Job Responsibilities:

1. Account Operations and Promotion:

- Manage and promote multiple new media platforms (such as WeChat Official Accounts, Xiaohongshu, Douyin, Instagram, Facebook, TikTok, YouTube, etc.).

- Oversee account incubation, daily operations, and promotion, delivering content that resonates with and engages the audience.

2. Content Update and Maintenance:

- Responsible for daily content updates, including topic planning, content creation, copywriting, editing, and formatting.

- Maintain interaction with followers to boost readership and user growth.

- Respond promptly to social media direct messages and guide traffic from social media platforms to private channels.

3. Writing and Analysis:

- Possess strong English writing skills to manage English-language blog projects, including content research, organization, formatting, editing, and publication.

Job Requirements:

1. Familiarity with both domestic and international media operations, with a keen sense for online trends and strong learning ability.

2. Deep understanding of social media and online advertising industries.

3. At least 1 year of relevant work experience in overseas social media promotion.

4. Bachelor's degree or higher from a Singaporean university, with strong English proficiency (CET-6 score of 550, IELTS 7.5, or TOEFL 100+). Enjoys content creation work and has good English reading and writing skills, capable of independently researching and understanding English SEO materials.

5. Ability to create content independently, with strong writing, image editing, and data analysis skills, and familiarity with internet communication theories.

6. SC or PR preferred.

Job Summary

This role in the global Corporate Affairs Brand Marketing (CABM) team, is the lead marketing role for the Business Banking team in the global Consumer, Private, Business Banking (CPBB) business. The role holder in partnership with the global and local CABM teams will create the marketing strategy, plan, and where needed execution in pursuit of the 5-year strategic goals. The role is to realise the centre-of-marketing-excellence for this business unit, will be responsible for developing tools and sharing better practices. The role holder will use all the elements of digital marketing, analysis, measurement as required to develop, deliver, and demonstrate the performance and value of marketing activity and ultimately its contribution to the Bank’s results.

The role holder requires leadership, excellent stakeholder management and knowledge, experience, and skills in using digital marketing, targeting all SME segments, in multiple markets in Asia and Africa.

Strategy
• Translate business objectives and strategy into a unified and innovative Marketing strategy, aligned with CABM strategy
• Create distinctive positioning for Business Banking unified with all 7 priority markets
• Develop creative platform with markets for all marketing touch points
• Enable thought leadership in Business Banking marketing in the global and local teams
• Build SC’s Business Banking’s reputation through digital marketing
• Work closely with market teams to develop digital strategies to acquire and engage SME clients

Business
• Develop media partnerships eg to raise profile of SC WIN
• Coordinate website content development, for global and market websites
• Develop new CRM programme across 7 priority markets, with global and market CABM and CPBB business partners
• Identifying and develop customer acquisition strategies, including network MGM programmes and marketing support
• Create business rationale to uplift CABM budget investments
• Create and lead a Business Banking Marketing Forum across the priority markets to synergise marketing
• Optimise audience targeting, including across social with markets, other global teams eg CCIB, Brand
• With the Head, Marketing Effectiveness, demonstrate returns of investment and improvements of effectiveness
• Maker or Checker for organic social / paid digital creative assets and website content
• Support the drive of client adoption of the various digital Business Banking tools
• Develop with the markets a sustainable always-on digital marketing strategy and plan
• Using client driven language develop SEO keyword principles for all marketing

Key Responsibilities

Processes
• Provide subject matter expertise support to improving markets’ website SME client journeys and content
• Use data and insights to underpin ideas as well as demonstrate results of activity
• Collaborate with our marketing agency partners to elevate digital solutions, with demonstratable results
• Responsible for ensuring efficient and effective use of available budget

People & Talent
• Raise the bar on conduct and demonstrate how we are Here for good, to clients and colleagues
• Lead through example and build the appropriate culture and values. Set appropriate tone and expectations across the team and work in collaboration with all partners

Risk Management
• Manage marketing standards to reinforce overall SC brand positioning through consistency in tone, manner, look and feel, and gain competitive market advantage

Governance
• Support the standardised WRB marketing operating rhythm including market planning, campaign execution, performance tracking and stakeholder engagement model
• Understand the regulatory framework, in which the Group operates, and the regulatory requirements and expectations relevant to the role

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group’s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key stakeholders

