Trade Marketing Executive (Channel Marketing) | Up $4,350 | 1 Year Renewable
Full-time
Senior Executive
10 months ago
Location: Zhong Shan Mall
Responsibilities:
Oversee the development and execution of channel marketing promotions and activations to drive commerci..
Location: Zhong Shan Mall
Responsibilities:
- Oversee the development and execution of channel marketing promotions and activations to drive commercial growth in off-trade markets.
- Co-formulate trade marketing strategies with sales and brand teams to ensure the commercial success of off-trade markets.
- Work closely with BTL agency to develop and creative POSM materials that are within brand and retailer guidelines.
- Coordinate with brand and sales team to ensure on-time and best-in-class executions.
- Conduct regular market visits to monitor competitor activities, share best practices and recommend action plans to the marketing team.
- Review promotion executions and provide recommendations to improve on accounts profitability.
- Manage monthly Trade Marketing Budgeting and upkeep filing.
- Manage Nielsen database via Answers Platform and provide evaluation and recommendation for channel success.
- Monitor and provide updates of volume performance by channel.
- Support the Channel Marketing Manager in the formulation of yearly commercial reviews and brand planning
Requirements:
- Degree in Marketing, Business or related fields.
- Must have 1-2 years of experience in Trade Marketing experience or Sales background who wants to grow portfolios.
- Comfortable with market data analysis (AC Nielsen, Internal Sales Data)
- Travel within Singapore to conduct store visits
- Proficient in Microsoft PowerPoint, Excel and Word
Should you be interested in this position, please contact Terence at +65 9645 4048 your resume directly for fast respond.
We regret to inform that only shortlisted candidates will be notified.
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