About Company:
Our Client is a 100% subsidiary company of a Japanese information and Communications Company. They are one-stop service provider of all communication services . Their Singapore office is the regional HQ, providing comprehensive global and local communication services to companies developing their businesses in the region including Singapore, by tailoring services according to the characteristics of each region.
Job Description:
- Responsible for Singapore and APAC marketing activities
- Develop and execute social media strategies and marketing campaigns
- Create engaging & shareable content that resonates with target audiences
- Manage, monitor social media performance, analyzing data to optimize campaigns
- Collaborate with cross-functional teams to integrate social media efforts with other marketing channels
- Conduct keyword research, analysis to identify relevant search terms
- Optimize website content, structure to improve search engine rankings
- Develop, manage Google Ads campaigns to drive targeted traffic
- Analyze website traffic, marketing campaign performance to identify areas and opportunities for improvement
- Develop event marketing plans, including content creation, promotion & lead capture strategies
- Manage event logistics, execution, ensuring a seamless experience for attendees
- Analyze event data to measure ROI, identify areas for improvement
- Develop, implement lead nurturing campaigns that utilize email marketing, personalized messaging & other engagement tactics
- Segment leads based on their interests & engagement levels, tailoring messaging accordingly
- Collaborate with sales teams to qualify leads & move them through the sales funnel
- Analyze lead nurturing performance to identify areas for optimization
- Collaborate with Japan HQ to understand global marketing strategies & objectives
- Adapt & localize marketing strategies to suit the unique cultural and market nuances of APAC region
Job Requirements:
- Diploma/Bachelor's Degree in Marketing, Communications, or a related field
- At least 3 years of experience in digital marketing
- Proven track record of success in generating leads and driving business growth is preferred.
- Strong understanding of social media platforms, email marketing, SEO, Google Ads, and other digital marketing channels
- Experience in developing and executing integrated marketing campaigns across multiple channels
- Expertise in data analysis and reporting, with the ability to translate data into actionable insights
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
- Proficient in English and Japanese, at least at JLPT N3 level to communicate with Japanese counterparts.
Compensation:
- Work location: CBD
- Working hour: 8:30AM - 5:30PM
- Variable Bonus (Dec / Jun)
- Annual Leave: 12 days (add 1 day/year up to max 22 days)
- Insurance: Group hospitalization and surgical with outpatient/dental benefits (current policy covers $2000 /$500 per year respectively), and personal accident insurance coverage
- Annual Health Screening Provided
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