Key Responsibilities:

• Assist in developing engaging content for World Farm’s social media channels.
• Create eye-catching visuals and graphics for social media campaigns using design tools (e.g., Photoshop, Canva).
• Contribute to video content ideas and take charge of video production for platforms like TikTok and Instagram Reels, including pre- and post- production.
• Help manage and schedule posts on various social media channels
• Research and implement best practices to increase website traffic and improve search rankings
• Analyse campaign performance (e.g., email open rates, conversion rates, social media engagement) and provide actionable recommendations.
• Support marketing promotions, seasonal sales, and customer engagement initiatives

Requirements:

• Strong written and verbal communication skills
• Familiarity with social media platforms (Instagram, Facebook, TikTok) and an understanding of what drives engagement, working knowledge of XHS and Lemon8 knowledge is a bonus
• Experience with graphic design tools (e.g., Adobe Photoshop, Illustrator, Canva) is a plus
• Strong analytical skills; able to interpret marketing data and provide insights
• Creativity and ability to think outside the box for innovative marketing strategies
• Time management skills; ability to prioritise tasks and meet deadlines in a fast-paced environment

What You Will Gain:

• Hands-on experience in digital marketing and content creation
• Exposure to a wide range of marketing tools and platforms
• The opportunity to work closely with experienced marketers and contribute to real-world projects
• Development of key marketing skills, including project management, campaign planning, and customer engagement

As a digital marketing professional with a strong background in performance marketing, you will report to the Head of Digital Marketing in MSIG Asia. You will work with local marketing teams in business units (BUs), which are insurance companies in countries or territories in the region, to acquire new customers and retain existing customers. You will play a pivotal role in establishing a data-driven marketing environment and optimise customer engagement through CX-informed strategies within the marketing funnel. You will manage marketing campaign planning, assist the execution of the marketing plan, and identify opportunities to improve overall marketing ROI with BUs.

Key Responsibilities

• Strategy Development: Plan and develop engaging and results-oriented campaigns to drive qualified leads and web traffic in the region. Implement marketing automation campaigns in marketing automation tools, including customer journeys, segmentation, automation rules, and triggers.
• Campaign Management: Manage the entire campaign lifecycle, from ideation and proposal writing to brief creation, timely execution and project management of deliverables and reports.
• Campaign Optimisation: Track and report a holistic view that allows for an end-to-end funnel tracking of campaigns. Continuously monitor, analyse and optimise campaigns to improve KPIs, including CPA, LTV, CTR, and conversion rates.
• Collaboration: Align and partner closely with marketing teams in the BUs in the region to ensure cohesive execution of campaigns across customer digital touchpoints. Assist marketing teams to improve capabilities and practices, and capture and share showcases in the region to maximise synergies.
• SEO & SEM Strategy: Lead the development and execution of SEO-driven traffic growth strategies, including keyword research, on-page optimisation, content planning, and improving organic search rankings.

Requirements

• 7+ years' experience in performance marketing, ideally from an agency or in-house consumer marketing role with travel or e-commerce exposure.
• Proven track record of delivering measurable results in customer acquisition, engagement, and revenue growth. Excellent understanding of digital marketing metrics and the ability to make data-driven decisions to improve performance.
• Experience in digital lead generation by considering effective online marketing communications and content optimisation to drive web traffic and conversions.
• Hands-on experience with ad platforms (e.g., Google Ads, Facebook Ads Manager), data analytics tools (e.g., Google Analytics), and data platforms (e.g., CDP, CRM, etc.).
• Experience in identifying bottleneck issues, formulating hypotheses for solutions, implementing them as a Proof of Concept in a business context, and validating the results in digital marketing activities.
• Experience in establishing data environments such as CDP and consumer surveys, user monitoring tools, systems etc., where data can be acquired and utilised to make decisions based on data-driven approaches is a plus.
• Strong understanding of UI/UX principles and experience applying them across customer digital touchpoints, including paid advertising, websites, social media, and email.
• Experience managing external vendors, agencies, and partner relationships.
• Analytical mindset with experience in data interpretation and turning insights into actionable marketing strategies.
• Solid project management skills with the ability to manage multiple campaigns simultaneously and meet tight deadlines.

RESPONSIBILITIES

OVERALL

• The Marketing Planning Analyst will have a holistic view of all the marketing activities across segments and products for WRB in accordance with WRB business ambitions. He/she will formulate strategic, and integrated marketing plan with his/her team, supporting the Head of Marketing Strategy.
• The role will ensure that resources are adequate to support planned marketing campaign and activities in support of WRB’s strategies and priorities.
• This is a Direct contract role for 6 months.

