About The Company

Founded in 2015, Woopa Travels is a new generation travel agency and destination management company. We re-invent the travel experience and combine adventure with professional storytelling to create quality experiences for every traveller. The Company manages the following leading tour operator brands: Monster Day Tours, Lion Heartlanders and UBE.

As a Social Media Manager and Content Creator at Woopa Travels Singapore, you will play a pivotal role in developing and executing marketing strategies to promote our travel services and destinations. You will be responsible for creating engaging content, managing social media channels, and analyzing market trends to ensure our brand remains competitive. Your creative and analytical skills will help drive customer engagement and enhance our market presence. This role requires a dynamic individual with a passion for travel and a keen understanding of the latest marketing techniques and tools.

Job Responsibilities

• Conduct research and identify social media trends, insights, and best practices.
• Develop social media strategies aligned with business goals together with the marketing manager.
• Stay up-to-date with the latest social media trends, tools, and technologies.
• Create engaging and high-quality content for various social media platforms, including but not limited to Facebook, Instagram, LinkedIn, and TikTok.
• Able to manage the social media calendar and ensure timely publication of content independently with minimal supervision.
• Able to design visuals (statics, video, GIFs) to be posted on online and social media platforms.
• Build and nurture a community on social media platforms by responding to comments, messages, and mentions promptly and professionally.
• Foster positive relationships with followers, influencers, and industry partners.
• Able to monitor, track, analyze, and report on social media performance using analytics tools bi-weekly and monthly, and thereafter suggest and implement immediate action steps where necessary.
• Provide insights and recommendations to optimize content and improve engagement.
• Work closely with the marketing, content, and design teams to create cohesive and compelling social media content.
• Able to speak to and coordinate with external partners, influencers, and agencies when necessary with supervision from manager.
• Able to convey content ideas clearly to the local team to share workload or if content needs to be taken on the ground.
• Perform other adhoc duties as assigned.

Job Requirements

• Studied Marketing, Communications, or a related field.
• Experience in social media management, preferably within the travel and tourism industry.
• Proven track record of developing and executing successful social media strategies.
• Strong understanding of social media platforms, trends, and analytics tools.
• Strong command of English language and excellent written and verbal communication skills.
• Creative thinker with the ability to generate innovative and trendy ideas.
• Ability to work independently and as part of a team.
• Intermediate skills in using creative design tools (Photoshop, Lightroom, Premiere Pro, After Effects, Final Cut Pro, Capcut etc.)
• Experience with paid social media advertising is a plus.

The job is a maternity coverage to manage DNV Maritime’s regional communications activities for the Region South East Asia, Pacific & India. The main responsibilities are:

• Implement the regional communications and marketing strategy, key messages and targeted campaigns to increase brand awareness and generate leads across DNV Maritime’s product and service categories
• Contribute to the development, execution, and delivery of content across all channels (such as PR, social media, marketing collateral, online publishing, internal comms)
• Support trade shows, conferences and other marketing events incl. invitation management
• Create impactful campaigns following our “digital first” communications strategy with a potential to scale local initiatives globally
• Drive internal and leadership communications across different channels”

Qualifications

• Master’s Degree, preferably in Marketing and Commucations.
• Over 6 years of experience in marketing and business development within multinational companies.
• Multilingual Communication: Fluent in English, both spoken and written

Core Skills:

• Strategic Marketing: Expertise in developing and implementing effective marketing strategies and campaigns to drive business growth.
• Business Development: Proven ability to identify and capitalize on new business opportunities and partnerships.
• Project Management: Strong track record of managing marketing projects from inception to completion.
• Cross-Cultural Communication: Excellent skills in navigating and overcoming cultural barriers to enhance team performance.
• Digital Transformation: In-depth knowledge of leveraging digital tools and technologies to innovate and transform business practices.
• Flexibility and Adaptability: Willingness and ability to work in diverse international environments.

Interested applicants are invited to apply directly at the NUS Career Portal

Your application will be processed only if you apply via NUS Career Portal

We regret that only shortlisted candidates will be notified.

Job Description

A key member of the NUS College’s Communications team, the PR & Brand manager will play a pivotal role in elevating and driving the College’s brand mindshare and reputation. The role will be responsible for developing and executing effective PR and brand strategies that align with the company’s strategic vision and business objectives. By building strong relationships with media, influencers, and stakeholders, the PR and Brand Manager will drive positive awareness, manage public relations and contribute towards raising overall brand-building efforts for the College.

Brand Marketing & Management

• Develop and implement 360-degree brand communications & marketing strategies and campaigns, aligned with NUSC’s brand positioning (brand activation, partnerships, collaborations etc).
• Manage and enhance the brand guidelines catered to all touch points, ensuring synergies across multiple brand platforms and mediums.
• Ensure brand consistency and alignment across all NUSC channels, including website, social media, advertising and collaterals/materials.
• Manage NUSC corporate gift inventory, especially in curating gifts that align with the NUSC brand.
• Lead and oversee NUSC facility branding needs in collaboration with infrastructure office.

Public Relations Management

• Develop and pitch compelling press releases, media advisories and story angles to journalists, as well as craft speeches and executive communications for NUSC leadership.
• Manage media inquiries/briefings and coordinate interviews.
• Build and cultivate relationships with key media outlets, editors, correspondents, especially in the education sector.
• Monitor media coverage and track brand mentions.
• Proactively identify and address potential PR challenges or crises.

Measurement & Training

• Measure and report the effectiveness of PR and brand initiatives as well as identify trends, insights, and areas for optimisation.
• Manage brand research/sentiment surveys and audits.
• Conduct brand training workshops to impart NUSC brand guidelines and industry best practices.
• Work with other administrative teams in NUS College on cross-functional and shared duties.

Qualifications

• Bachelor's degree in Public Relations, Marketing, Communications or a related field.
• Minimum 5 years of relevant experience in PR & brand management, campaign management and agency management.
• Previous experience in collaborating with broad groups of internal and external stakeholders in large organisations.
• Demonstrated experience in managing complex projects/campaigns with sometimes challenging timelines.
• Excellent written and verbal communication skills.
• Strong project management, organisational and time management skills.
• Ability to work independently and as part of a team.
• Highly effective and strong creative and business judgment.
• Curiosity of mind and passion to build a career in the education industry.
• Experience in higher education sector is a plus.