An account manager's responsibilities include:
Developing and maintaining strong relationships with clients and ensuring their needs are met
Achieving sales targets, identifying sales potential, and acquiring new clients
Providing excellent customer support, addressing client queries, and addressing after-sales concerns
Negotiating contract terms to achieve both client satisfaction and company profitability
Leading project management activities and ensuring the account team takes the necessary actions
Having excellent written and oral communication skills, and being comfortable presenting to senior-level executives
Learning, maintaining, and growing product knowledge, and keeping up to date on competitors' products, pricing, and offerings
Preparing reports for management
Account managers are a common role in both the sales and advertising industries. The day-to-day expectations may vary by industry, but the basic expectations are the same.