• Leaders and peers in Corporate Affairs, Brand and Marketing (global, regional and local)
• Leaders and peers in the Affluent and Wealth Management teams (global, regional and local)
• Third party global agencies

Our Ideal Candidate

· Education: graduate degree in stem subject and / or post graduate degree / mba

· 10+ years of b2b marketing skills in a bank or ‘tier 1’ companies

· Good understanding and experience of markets in asia

· Experience of large-scale brands / complex organisations

· Experience in marketing to sme segments

· Experience in financial services / sme banking

Role Specific Technical Competencies

· Key Performance Indictors

· Effective Communications

· Creativity

· Planning: Tactical, Strategic

· Written Communications

· Social Media Management

· Data Gathering & Analysis

· Digital Marketing Channels

· Marketing Channels

· Promotion

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

· Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do

· Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well

· Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

· Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.

· Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.

· Flexible working options based around home and office locations, with flexible working patterns.

· Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits

· A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.

· Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment Assessments

Some of our roles use assessments to help us understand how suitable you are for the role you've applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

Visit our careers website www.sc.com/careers

Are you a visionary leader with a knack for forging strong relationships and a passion for crafting impactful campaigns? Look no further!

We are seeking a dedicated and experienced Marketing and Events Executive to join our client in the government industry.

Job Responsibilities:

• Event planning, management, and successful delivery, including conferences, virtual and live national events, commencement dinner, exhibitions, and student events
• Responsible for events related theme and related event’s communication materials and updates
• Manage and coordinate with event organisers, corporate communications and administrators from different healthcare clusters and multinational organisations
• Creation of marketing collaterals and dissemination to target audience especially on social media platforms
• Manage website updates and revamp
• Speaker management and serves as point of contact for all stakeholders to run the national level event
• Negotiates and coordinates services with events, catering, venue, website and other logistical vendors
• Overseeing event setup and production, ensuring efficient supplier and contractor management.

Job Requirements:

• Background in Marketing, Events Management
• Experience in designing marketing collaterals, website updates i.e. WordPress

We regret that only shortlisted candidates will be contacted

I hereby give consent to Certis CISCO Security Pte Ltd and its subsidiaries to access my job application for the position applied and other positions that I may also be considered for and to use and disclose my personal data submitted in or as part of my job application to law agencies, government representatives and prospective clients. (DATA PROTECTION: The Company is committed to respect the statutory rights to privacy of all job applicants. However, we obtain, monitor, process and disclose personal information regarding employees and prospective employees to meet our need and according to applicable laws. For more information on our Personal Data Protection Policy, please visit https://www.certisgroup.com/privacy-policy.

Job Description

• Industry/ Organization Type: Door Manufacturer
• Position Title: Digital Marketing Executive
• Working Location: East (Nearest MRT: Paya Lebar)
• Working Hours: 5 days (Mon-Sat: 9 am – 6 pm)
• Salary Package: Up to SGD 3000 + AWS + Performance Bonus
• Duration: Permanent

Key Responsibilities

• Work collaboratively with digital marketing teammates and executives to craft innovative content for our clients
• Edit a wide range of content in terms of videos and graphics: unscripted and scripted, using both original and archival footage (including branded content)
• Plan out storyboarding, and scripting to turn general concepts into highly watchable, sharable pieces
• Identify exciting potential video/photo topics and arrange shoots
• Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials/postings
• Illustrate concepts by designing examples of art arrangement, size, type size, and style and submitting them for approval
• Write content for video copy, and social media (Instagram, Facebook, WeChat, Weibo)
• Strong eye for graphic design and typography
• Plan and monitor the ongoing company presence on social media
• Launch optimized online adverts through Google Adwords, and Facebook to increase company and brand awareness
• Provide creative ideas for content marketing and update the website
• Improve user experience on the company’s website
• Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Other ad-hoc duties as assigned

APPLY NOW!!!

• Min. ITE in Graphic Design
• Min. 1 year of working experience in the related field
• Proficient in Adobe Premiere and Adobe After Effects
• Familiar with Photoshop, Illustrator

Kindly apply through ANY of the following methods:

• Submit your application by clicking the APPLY button;
• Email your resume to Job(at)anradus.com.sg. Please indicate #66297 on the email subject.

Anradus Application Policy: We value each application and ensure every resume is reviewed. Our process is efficient, typically concluding within 3 working days. If you do not receive communication from us within this timeframe, it's likely that your application has not been shortlisted by our client. In such cases, we recommend continuing your job search to maximize your opportunities.

