Total 8,996 marketing executive job vacancies in Sales / Marketing category in Singapore

Job Description

• Assist in the formulation of marketing strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Instagram, Facebook, TikTok and Shopee)
• Plan and execute sales campaigns on our social media platforms
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Research and execute online creative hypes on to our sales platform
• Provide creative ideas for content marketing and update website
• Design digital posters and ads using Canva
• Assist in the organization of events

Requirements

• Able to commit at least 3 days a week
• Good understanding of digital marketing concepts and best practices
• Experienced in Canva, Adobe Photoshop, Illustrator
• Good knowledge of web analytics tools (e.g. Google Analytics, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Minimally Diploma in graphic design, digital marketing or relevant field
• Commit minimally for 3 months

As a marketing data analyst with a strong background in data analysis, you will report to the Head of Digital Marketing in MSIG Asia. You will work with local marketing teams in business units (BUs), which are insurance companies in countries and territories in the region, to analyse customer data, identify marketing opportunities, and track campaign status. You will play a pivotal role in bridging the gap between raw data and strategic marketing actions. With your expertise in marketing analytics, you will support campaign design and execution, reporting and tracking end-to end campaign funnel, and reviewing campaign effectiveness.

Key Responsibilities

• Data Analysis & Insights: Use data to uncover actionable insights, optimise campaigns, and inform strategic decisions across our marketing initiatives.
• Campaign Optimisation: Develop and apply data models to optimise performance marketing channels (e.g., social media, email campaigns, website analytics). Monitor and evaluate the effectiveness of marketing campaigns.
• Reporting & Visualisation: Utilise statistical tools and techniques to analyse data and generate actionable insights. Provide insights and recommendations to improve customer acquisition, retention, and engagement.
• Collaboration: Partner closely with marketing teams in the BUs in the region to design and implement data-driven marketing strategies and integrate data insights into business strategies.
• Customer Segmentation: Leverage customer data to drive segmentation strategies and targeted marketing efforts, focusing on personalisation and customer journey enhancements.

Requirements

• 7+ years' experience working within a similar role in digital marketing with a focus on data analytics in any consumer products and service industry is required. Solid understanding of digital marketing channels, metrics, and optimisation techniques.
• Proficiency in data analytics and visualisation tools (Excel, Google Analytics, Power BI, Tableau, etc.)
• Experience with SQL, Python is a plus
• Familiarity with CRM systems (e.g., MS Dynamics, Salesforce)
• Understanding of insurance or financial marketing principles and practices is preferred.
• Experience working with large datasets and knowledge of data warehousing.
• Ability to understand a system architecture, a company system architecture and the best practices of other companies, and to consider and promote sustainable architecture.
• Knowledge of statistics required to understand and utilise internal and external data. This includes understanding testing and statistical analysis methods, as well as having practical knowledge to optimally apply these methods.
• Ability to transform complex data into actionable insights that drive business decisions.
• Strong communication skills, with the ability to present findings and recommendations to non-technical stakeholders.
• Team player with the ability to collaborate cross-functionally and lead cross-functional projects.
• Highly organised and detail-oriented, with strong problem-solving skills and ability to adapt to deadlines.

As a digital marketing professional with a strong background in performance marketing, you will report to the Head of Digital Marketing in MSIG Asia. You will work with local marketing teams in business units (BUs), which are insurance companies in countries or territories in the region, to acquire new customers and retain existing customers. You will play a pivotal role in establishing a data-driven marketing environment and optimise customer engagement through CX-informed strategies within the marketing funnel. You will manage marketing campaign planning, assist the execution of the marketing plan, and identify opportunities to improve overall marketing ROI with BUs.

Key Responsibilities

• Strategy Development: Plan and develop engaging and results-oriented campaigns to drive qualified leads and web traffic in the region. Implement marketing automation campaigns in marketing automation tools, including customer journeys, segmentation, automation rules, and triggers.
• Campaign Management: Manage the entire campaign lifecycle, from ideation and proposal writing to brief creation, timely execution and project management of deliverables and reports.
• Campaign Optimisation: Track and report a holistic view that allows for an end-to-end funnel tracking of campaigns. Continuously monitor, analyse and optimise campaigns to improve KPIs, including CPA, LTV, CTR, and conversion rates.
• Collaboration: Align and partner closely with marketing teams in the BUs in the region to ensure cohesive execution of campaigns across customer digital touchpoints. Assist marketing teams to improve capabilities and practices, and capture and share showcases in the region to maximise synergies.
• SEO & SEM Strategy: Lead the development and execution of SEO-driven traffic growth strategies, including keyword research, on-page optimisation, content planning, and improving organic search rankings.

