MARKET RESEARCH MANAGER/ ASSOCIATE RESEARCH MANAGER
6 months ago
Asia Insight is an award-winning independent full-service market research consultancy. Headquartered in Singapore, Asia Insight conducts customised re..
Asia Insight is an award-winning independent full-service market research consultancy. Headquartered in Singapore, Asia Insight conducts customised research across Asia. We are looking to increase our client support capabilities and grow our business across the region. Ready for an adventure with us?
Overview of Responsibilities
- Create artefacts and frameworks to ground teams in customer centric thinking, such as journey mapping, blueprinting, personas, etc
- Conduct or moderate usability sessions such as conducting activities such as user interviews, focus group discussions and user journey mapping to understand the business areas and user requirements
- Perform usability testing to validate interface design and drive design improvements
- Design frameworks such as journey mapping, blueprinting, personas, etc
- Develop new client relationship and Grow existing ones. Be the researcher that clients request by name
- Where the rubber meets the road - Ensure successful execution of projects under your purview, and deliver meaningful and actionable insights to our clients
- Mentor and train junior researchers on market research, and client servicing
Requirements:
- Bachelor’s degree or above; in a relevant discipline. We warmly welcome applicants from across different disciplines, with demonstrated work experience
- At least 4 years hands on experience in primary market research
- Proven competency in data analytics
- Experience with usability testing tools such as Maze, Tobii etc. Experience with analysis and data processing tools such as Excel, Survey Gizmo, etc
- Seasoned in qualitative research (conducting in-depth interviews, focus groups, card sorting, usability testing on mobile, tablet and web) with a sound understanding of how to apply quantitative research (data collection, processing & reporting)
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