Directs the development of company market requirements for specific products or product lines, including product strategy definition, requirements analysis, and pricing
Monitors the development of business plans, assesses market penetration, and product positioning to drive competitive advantage, revenue and increase market share
Reduces broad concepts and business strategies into structured product marketing plans
Gathers competitor's market share, activities and strategies and map out concrete strategies to penetrate, defend and recover market share
Establishes pricing strategies and develops marketing tools for successful product introductions
Identifies customer needs and communicates customer feedback to engineering, management and procuring team
Leads new product introduction and business plans with joint departments to keep up with the commercial needs of customers
Manages booking and sales forecast target accurately with close alignment to management
Selects, develops, and evaluates personnel to ensure efficient operation
Establishes good relationship with customer key stakeholders to achieve good customer satisfaction
Contains and manages escalation from customer key stakeholders· Provides clear and concise executive update for customers management review
Takes ownership to write clear and concise meeting keynotes and drive action plan with internal team to achieve goals within target dates
Manages within budgeted cost and ensure company's profitability
Manages AR and sign-offs to ensure timely closure