Requirements

• 7+ years' experience in performance marketing, ideally from an agency or in-house consumer marketing role with travel or e-commerce exposure.
• Proven track record of delivering measurable results in customer acquisition, engagement, and revenue growth. Excellent understanding of digital marketing metrics and the ability to make data-driven decisions to improve performance.
• Experience in digital lead generation by considering effective online marketing communications and content optimisation to drive web traffic and conversions.
• Hands-on experience with ad platforms (e.g., Google Ads, Facebook Ads Manager), data analytics tools (e.g., Google Analytics), and data platforms (e.g., CDP, CRM, etc.).
• Experience in identifying bottleneck issues, formulating hypotheses for solutions, implementing them as a Proof of Concept in a business context, and validating the results in digital marketing activities.
• Experience in establishing data environments such as CDP and consumer surveys, user monitoring tools, systems etc., where data can be acquired and utilised to make decisions based on data-driven approaches is a plus.
• Strong understanding of UI/UX principles and experience applying them across customer digital touchpoints, including paid advertising, websites, social media, and email.
• Experience managing external vendors, agencies, and partner relationships.
• Analytical mindset with experience in data interpretation and turning insights into actionable marketing strategies.
• Solid project management skills with the ability to manage multiple campaigns simultaneously and meet tight deadlines.

RESPONSIBILITIES

OVERALL

• The Marketing Planning Analyst will have a holistic view of all the marketing activities across segments and products for WRB in accordance with WRB business ambitions. He/she will formulate strategic, and integrated marketing plan with his/her team, supporting the Head of Marketing Strategy.
• The role will ensure that resources are adequate to support planned marketing campaign and activities in support of WRB’s strategies and priorities.
• This is a Direct contract role for 6 months.

Strategy

• Manage the global WRB marketing plan and key initiatives, working closely with segment/regional/functional/product marketing teams to support business growth, and in alignment with (global and local) WRB strategy
• Proactively identify and monitor emerging issues and potential risks to delivery, escalating to line management and relevant CABM and WRB leads as appropriate.
• Support development of key papers for CABM MT, WRB MT, Business Performance Forums and Quarterly Performance Forums

Business

• Work closely with Finance, Data and Analytics and insights teams to create clean data repository that can support further analysis and development of ROMI
• Work closely with Finance to manage cost-centre MI across all markets and produce spends MI that supports investment decision making.
• Propose adjustments to plans to ensure appropriate resources may be dedicated to support marketing initiatives, keeping in view the strategic priorities for various WRB businesses.

Processes

• Be the single point for data collection to support data gaps in marketing plan development and delivery.
• Manage the WRB marketing log and generate MI and key reports for business performance meetings, WRB MT, CABM LT, and other key forums

People & Talent

• Develop strong internal relationships and collaborative working models with key stakeholders across all markets and business teams to ensure effective partnerships among colleagues across WRB and CABM
• Keep abreast of delivery of marketing projects against developed plans, update plans and communicate changes to key stakeholders

Risk Management

• Manage marketing standards to reinforce overall SC brand positioning through consistency in tone, manner, look and feel, and gain competitive market advantage

Governance

• Implement a standardised affluent marketing operating rhythm including market planning, campaign execution, performance tracking and stakeholder engagement model
• Understand the regulatory framework, in which the Group operates, and the regulatory requirements and expectations relevant to the role

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group’s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key Stakeholders

• All Corporate Affairs, Brand and Marketing leaders and teams (global, regional, and local)
• All business leaders and teams in Wealth and Retail Banking (global, regional, and local)

Other Responsibilities

• Embed Here for good and Group’s brand and values in Global and local marketing roles; Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures

Our Ideal Candidate

• 5 Plus years experience in Digital Marketing Channels in a bank
• Strong working knowledge of resource planning and GANTT charting
• Experience in working in a complex, global organization.
• Experience in Data Gathering & Analysis
• Experience in Marketing Strategy and Positioning.
• Contract Duration - 6 months

Role Specific Technical Competencies

• Planning: Tactical, Strategic
• Data Gathering & Analysis
• Digital Marketing Channels
• Organisational Communications
• Marketing Strategy and Positioning
• Event Management

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment Assessments

Some of our roles use assessments to help us understand how suitable you are for the role you've applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

Visit our careers website www.sc.com/careers

Key Responsibilities:

