Your Career
We are looking for an experienced Digital Marketing leader who can transform the marketing executions by optimizing processes, leveraging data, tools, infrastructure and AI to deliver the consistent growth and required business outcomes.
The ideal candidate is someone who loves being hands-on, highly competent in leading teams, developing disruptive growth driving strategies, implementing scalable processes, analyzing data and helping build and track the performance of field marketing and demand generation programs. You’re excited about staying up to date in a fast-paced industry, being a proactive researcher who has introduced new tools or technologies aimed at enhancing operational efficiency and achieving maximized outcomes in your previous roles.
You’re excited by the challenge of working in an ever-evolving environment and are skilled in motivating teams to deliver their best. You're someone who can bring a strong strategic focus, foster a culture of innovation and collaboration, and help the team tackle the challenges that accompany rocketship growth. Reporting to our Head of JAPAC DG Hub Services, this is a high-impact role where you will work closely with other marketing teams to manage strategy, operations, budget, and plans. You are at the core of all marketing executions in JAPAC partnered with the Shared Services team in HQ, JAPAC marketing leadership team, along with the regional sales teams, GTM leads and Channel ecosystem. As someone who understands how to operate like a CMO of your function, you will lead on key growth initiatives like CXO engagement/ABM programs, demand generation, and drive quality pipeline with a target contribution for the business. You’re also responsible for developing and growing the Programs & Ops team to be a top performing team. The successful candidate will have a proven record of strategic planning, field and program marketing experience - and isn’t afraid to roll up their sleeves alongside your team.
Your Impact - Marketing Programs & Operations Team Lead:
Demand Generation Oversight: Strategize, design, and execute JAPAC demand generation programs, ensuring seamless operations and optimal performance.
Establish CoE (Center of Excellence): Drive operational efficiency, streamlined processes, enhanced customer satisfaction and increased agility by leveraging technologies as needed.
Technology Adoption: Collaborate with HQ Marketing Operations team or IT team to identify, design, and implement solutions that help us grow and scale with agile. Expected to act as the AI transformation consultant for the team.
Analytics and Reporting: Track and provide the Marketing leadership team with ongoing analysis for marketing contribution to pipeline/bookings, program ROI, contact acquisition, campaign results, and etc. Verify and analyze the data for MBR and QBR.
Sales-Marketing Alignment: Drive initiatives emphasizing lead management and governance, elevating data quality and refining lead quality for seamless sales-marketing collaboration.
Enhanced Customer Experience: Implement customer-centric processes to cultivate loyalty, advocacy, and lifetime value, enhancing overall customer satisfaction.
Database Strategy and Management: Define and execute database strategies, ensuring data quality, and implementing hygiene practices through collaboration with Shared Services.
Agency Management: Onboard, manage, and optimize external agency resources across various JAPAC time zones for optimal support and results.
Team Leadership and Development: Lead and mentor a high-performing team, fostering growth, development, and talent acquisition to fill key roles effectively.