digital inclusion.
• Preparing and reporting on marketing outcomes through key performance indicators.

Key Requirements:

• Degree in Mass Communication/ Marketing or any related field.
• Fresh graduates are welcome to apply!
• Experience in design/video editing tools such as adobe photoshop, illustrator, premiere pro or equivalent software to design collaterals is advantageous

Interested candidates please click "Apply Now". We regret to inform you that only shortlisted candidates will be contacted for further discussion.

Venice Kang
Outsourcing Team

BGC Group Pte Ltd

Registration No.: R23117645
EA License Number: 05C3053

What you’ll do

• Digital Campaign Management: Plan, implement, and manage digital marketing campaigns across various online channels, including search engines (SEO and SEM), social media platforms, email marketing, and display advertising. Communicate with customers and followers, respond to queries promptly, and monitor comments and reviews.
• Content Creation: Develop compelling content for websites, blogs, social media, and marketing materials.
• Search Engine Optimization (SEO): Perform keyword research, on-page optimization, and backlinking activities to enhance website visibility on search engines.
• Paid Advertising (PPC): Manage paid search campaigns (e.g., Google Ads, Bing Ads) and social media advertising, including campaign setup, ad targeting, and optimization.
• Website Management: Collaborate with web developers to update website content, maintain website functionality, and ensure alignment with marketing campaigns.
• Analytics and Reporting: Track website traffic, campaign performance, and relevant KPIs using analytics tools. Analyze data to identify trends, optimize campaigns, and generate reports for insight sharing.
• Market Research: Conduct market research and competitive analysis to stay informed about industry trends, target audiences, and competitor activity.
• Budget Management: Assist in managing marketing budgets and ensure effective allocation of resources.
• Collaboration: Work closely with other departments, including sales, product development, and design, to ensure consistent messaging and successful outcomes.

What you’ll bring

• Experience or interest in the automotive industry is a plus.
• 1-3 years’ experience in a strategic social media and/or digital marketing strategist role. Strong understanding of SEO, SEM, social media marketing, and email marketing practices.
• Expertise with Google Analytics and other web analytics tools.
• Excellent written and verbal communication skills.
• Data-driven mindset and ability to translate data into actionable insights.
• Ability to work independently as well as collaboratively within a team.
• Good knowledge of search and social media advertising, programmatic advertising and content conceptualization and production would be an advantage.