• Assist in developing engaging content for World Farm’s social media channels.
• Create eye-catching visuals and graphics for social media campaigns using design tools (e.g., Photoshop, Canva).
• Contribute to video content ideas and take charge of video production for platforms like TikTok and Instagram Reels, including pre- and post- production.
• Help manage and schedule posts on various social media channels
• Research and implement best practices to increase website traffic and improve search rankings
• Analyse campaign performance (e.g., email open rates, conversion rates, social media engagement) and provide actionable recommendations.
• Support marketing promotions, seasonal sales, and customer engagement initiatives

Requirements:

• Strong written and verbal communication skills
• Familiarity with social media platforms (Instagram, Facebook, TikTok) and an understanding of what drives engagement, working knowledge of XHS and Lemon8 knowledge is a bonus
• Experience with graphic design tools (e.g., Adobe Photoshop, Illustrator, Canva) is a plus
• Strong analytical skills; able to interpret marketing data and provide insights
• Creativity and ability to think outside the box for innovative marketing strategies
• Time management skills; ability to prioritise tasks and meet deadlines in a fast-paced environment

What You Will Gain:

• Hands-on experience in digital marketing and content creation
• Exposure to a wide range of marketing tools and platforms
• The opportunity to work closely with experienced marketers and contribute to real-world projects
• Development of key marketing skills, including project management, campaign planning, and customer engagement

Regional Specialist, Marketing

Job Summary

• This role is responsible for the coordination and execution of marketing communications for B2C and B2B products in SEA region (Singapore, Malaysia, Indonesia, Thailand, Philippines, and Vietnam). This position reports to the Head of Department and plays key role to integrate with Digital and PR teams in building a strong brand for the company.

Key Accountabilities

• Work with regional business units on the development and execution of marketing strategies and content development for new product launches.
• Collaborate with the cross-functional teams to plan and execute integrated marketing plan and coordinate regional B2B campaigns to enhance brand presence and drive lead generation and sales conversion.
• Create compelling and targeted content for offline and online platforms.
• Plan and execute events to enhance brand visibility in the region.
• Ensure strict adherence to the brand guidelines across all marketing materials.
• Track and report on key performance indicators (KPIs) specific to marketing to measure the effectiveness of campaigns.
• Stay updated on industry best practices and emerging trends in marketing to ensure the company remains at the forefront of regional marketing communications.
• Manage vendors to ensure expenses are kept within approved budget and deliverables adhere to communication guidelines and given timeline.

Key Job Requirements

• Proven experience in regional marketing communications, with a focus on creating impactful campaigns.
• Strong written and verbal communication skills with an ability to tailor messaging for diverse audiences.
• Solid project managements experience in managing multiple projects to meet tight deadlines.
• Strategic thinker with a results-oriented mindset for marketing.
• Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.
• Must have a sense of cultural fluency to work effectively with teams across the region.
• Willingness to travel within the region as needed.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field

About the Company:
An esteemed fashion industry leader, renowned for its forward-thinking approach and premium offerings, is seeking an experienced Head of Marketing to oversee comprehensive marketing strategies. This role involves full-spectrum (360-degree) marketing oversight, including digital marketing and campaign management.

Key Responsibilities:

• Develop and implement holistic marketing strategies that align with company goals.
• Lead and manage end-to-end product launches and campaigns, ensuring brand consistency and optimal market impact.
• Oversee the digital marketing portfolio, including online advertising, social media, and e-commerce.
• Drive brand growth through creative storytelling, innovative marketing solutions, and strategic partnerships.
• Monitor market trends and competitors to inform proactive campaign adjustments.
• Collaborate with cross-functional teams to synchronize marketing efforts with sales, product, and operations.

Requirements:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience 5+ years in a leadership marketing role, preferably in the fashion or luxury retail sector.
• Strong knowledge and hands-on experience in digital marketing, content creation, and campaign execution.
• Exceptional project management and leadership skills.
• Creative, strategic thinker with a keen eye for detail and trends.
• Excellent communication and stakeholder management abilities.

Interested candidates please apply online or send your latest CV to [email protected]

We regret to inform that only shortlisted candidates will be notified. Please note that your response to this advertisement will constitute informed consent to the collection, use and/ or disclosure of personal data by AlwaysHired and its affiliates for the purpose of job application processing and administrative purpose, in compliance with the relevant provision of personal data protection act.

AlwaysHired Pte Ltd

Reg No: R1549345

EA: 24C2293