Responsibilities:
- Develop and implement a comprehensive marketing communications strategy aligned with company goals and objectives.
- Conduct market research and competitor analysis to identify trends and opportunities in the workplace design industry.
- Create compelling content (e.g., blog posts, case studies, social media posts) that showcases our expertise and resonates with our target audience.
- Manage and oversee all aspects of our website and online presence, ensuring a user-friendly and informative experience.
- Develop and execute targeted marketing campaigns across various channels (website, social media, email, etc.)
- Track and analyze marketing campaign performance using key metrics and reporting tools.
- Manage the development and distribution of marketing collateral, including presentations and proposals.
- Collaborate with the design and sales teams to ensure consistent brand messaging across all communications.
- Develop and maintain relationships with media outlets and industry influencers.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum 3-5 years of experience in B2B marketing or a related field.
- Strong understanding of current trends in workplace design and the built environment.
- Proven ability to develop and execute strategic marketing campaigns.
- Excellent communication, writing, and editing skills.
- Experience with content marketing, social media marketing, and email marketing a plus.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Strong organizational and time management skills.
- Excellent interpersonal and collaboration skills.
- A passion for design and a creative mind.
