The COMO Group represents an integrated approach to living well, grounded in a celebration of diversity and a deep respect for authenticity. The Group’s businesses extend across hospitality (COMO Hotels and Resorts), fashion (Club21, Kids21, Dover Street Market Singapore), wellness (COMO Shambhala), organic living and specialty foods (COMO Dempsey, Culina and SuperNature) and philanthropy (COMO Foundation).
We are looking for someone who will be responsible for driving the eCommerce business of our Lifestyle products. This will be a newly created channel, initially, developing and launching ecom platform that offers products available at our existing brick and mortar retail shops, located in our COMO Hotels and Resorts properties. The appointed person will collaborate cross-functionally to execute the approved business plan and grow the digital business revenue.
Job Responsibilities
- Assess and define business strategy to develop ecommerce business of our Lifestyle offerings
- Develop operation strategy roadmap in consultation with the Chief Operating Officer
- Lead the strategy and execution of ecommerce operation to meet the sales target of the company, including but not limited to, sales and brand planning and execution, product listing, customer service, order management and product delivery
- Identify and develop market specific growth opportunities
- Define and implement customer acquisition strategy through digital sales channels and partnerships (Direct, Marketplaces and/or Affiliates), in close collaboration with other support services such as Marketing, Information Technology, COMO Club and Business Units Leaders
- Strategise merchandising that are unique to our Lifestyle brand
- Ensure ecommrce platform user experience is seamless and on Brand
- Coordinate photo shoots, content strategy and product description(s) with the Editorial & Content team
- Drive research and analysis of ecommerce processes to ensure seamless service delivery
- Manage the path to conversion and site merchandizing or product listing.
- Analyze and report on all monthly KPIs (new net users, revenue, conversion rate, bounce rate etc.)
- Manage and monitor operational budgets and spend
- Collaborate with IT to ensure data protection security compliance
Requirements
- Minimum of 6-8 years in eCommerce business
- At least 3-5 years driving commercial business
- Experienced in developing eCommerce platform