Strategy

• Manage the global WRB marketing plan and key initiatives, working closely with segment/regional/functional/product marketing teams to support business growth, and in alignment with (global and local) WRB strategy
• Proactively identify and monitor emerging issues and potential risks to delivery, escalating to line management and relevant CABM and WRB leads as appropriate.
• Support development of key papers for CABM MT, WRB MT, Business Performance Forums and Quarterly Performance Forums

Business

• Work closely with Finance, Data and Analytics and insights teams to create clean data repository that can support further analysis and development of ROMI
• Work closely with Finance to manage cost-centre MI across all markets and produce spends MI that supports investment decision making.
• Propose adjustments to plans to ensure appropriate resources may be dedicated to support marketing initiatives, keeping in view the strategic priorities for various WRB businesses.

Processes

• Be the single point for data collection to support data gaps in marketing plan development and delivery.
• Manage the WRB marketing log and generate MI and key reports for business performance meetings, WRB MT, CABM LT, and other key forums

People & Talent

• Develop strong internal relationships and collaborative working models with key stakeholders across all markets and business teams to ensure effective partnerships among colleagues across WRB and CABM
• Keep abreast of delivery of marketing projects against developed plans, update plans and communicate changes to key stakeholders

Risk Management

• Manage marketing standards to reinforce overall SC brand positioning through consistency in tone, manner, look and feel, and gain competitive market advantage

Governance

• Implement a standardised affluent marketing operating rhythm including market planning, campaign execution, performance tracking and stakeholder engagement model
• Understand the regulatory framework, in which the Group operates, and the regulatory requirements and expectations relevant to the role

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group’s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key Stakeholders

• All Corporate Affairs, Brand and Marketing leaders and teams (global, regional, and local)
• All business leaders and teams in Wealth and Retail Banking (global, regional, and local)

Other Responsibilities

• Embed Here for good and Group’s brand and values in Global and local marketing roles; Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures

Our Ideal Candidate

• 5 Plus years experience in Digital Marketing Channels in a bank
• Strong working knowledge of resource planning and GANTT charting
• Experience in working in a complex, global organization.
• Experience in Data Gathering & Analysis
• Experience in Marketing Strategy and Positioning.
• Contract Duration - 6 months

Role Specific Technical Competencies

• Planning: Tactical, Strategic
• Data Gathering & Analysis
• Digital Marketing Channels
• Organisational Communications
• Marketing Strategy and Positioning
• Event Management

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment Assessments

Some of our roles use assessments to help us understand how suitable you are for the role you've applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

Visit our careers website www.sc.com/careers

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.
• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Key Responsibilities:

• Assist in developing engaging content for World Farm’s social media channels.
• Create eye-catching visuals and graphics for social media campaigns using design tools (e.g., Photoshop, Canva).
• Contribute to video content ideas and take charge of video production for platforms like TikTok and Instagram Reels, including pre- and post- production.
• Help manage and schedule posts on various social media channels
• Research and implement best practices to increase website traffic and improve search rankings
• Analyse campaign performance (e.g., email open rates, conversion rates, social media engagement) and provide actionable recommendations.
• Support marketing promotions, seasonal sales, and customer engagement initiatives

Requirements:

• Strong written and verbal communication skills
• Familiarity with social media platforms (Instagram, Facebook, TikTok) and an understanding of what drives engagement, working knowledge of XHS and Lemon8 knowledge is a bonus
• Experience with graphic design tools (e.g., Adobe Photoshop, Illustrator, Canva) is a plus
• Strong analytical skills; able to interpret marketing data and provide insights
• Creativity and ability to think outside the box for innovative marketing strategies
• Time management skills; ability to prioritise tasks and meet deadlines in a fast-paced environment

What You Will Gain:

• Hands-on experience in digital marketing and content creation
• Exposure to a wide range of marketing tools and platforms
• The opportunity to work closely with experienced marketers and contribute to real-world projects
• Development of key marketing skills, including project management, campaign planning, and customer engagement

Regional Specialist, Marketing

Job Summary

• This role is responsible for the coordination and execution of marketing communications for B2C and B2B products in SEA region (Singapore, Malaysia, Indonesia, Thailand, Philippines, and Vietnam). This position reports to the Head of Department and plays key role to integrate with Digital and PR teams in building a strong brand for the company.

