Job Description:
Link Building Strategy:
- Develop and execute comprehensive link building strategies that align with clients' SEO objectives.
Opportunity Research:
- Research and identify high-quality link opportunities through blogs, forums, industry publications, and other channels.
Outreach Management:
- Manage outreach campaigns to secure backlinks from relevant and authoritative websites.
Relationship Building:
- Build and maintain relationships with influencers, bloggers, and webmasters to facilitate ongoing link building efforts.
Competitor Analysis:
- Analyze competitors' link profiles to identify and capitalize on link building opportunities.
Campaign Monitoring:
- Monitor and report on the effectiveness of link building campaigns, providing insights and recommendations for improvement.
Content Collaboration:
- Work with content creators to develop link-worthy content that attracts natural backlinks.
Industry Trends:
- Stay updated with the latest trends and best practices in off-page SEO and link building.
Team Training:
- Provide training and guidance to SEO Associates on off-page SEO techniques, including link building, outreach, and content promotion.
Mentorship:
- Offer ongoing mentorship and support to ensure team growth and development.
Client Management:
- Manage client accounts directly when necessary and provide high-quality service.
Recruitment:
- Recruit and train new hires, developing them into successful SEO specialists and associates.
Requirements:
Experience:
- Minimum of 3 years in a digital marketing agency, with at least 1 year of experience managing a digital marketing team.
SEO Knowledge:
- Good to excellent understanding of off-page SEO techniques and link building strategies, with a proven track record of acquiring high-quality backlinks.
Technical Skills:
- Familiarity with skills such as Copywriting, Design, SEO, SEM, Google Analytics (GA), Google Data Studio, HotJar, AHREFS, and CMS platforms (WordPress, Shopify).
Interested applicants click APPLY NOW or email [email protected] ~