Digital Marketing
- Plan, develop, create and execute all digital marketing campaigns and social efforts, including SEO/SEM, marketing database, email marketing and relevant social media channels in line with marine marketing and branding activities;
- Manage the digital frontage of the company website and social media channels & digital platforms.
- Work closely with the Business Development team to develop, create content and execute marketing plans, enablement tools such as technical articles;
Brand Management
- Develop compelling content and communications strategies to create brand awareness and strengthen brand identity
- Deliver consistent brand message through content write up and design across all communication channels;
- Research market/industry/competitor information for marketing and idea development;
MICE
- To assist with preparation of PPT/ Promotional Decks
- Providing supports to all the media, congress, and internal activities
- Co-ordinating with clients, vendors and managements
- Track related expenditure and budget
Others
- Updating marketing handbook/guidelines.
- Any other ad-hoc assigned
REQUIREMENTS
- Diploma/Degree in Mass Communication, Marketing or related discipline
- Preferable min. 2 years relevant experience in a similar role
- Relevant experience and interest in marine & offshore industry will be advantageous
- Experience with Web analytic tools and SEO/SEM marketing
- Ability to generate creative ideas independently.
- Good Knowledge of MS .Office,Adobe Photoshop, WordPress etc.
- Fluency in English both written and spoken is a pre-requisite for this role.
- The ability to read and write in Mandarin will be a bonus.
- Flexibility and ability to work under ambiguity and uncertainty.
- Undertake work performance in a professional and efficient manner using discretion, tact initiative, and confidence in meeting deadline;
