Position: Assistant Manager/ Senior Executive, Trade Marketing (Maternity Cover)
Location: Singapore
HOW YOU WILL CONTRIBUTE AND LEARN?
· Fulfil the role of a member of the Trade Marketing department in areas not limited to the below:
o Develop, plan and manage trade marketing related functions
o Take charge of business activities aligned with objectives and in compliance with legal and policy requirements including activities executed by Trade Reps
o Manage HKTB in-house systems including the trade-related pages of DiscoverHongKong.com
· Implement effective trade tactical programs (including integrated promotions led by other function teams) via
o Develop innovative and actionable plans
o Solicit deals from partners in focus markets and Hong Kong
o Develop effective marketing plans to communicate with consumers
o Manage and motivate relevant parties in focus markets and Hong Kong
· Initiate and organise travel missions, trade briefings, travel fairs and related consumer & trade co-op programs
· Develop MICE market & business segment to generate MICE traffic to Hong Kong
· Establish and maintain rapport with travel trade through regular sales calls, product updates and other forms of engagements
· Keep up to date on market intelligence through a vigilant watch over travel trends, competitors’ activities, socio-economic, political developments in the markets of coverage and region as a whole
· Manage budgets to ensure execution of all programs are within budget. Perform accurate and timely tracking and reporting of all results and expenses
· Manage stock inventory
WHO ARE WE LOOKING FOR?
· University degree holder, preferably in Tourism, Marketing, Communications or related discipline
· Solid experience in tourism industry is a must
· Understanding of Hong Kong as tourist destination as well as prior exposures to Thailand and Vietnam markets are added advantage
· Minimum 5 years of relevant work experience is preferred
· Excellent communication, interpersonal skills
· Resourceful team player, result-oriented, self-motivated
· Able to multi-task with strong problem-solving skills
· Able to work under pressure and at hours outside the normal call of duty when necessary
· Good organisation skills, meticulous attention to details
· Proficient in MS Office applications
· Occasional travelling may be required
· Candidates with less experience will be considered as Senior Executive, Trade Marketing
LOCATION:
· The position is located in our Singapore Office
· We do not offer moving allowances from other cities