At Aqua Expeditions, we are passionate about providing exceptional levels of service to our guests. We take pride in pampering our guests and ensuring that their time with us creates a trip of a lifetime. The Aqua experience is carefully curated by a team of talented individuals — from onboard crew to reservations staff — who work behind the scenes to guarantee smooth sailing. We are always on the lookout for new team players who share our passion and expertise, to ensure a world-class travel experience. If this sounds like you, apply now and be part of our extraordinary voyage!
OUR VISION: To create and deliver unique and authentic once-in-a-lifetime experiences so that our guests can have enriching memories to cherish for a lifetime.
OUR MISSION: Aqua Expeditions offers customized luxury travel experiences aboard vessels of elegant, contemporary design, centered around immersive culture and wildlife excursions unique to each location, award-winning cuisine by renowned chefs, personalized guest service, and a commitment to community, sustainability and preservation.
4 CORE VALUES:
A: We value AUTHENTICITY, believing in the unique talents of each individual and the importance of integrity.
Q: We aim for QUALITY, emphasizing a service-oriented approach and shared knowledge.
U: We believe in UNITY, and prioritize effective teamwork.
A: We hold deep ADMIRATION and respect for our environment, collaborating closely with local communities to foster responsible practices that protect and conserve nature.
Sounds great – what’s the role in a nutshell?
The Global CRM Assistant Manager works under the supervision and responsibility of the Global CRM Manager and is in charge of developing CRM strategies, analyses and projects to drive acquisition of new & retention of existing customers and provides analysis of customer database insights to achieve overall yearly business objectives.
The Day-to-Day
1. Data Management:
- Enhance data management within the CRM platform through data cleaning, deduplication, and optimization.
- Measure and improve data quality and quantity.
- Develop and propose strategies to enhance customer data collection from all touchpoints, particularly in Marketing and Operations.
2. Reporting and Analysis:
- Contribute to creating CRM reports to track and analyze CRM strategies performance and initiatives.
- Enhance database segmentation to provide insights to CRM users and enhance targeted strategies.
- Provide insights and recommendations based on report findings to drive continuous improvement.
3. Project Management:
- Assist in the delivery of CRM-related transformation projects, such as email marketing strategies and guest loyalty programs.
- Collaborate closely with the Global CRM Manager, IT Manager, and relevant technical partners to address and resolve CRM-related issues.
- Collaborate with cross-functional teams to ensure seamless project execution.
- Analyze project performance and recommend actionable improvements.
4. User Education and Training:
- Educate internal CRM users to improve the use of all CRM platform features, particularly the input of accurate and complete data.
- Conduct training sessions for CRM users across all departments as needed.
- Provide updated documentation on new and existing features and processes.
5. Continuous Improvement:
- Propose and implement strategies to enhance CRM processes and practices.
- Stay updated with the latest CRM trends and technologies to ensure the platform remains effective and efficient.
What are we looking for?
- Singaporeans/PRs may apply.
- Start Date: 1st October 2024.
- Bachelor's degree in Business, Marketing, or a related field.
- 2-5 years of experience in CRM management, preferably in the hospitality industry.
- Good command of written and spoken English.
- Strong understanding of CRM systems and platforms (knowledge of Zoho CRM is a plus).
- Proven track record in developing and implementing CRM strategies.
- Excellent analytical and problem-solving skills.
- Strong organizational, interpersonal, and communication skills.
- Positive, problem-solving attitude to address challenges creatively.
- Ability to manage multiple projects, multiple stakeholders in different time zones and meet deadlines.
