Total 5 digital art director job vacancies in Manufacturing / Production category in d14 geylang eunos

We are looking for an experienced and achievement oriented Digital Product Manager to head our digital marketing team.

Roles & Responsibilities

· Responsible in charting the marketing strategy for the company in the current competitive landscape

· Must have at least 5-7 years experience in leading a sales or marketing team with proven track record in digital marketing/E-Commerce space

· Ability to think out of the box an essential skill set

·Able to research, identify, and conceptualize products/services that are market ready

· Conducting market research to identify trends, opportunities, and customer demands for a new product or feature

· Preparing a product roadmap that outlines the timeline until the product release and the milestones along the way

· Manage the entire product line life cycle, from strategic planning to tactical activities.

· Study the customer’s needs and proposed digital solutions that meet their budget and needs

· Support product positioning and customer demand, and guide product development from conception to launch.

· Evaluate product functionalities and performance and propose enhancements to products based on market feedback.

· Manage current customer expectation and be ready to offer value added services

· Drive market research studies to explore new technology and oversee development of business proposals for new opportunities

· Experience in handling overseas market is a plus

About Apec Solutions Pte Ltd

One-stop digital agency dedicated to helping businesses in Singapore

APEC Solutions aims to remodel businesses by integrating technology into business solutions. APEC Solutions serves companies, especially those who are struggling to make the switch to the digital space. Our ultimate goal is to help businesses innovate and grow through our suite of digital marketing, business and technology solutions.

We have many years of experiences serving customers in the digital space Our team creates functional systems, prototypes and frameworks that can be put into production and scaled to maximize efficiency.

Armed with industry expertise in Digital Marketing and Regulatory Compliance, APEC Solutions is a premier management consulting and digital marketing agency in Singapore that connects people, technology and strategy to help businesses grow through innovation.

We offer a comprehensive suite of services to help enterprises overcome today’s pressing challenges and seize tomorrow’s opportunities in this rapidly evolving digital age.

The Product Manager is a key role in product development and management responsible for defining, planning, and executing the product strategy. They serve as the bridge between the development team and various stakeholders to ensure that the product meets customer needs, achieves business objectives, and remains competitive in the market.

Key Responsibilities:

1. Product Strategy:Develop and communicate a clear product vision and strategy that aligns with the organization's overall goals and objectives.
   Define product goals, key performance indicators (KPIs), and success metrics.
2. Market Research:Conduct market research to identify customer needs, market trends, and competitive landscape.
   Use insights to inform product development and enhancement decisions.
3. Product Roadmap:Create and manage a product roadmap that outlines the product's short-term and long-term development plans.
   Prioritize features and enhancements based on customer feedback, business value, and market trends.
4. Requirement Gathering:Collaborate with stakeholders, customers, and cross-functional teams to gather and document product requirements.
   Create detailed product specifications, user stories, and acceptance criteria.
5. Product Development:Work closely with engineering, design, and other teams to oversee the product development process.
   Ensure that the product is developed on time, within scope, and meets quality standards.
6. User Experience (UX) and Design:Collaborate with UX/UI designers to create user-friendly and visually appealing product interfaces.
   Validate design decisions based on user feedback and usability testing.
7. Testing and Quality Assurance:Oversee the testing and quality assurance processes to ensure the product meets defined requirements and quality standards.
   Address and prioritize issues and defects.
8. Product Launch:Plan and execute product launches, including coordinating marketing, sales, and support efforts.
   Monitor product performance and gather user feedback after launch.
9. Performance Analysis:Analyze product performance and user feedback to make data-driven decisions.
   Continuously monitor KPIs and adapt the product strategy as needed.
10. Stakeholder Communication:Maintain effective communication with stakeholders, including executive management, development teams, marketing, and sales.
    Provide regular updates on product progress and outcomes.

Requirements:

1. Education: A bachelor's degree in business, marketing, computer science, or a related field is typically required. An MBA or relevant certifications (e.g., Certified Scrum Product Owner) may be preferred.
2. Experience: A minimum of 3-5 years of product management experience, with a track record of successful product launches and improvements, is usually required.
3. Market Knowledge: Strong understanding of the market, target audience, and industry trends in which the product operates.
4. Technical Knowledge: Familiarity with technology, development processes, and product management tools (e.g., Jira, Trello).
5. Analytical Skills: Proficiency in data analysis and the ability to make data-driven decisions to optimize the product.
6. Communication: Excellent verbal and written communication skills for effective collaboration with cross-functional teams and stakeholders.
7. Problem-Solving: Strong analytical and problem-solving abilities to address product challenges and make strategic decisions.
8. Leadership: Effective leadership and project management skills to guide the product development process.
9. Customer-Centric: A customer-focused mindset, with a deep understanding of user needs and the ability to advocate for user-centric product design.
10. Adaptability: The ability to adapt to changing market conditions and evolving product requirements.

