Company Overview:

Lianfeng International Pte. Ltd. is a leading commodity trading company specializing in the dynamic and competitive market of iron ore. With a global presence and a commitment to excellence, we are seeking a dynamic and results-driven Sales and Marketing Director to lead our sales and marketing initiatives, drive business growth, and enhance our market position.

Job Summary:

As the Trading and Research Director, you will play a pivotal role in guiding our trading strategies and ensuring that our operations are backed by thorough market research. Your responsibilities will include overseeing trading activities, leading a team of analysts, and developing comprehensive research initiatives to inform decision-making. This position demands a deep understanding of global commodity markets, exceptional leadership skills, and the ability to navigate complex trading environments.

Key Responsibilities:

1. Trading Strategy Development:

· Formulate and implement effective trading strategies to maximize profits while managing risk.

· Stay abreast of market trends, economic indicators, and geopolitical events that impact metals markets.

2. Team Leadership:

· Lead and mentor a team of trading professionals and research analysts.

· Foster a collaborative and innovative team culture focused on achieving trading and research excellence.

3. Risk Management:

· Develop and implement robust risk management protocols to ensure the protection of company assets.

· Monitor and assess risk exposure, making informed adjustments to trading strategies as necessary.

4. Market Research:

· Direct comprehensive research efforts to analyse supply and demand dynamics, pricing trends, and competitor activities.

· Provide regular market insights and reports to guide decision-making at both strategic and tactical levels.

5. Relationship Management:

· Build and maintain strong relationships with key stakeholders, including clients, suppliers, and regulatory bodies.

· Collaborate with other departments to ensure alignment between trading strategies and overall business objectives.

6. Compliance:

· Ensure compliance with relevant regulations and industry standards in all trading activities.

· Stay informed about changes in regulations and implement necessary adjustments to trading practices.

Qualifications:

• A master’s degree or above in economics, finance or related fields is preferred.

• More than 10 years of experience in metals research and trading field.

• Successive good trading P&L performance.

• Strong analytical, risk management, interpersonal skill.

• Honest, rigorous, with excellent communication skills and team spirits.

It is expected that the incumbent will manage partners and agencies to drive and deliver effective marketing programmes that are mapped to business objectives. Tracking, analysing, evaluating and reporting on the effectiveness of the campaigns and programmes on the various platforms are expected, as with recommendations to improve performances. In order to perform well in the role, the incumbent will conduct research on trends, identify new opportunities to drive digital growth and establish best practices in digital marketing. The incumbent will be required to monitor social media channels for industry trends, create and manage social and media profiles across multiple channels, drive engagement in each channel, review analytics and create reports on key metrics for content optimization as well as writing and editing social media posts.

Requirement:

• Degree with 6 to 8 years of proven experience in digital / media agencies or similar role creating and executing digital strategies on behalf of external / internal clients
• Demonstrated experience in successfully executing a social programme that includes growing followers organically, increasing engagements and demand generated conversions
• Able to leverage on data-driven research/analysis to drive strategic direction and website optimisation
• Must possess analytical skills and be competent in digital capabilities/ technology and data analytics
• Excellent communications skills including copywriting and copy-editing skills
• project management skills with proven track record of delivering high-quality work under tight timelines
• Able to work well independently as well as in a team. Those with supervisory experience is
• Multi-tasker entailing good time management and ability to handle pressure well
• Knowledge of social media or digital marketing channels out of Singapore will be a plus
• A good eye on aesthetics and design, ability to art direct and create simple artwork will be a plus
• Self-motivated and takes initiative

Company Overview:

Lianfeng International Pte. Ltd. is a leading commodity trading company specializing in the dynamic and competitive market of iron ore. With a global presence and a commitment to excellence, we are seeking a dynamic and results-driven Sales and Marketing Director to lead our sales and marketing initiatives, drive business growth, and enhance our market position.

Job Summary:

As the Sales and Marketing Director, you will be responsible for developing and implementing comprehensive sales and marketing strategies to promote our iron ore trading business. You will play a pivotal role in establishing and maintaining strong relationships with clients, optimizing market opportunities, and ensuring the overall success of our sales and marketing efforts.

Key Responsibilities:

Strategic Planning:

· Develop and execute strategic sales and marketing plans to achieve company objectives.

· Analyse market trends, competitor activities, and customer needs to identify new business opportunities.

Client Relationship Management:

· Cultivate and maintain strong relationships with key clients, partners, and stakeholders.

· Collaborate with the sales team to address client needs and ensure customer satisfaction.

Market Research and Analysis:

· Conduct thorough market research to stay informed about industry trends, pricing, and emerging opportunities.

· Utilize market insights to make informed decisions and adjust strategies accordingly.

Sales Team Leadership:

· Lead and mentor the sales team, providing guidance and support to achieve individual and collective targets.

· Develop and implement training programs to enhance the skills and capabilities of the sales team.

Brand Development:

· Develop and enhance the company's brand image through effective marketing campaigns and initiatives.

· Ensure consistency in messaging and branding across all communication channels.

Budget Management:

· Develop and manage the sales and marketing budget effectively, ensuring a strong return on investment.

· Monitor expenses and report on budget performance regularly.

Qualifications:

· Bachelor's degree in Business, Marketing, or a related field.

· Proven track record of success in sales and marketing leadership roles, preferably in the commodity trading industry.

· Strong understanding of iron ore markets, trading dynamics, and supply chain processes.

· Excellent leadership, communication, and interpersonal skills.

· Ability to think strategically, make data-driven decisions, and drive results.