Key Accountabilities

• Work with regional business units on the development and execution of marketing strategies and content development for new product launches.
• Collaborate with the cross-functional teams to plan and execute integrated marketing plan and coordinate regional B2B campaigns to enhance brand presence and drive lead generation and sales conversion.
• Create compelling and targeted content for offline and online platforms.
• Plan and execute events to enhance brand visibility in the region.
• Ensure strict adherence to the brand guidelines across all marketing materials.
• Track and report on key performance indicators (KPIs) specific to marketing to measure the effectiveness of campaigns.
• Stay updated on industry best practices and emerging trends in marketing to ensure the company remains at the forefront of regional marketing communications.
• Manage vendors to ensure expenses are kept within approved budget and deliverables adhere to communication guidelines and given timeline.

Key Job Requirements

• Proven experience in regional marketing communications, with a focus on creating impactful campaigns.
• Strong written and verbal communication skills with an ability to tailor messaging for diverse audiences.
• Solid project managements experience in managing multiple projects to meet tight deadlines.
• Strategic thinker with a results-oriented mindset for marketing.
• Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.
• Must have a sense of cultural fluency to work effectively with teams across the region.
• Willingness to travel within the region as needed.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field

About the Company:
An esteemed fashion industry leader, renowned for its forward-thinking approach and premium offerings, is seeking an experienced Head of Marketing to oversee comprehensive marketing strategies. This role involves full-spectrum (360-degree) marketing oversight, including digital marketing and campaign management.

Key Responsibilities:

• Develop and implement holistic marketing strategies that align with company goals.
• Lead and manage end-to-end product launches and campaigns, ensuring brand consistency and optimal market impact.
• Oversee the digital marketing portfolio, including online advertising, social media, and e-commerce.
• Drive brand growth through creative storytelling, innovative marketing solutions, and strategic partnerships.
• Monitor market trends and competitors to inform proactive campaign adjustments.
• Collaborate with cross-functional teams to synchronize marketing efforts with sales, product, and operations.

Requirements:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience 5+ years in a leadership marketing role, preferably in the fashion or luxury retail sector.
• Strong knowledge and hands-on experience in digital marketing, content creation, and campaign execution.
• Exceptional project management and leadership skills.
• Creative, strategic thinker with a keen eye for detail and trends.
• Excellent communication and stakeholder management abilities.

Interested candidates please apply online or send your latest CV to [email protected]

We regret to inform that only shortlisted candidates will be notified. Please note that your response to this advertisement will constitute informed consent to the collection, use and/ or disclosure of personal data by AlwaysHired and its affiliates for the purpose of job application processing and administrative purpose, in compliance with the relevant provision of personal data protection act.

AlwaysHired Pte Ltd

Reg No: R1549345

EA: 24C2293

Marketing Manager Roles & Responsibilities:

Oversee all social media for company outlets and Marketing department

Implement strategy

Promote outlet brand, service and goodwill

Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones

Represent the marketing team to cross-functional groups including product management, sales, or customer support

Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns

Day-to-Day Duties:

Manage and coordinate marketing and creative staff

Lead market research efforts to uncover the viability of current and existing products/services

Collaborate with media organizations and advertising agencies

Brainstorm ideas for shooting videos for existing outlets

Coordinate with the sales team and other departments to produce effective strategies

Monitor current outlets, ensuring their staff meets deadlines and complete necessary tasks

Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure

Working Time: Monday-Friday

Responsibilities:
• Develop annual & quarterly Integrated Marketing Plan based on Geo/Vertical business requirement, work out Campaign Assets and tracking country’s performance
• Executes campaigns and supporting tactical activities (e.g. physical event, digital marketing, webinar, telemarketing), monitors and tracking marketing KPIs, and takes corrective action, to drive and co-operation with cross functional teams to boost brand awareness and drive business growth
• Provide recommendations on strategic direction and marketing prioritization, ensuring alignment with business goals
• Accountable for marketing contribution to business results and marketing ROI.
• Market insight: Conduct in dept market research to identify customer needs, market trends, and competitors’ activities & customer behaviours; to use data insights to adjust marketing strategies for improvement and optimization
• Identify new growth areas through insights into customer's needs and behaviors, offering strategic guidance on future initiatives; regularly present findings, insights, and actionable recommendations to senior leadership and other stakeholders. to the internal stakeholders
• Campaign Planning: applied skill in the proper implementation of the marketing mix, Utilization of value propositions to develop key messages, Alignment of target audience to prioritized offering/solution focus area, Development and selection of assets aligned to sales cycle stage. and help business to stand out in competitive market
• Campaign Execution: applied skill in the proper execution of campaigns/tactics in support of the program plan, Business Controls including managing budgets and controlling costs, adjusting campaigns/tactics based root cause analysis, Pipeline management including nurturing and progression; Track and analyze campaign performance data to make informed adjustments, ensuring maximum ROI.
• Agency/Vendor Management: applied ability to proper manage, direct, and team with agency and vendor partners.
• Management System / digitalization: demonstrated knowledge of the marketing management system and utilization of reporting/other digital tool to provide quarterly updates regarding business performance