The Product Manager plays a critical role in driving the success of a product, from concept to launch and beyond. They are responsible for aligning the product with market needs, ensuring its development, and optimizing its performance to meet business objectives and customer satisfaction.

Responsibility:

1. Fully responsible for the strategic planning and deployment of the group’s internet business.

2. Lead and conduct industry research with keen insight, and analyze trends, as well as changes in user needs, and competitor movements

3. Lead operational data analysis, and continuously optimize operational direction and strategies to ensure the platforms and products eco-systems are up-to-date and competitive.

4. Develop strategies for user growth and user acquisition, drive business conversion and growth, and implement operational plans and quantitative targets, responsible for user traffic.

5. Lead and build the internet product team, plan the team structure, and develop potential talents to facilitate team expansion.

Qualifications:

1. With over 8 years of experience in the internet industry, including entrepreneurial/start-up experience in social media (internet/mobile app) platform projects.

2. Familiar with the growth and commercialization models of pan-entertainment products globally, with experience in managing large-scale commercial projects.

3. Experience in social/entertainment/short video/live streaming projects in Southeast Asia/Middle East/Latin America is preferred.

4. Experience managing teams of over 100 people, with a preference for those with a platform-oriented mindset.

5. Willingness to accept short-term assignments during the initial phase of a project and periodic travel during the stable phase.

6. Only candidates that can speak and write in both English and Mandarin will be considered as this position will need to liaise with Chinese stakeholders and internal teams.

• Drive strategies and long-term vision to build best-in-class digital products
• Conduct user research and usability studies, collaborating with designers, developers, and research teams throughout the process
• Craft a product vision (short- and long-term) and convert it to concrete strategy
• Participate in market research, validation, and white space analysis to identify opportunities for new or existing features and functionalities
• Partner with business owners and agile product teams to build roadmaps that will be reflected in the company's broader portfolio planning
• Develop and implement pipelines that extract, transform, and load data into an information product

Responsibilities

• Partner with IT to manage roadmap and backlog for all digital products, ensuring that IT delivers capabilities on time and per expectation
• Oversee requirements discovery, solution design, user story writing, feature development, and user acceptance testing
• Partner with executive team to identify key capabilities needed as well as potential issues
• Partner regularly with cross-functional teams to ensure alignment on feature development and prioritization
• Work with product marketing to develop positioning and messaging and ensure differentiation from competitors
• Monitor and evaluate product performance to facilitate continuous iteration and improvement

Required skills and qualifications

• Three to five years of experience in digital product management or similar role
• Strong analytical, prioritization, and negotiating skills
• Experience in usability and customer-focused design
• Passion for building great products to solve customer and business problems

The position is responsible for the marketing and customer acquisition and retention of education products and services and partners closely with the extended marketing and sales functions in Scholastic International business units and has joint responsibility for revenue and profitability targets for education in international business units together with the education segment leaders in each business unit.

Job responsibilities:

· Developing and executing GTM strategy with focussed plans for lead generation, new customer acquisition and increasing retention rates as well as lifetime value of customer

· Developing and implementing marketing programs across all channels including traditional and digital: web, SEO/SEM, database marketing, email, social media and display advertising campaigns, in line with brand plans and business priorities, including reviewing and optimizing the design and content of all marketing assets including the company website and social media pages, collaborating with internal teams to create landing pages and optimize user experience

· Creating and executing the content marketing plan that encompasses each stage of a customer’s journey, facilitating ongoing content planning, managing content creation and reporting on the results of each content marketing initiative, accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention

· Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio

· Regularly monitoring user analytics and using these trends and insights to drive strategies to improve traffic and customer engagement as well as to understand user preferences and priorities in products

· Working closely with product team, in-market marketing teams as well as external partners to plan and execute strong product launches (internal) and go-to-market plans, ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders

· Owns the user research function for first-party, second party and third party research

· Helping maintain a consistent experience throughout the customer lifecycle, owning content including: Onboarding materials, presentations, and email nurture tracks; Ongoing product communications, highlights, and positioning; Customer events, webinars, and case studies