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Jobs in Singapore   »   Jobs in Singapore   »   Sales / Marketing Job   »   B2B Marketing Executive
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B2B Marketing Executive

Yokogawa Engineering Asia Pte Ltd

Yokogawa Engineering Asia Pte Ltd company logo

Job Description

  • Uphold brand integrity, support corporate objectives, enhance brand awareness and engage stakeholders
  • Work closely with HQ in Japan and Southeast Asia regional offices to ensure consistency in messaging and branding
  • Support the planning and execution of internal and external corporate events, including tradeshows, town halls, workshops and webinars
  • Create engaging content for both internal and external channels such as newsletters, press releases, articles, emailer, etc
  • Collaborate with cross-functional teams to produce multimedia content, including videos, brochures, flyers, and other brand assets
  • Maintain and update the information on website and intranet including planning and preparing information to be updated promptly using a custom Content Management System (CMS)
  • Support planning and execution of offline and digital marketing campaigns.
  • Support event content calendar and social media content calendar management
  • Vendor and media partner coordination for media activities/articles, managing corporate gifts and marketing collateral prints, etc
  • Compile reports to provide regular updates to headquarters and management regarding the status and achievements of marcom initiatives
  • Handle ad-hoc requests and projects

Requirements

  • Degree/Diploma in Marketing/Mass Communication or any relevant field. Advanced degree or certification in corporate communications, social media, content strategy and sustainability is advantageous
  • Minimum of 3 years' experience in corporate communications, content creation, or related fields, preferably within an MNC environment
  • Experienced in supporting and organizing both online and offline events
  • Proficient in multimedia content creation tools such as Adobe Creative Suite, Canva, or video editing software
  • Familiar with content management tools including SAP, Pardot, SharePoint, etc
  • Strong understanding of the B2B landscape in Southeast Asia, preferably in technology and engineering industries
  • Motivated to learn new platform and is tech savvy
  • Strong ability to multitask and enjoys working in a fast-paced environment
  • Creative, positive and can handle projects resourcefully
  • Good interpersonal skills to work well with other team members and is confident to work independently

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