Requirements:
• At least 5 years of working experiences in creating and executing marketing strategies as well as providing strategic guidance to the organization to promote the company’s ICT products and services
• At least bachelor degree in any relevant major.
• Ability to engage and influence multiple stakeholders and lead cross-functional projects across categories and departments
• Knowledge on the ICT related products and domain (such as wireless domain)
• Ability to manage multiple tasks in a deadline-driven environment
• Excellent Knowledge of Excel/PPT and interested in design and video production.
• Ability to communicate bilingually in Mandarin and English is essential in order to liaise with Chinese speaking head office, stakeholders, counterparts and customers.

Interested candidate who wish to apply for this position, please click on APPLY NOW

EA License No.: 01C4394 | PERSOLKELLY Singapore Pte Ltd

EA Registration No.: R23117518 | Heah Sian Wei

By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its local and overseas subsidiaries and affiliates collecting, using and disclosing your personal data to prospective employers/companies based in any country for purposes of evaluating suitability for employment, conducting reference checks, administering employment related services, complying with Government’s COVID-19 health advisories and such other purposes stated in our privacy policy. Our full privacy policy is available at www.persolkelly.com.sg. If you wish to withdraw your consent, please drop us an email to let us know. Please feel free to contact us if you have any queries.

What you’ll do

• Digital Campaign Management: Plan, implement, and manage digital marketing campaigns across various online channels, including search engines (SEO and SEM), social media platforms, email marketing, and display advertising. Communicate with customers and followers, respond to queries promptly, and monitor comments and reviews.
• Content Creation: Develop compelling content for websites, blogs, social media, and marketing materials.
• Search Engine Optimization (SEO): Perform keyword research, on-page optimization, and backlinking activities to enhance website visibility on search engines.
• Paid Advertising (PPC): Manage paid search campaigns (e.g., Google Ads, Bing Ads) and social media advertising, including campaign setup, ad targeting, and optimization.
• Website Management: Collaborate with web developers to update website content, maintain website functionality, and ensure alignment with marketing campaigns.
• Analytics and Reporting: Track website traffic, campaign performance, and relevant KPIs using analytics tools. Analyze data to identify trends, optimize campaigns, and generate reports for insight sharing.
• Market Research: Conduct market research and competitive analysis to stay informed about industry trends, target audiences, and competitor activity.
• Budget Management: Assist in managing marketing budgets and ensure effective allocation of resources.
• Collaboration: Work closely with other departments, including sales, product development, and design, to ensure consistent messaging and successful outcomes.

What you’ll bring

• Experience or interest in the automotive industry is a plus.
• 1-3 years’ experience in a strategic social media and/or digital marketing strategist role. Strong understanding of SEO, SEM, social media marketing, and email marketing practices.
• Expertise with Google Analytics and other web analytics tools.
• Excellent written and verbal communication skills.
• Data-driven mindset and ability to translate data into actionable insights.
• Ability to work independently as well as collaboratively within a team.
• Good knowledge of search and social media advertising, programmatic advertising and content conceptualization and production would be an advantage.

Marketing Manager Roles & Responsibilities:

Oversee all social media for company outlets and Marketing department

Implement strategy

Promote outlet brand, service and goodwill

Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones

Represent the marketing team to cross-functional groups including product management, sales, or customer support

Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns

Day-to-Day Duties:

Manage and coordinate marketing and creative staff

Lead market research efforts to uncover the viability of current and existing products/services

Collaborate with media organizations and advertising agencies

Brainstorm ideas for shooting videos for existing outlets

Coordinate with the sales team and other departments to produce effective strategies

Monitor current outlets, ensuring their staff meets deadlines and complete necessary tasks

Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure

Working Time: Monday-Friday