Anradus Pte Ltd | EA License No. 20C0161 | Celine Tan | EA Reg No.: R1873694

Job Summary

• This role in the Global Wealth and Retail Banking (WRB) Marketing team, is to lead the marketing effectiveness efforts supporting the global WRB marketing teams. The role holder, in partnership with the global and local WRB and Corporate Affairs, Brand & Marketing (CABM) teams, will develop standardised measurement of return on marketing investments (ROMI) and drive high accountability for ROMI with the WRB marketing heads. They will build an explicit understanding by stakeholders of how brand and marketing activities impact awareness and consideration, and ultimately drive business outcomes. They will support business case development with marketing metrics and analysis, be an advocate for investment in transformational initiatives that drives marketing efficiency, client preference and brand metrics.
• The role holder is to lead the centre-of-marketing-excellence for this business, will be responsible for developing tools and sharing better practices. They will use various marketing analysis and measurement techniques as required to develop, deliver and demonstrate the performance and value of marketing activity and ultimately its contribution to the Bank’s results.
• The role holder requires proven leadership, outstanding stakeholder management and extensive knowledge, experience and skills in marketing analytics, across multiple markets.

Key Responsibilities

Strategy
• Create a COE for marketing performance, engaging with all priority markets, sharing best practice with the aim to develop better practices
• Bring thought leadership across the Bank in marketing effectiveness to support the delivery of tangible step up marketing outcomes
• Develop and manage the affluent marketing budgeting / allocation methodology with analysis and metrics across the Bank
• Be a thought leader in behavioural-science and collaborate to pilot and test in key marketing activities

Business
• Pilot attribution modelling across affluent marketing touchpoints, demonstrating opportunities for optimising marketing investments and collaborate with markets to realise these
• Using data and insights, create opportunities to streamline client marketing journeys e.g. identify client trigger points for perception and behaviour change across paid, earned and owned media
• Partner with the WRB business teams in seeking cost productivity and efficiency gains
• Develop, manage and report ROMI analysis of top 20% (80% spend) markets’ marketing, establishing standardised post-campaign-reviews
• Develop and manage Post Campaign Reviews for all global WRB Brand & Marketing activity
• Collaborate with WRB & CABM colleagues to create a single version of the truth for performance marketing
• Develop protocols for continuous testing to drive client engagement metrics and improve ROMI
• Develop inhouse real-time capability for A-B testing of key messages on creatives, and establish testing protocols to drive outcomes

Processes
• Develop and manage the quarterly Affluent marketing budgeting reporting with the markets, standardising categories and protocols
• Continuously review in and out of category marketing to WRB clients, identifying marketing effectiveness insights to leverage / integrate into our plans
• Lead development of marketing activity tracking to collate effectiveness results across markets for internal benchmarking to create insights to grow across WRB activity

Skills and Experience

People & Talent
• Consummate with a leader at this level, support the development of the next generation of marketing leaders
• Raise the bar on conduct and demonstrate how we are here for good, to clients and colleagues
• Lead through example and build the appropriate culture and values. Set appropriate tone and expectations across the team and work in collaboration with all partners
• Coach and / or train capabilities in regional / local marketing teams in marketing effectiveness

Risk Management
• Manage marketing standards to reinforce overall SC brand positioning through consistency in tone, manner, look and feel, and gain competitive market advantage

Governance
• Understand the regulatory framework, in which the Group operates, and the regulatory requirements and expectations relevant to the role
• Implement a standardised affluent marketing operating rhythm including market planning, campaign execution, performance tracking and stakeholder engagement model

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group’s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key stakeholders

• All Corporate Affairs, Brand and Marketing leaders and teams (global, regional, and local)
• All Business leaders and teams in Wealth and Retail Banking (global, regional, and local)
• Third party global agencies

Our Ideal Candidate

· Graduate degree in stem subject and / or post graduate degree / mba

· 20+ years of strategic marketing skills in a bank or any ‘tier 1’ companies

· 15+ years direct experience of marketing analytics.

· Deep understanding and experience of multiple markets in asia

· Sophisticated operator in large scale brands / complex organisations

· Experience in marketing to hnw segments

· Experience in financial services / wealth management

Role Specific Technical Competencies

· Key Performance Indictors

· Brand Management

· Creativity

· Planning: Tactical, Strategic

· Data Gathering & Analysis

· Marketing Strategy & Positioning

· Digital Marketing Channels

· Research Analysis

· Media Channel Management

· Marketing Channels

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

· Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do

· Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well

· Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

· Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.

· Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.

· Flexible working options based around home and office locations, with flexible working patterns.

· Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits

· A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.

· Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment Assessments

Some of our roles use assessments to help us understand how suitable you are for the role you've applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

Visit our careers website www.sc.com/careers

Expressions seeks a motivated Social Media Marketing Executive will be responsible for developing and executing content strategies, managing relationships with influencers, and driving measurable results through social media. Additionally, you will handle social media enquiries and assist with customer enquiries to ensure a seamless customer experience. Your efforts will directly contribute to increasing brand awareness, engagement, and sales.

Key Responsibilities:

Content Creation & UGC Management:

• Develop and create engaging and conversion-driven social media content, including graphics, videos, and UGC (User-Generated Content), using tools like Canva and CapCut.
• Curate and repurpose UGC to align with brand messaging and drive authenticity in campaigns.
• Collaborate with internal teams to create content that supports product launches, promotions, and other marketing initiatives.
  

Influencer Marketing:

• Identify, engage, and manage relationships with influencers that align with our brand values and target audience.
• Coordinate influencer partnerships to produce authentic content that drives engagement and sales.
• Monitor and report on the effectiveness of influencer campaigns, optimizing strategies based on performance data.
  

Social Media Strategy & Management:

• Develop and execute social media strategies that drive brand awareness, engagement, and sales conversions across platforms like Instagram, TikTok, Facebook, and more.
• Manage the social media content calendar, ensuring timely and relevant posts that align with marketing objectives.
• Utilize paid social media campaigns to amplify content reach and target specific audience segments.

Handling Inquiries & Customer Service:

• Monitor and respond to social media inquiries, comments, and messages promptly and professionally.
• Assist with customer inquiries across social media platforms, ensuring a positive and seamless customer experience.
• Collaborate with the customer service team to address any issues or concerns raised on social media.
  

Sales-Driven Marketing:

• Focus on creating content and campaigns that are directly linked to increasing sales and conversions.
• Track and analyze social media performance metrics, providing actionable insights to improve conversion rates.
• Collaborate with the sales team to align social media efforts with sales targets and objectives.
  

Analytics and Reporting:

• Regularly track and report on social media and influencer campaign performance using analytics tools.
• Provide data-driven recommendations to enhance content effectiveness and increase ROI.
• Stay updated on social media trends, platform changes, and industry best practices to keep the brand ahead of the competition.

Supporting Other Marketing Activities:

• Assist the marketing team in executing broader marketing campaigns and initiatives.
• Participate in brainstorming sessions to develop innovative marketing ideas and strategies.
• Support the creation and distribution of marketing materials, including email campaigns, newsletters, and promotional content.
  

Qualifications:

• Proven experience in social media marketing, content creation, and influencer management.
• Strong proficiency in Canva, CapCut, and other content creation tools.
• Sales-oriented mindset with a focus on driving conversions through social media.
• Excellent communication and negotiation skills for managing influencer relationships.
• Strong analytical skills with experience in tracking and optimizing social media performance.
• Ability to work independently, manage multiple projects, and meet tight deadlines.
• Experience with paid social media campaigns is a plus.

Introduction: Zen is an Australian brand management company specializing in the distribution of premium outdoor brands like Leatherman, Ledlenser, Opinel, and many others. We manage the distribution of these brands across four major countries: Australia, New Zealand, Singapore, and Indonesia. Our role goes beyond simple distribution; we're committed to elevating brand visibility and awareness in each of these markets, particularly in Singapore, where we aim to establish a strong and lasting presence.

Position Summary: We are seeking a highly motivated and creative Digital Marketing Associate to join our dynamic team at Zen. The ideal candidate will play a crucial role in enhancing our brand presence and driving engagement through various digital channels. This role involves content creation, social media management, and the implementation of effective digital marketing strategies to support our brand management goals in Singapore.

Key Responsibilities:

• Content Creation:
  • Develop and produce high-quality digital content, including videos, graphics, and written material tailored to local market needs.
  • Plan, shoot, edit, and compile video content
• Social Media Management:
  • Manage and grow Zen’s social media presence across platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
  • Schedule and publish engaging posts, monitor social media channels, and respond to comments and messages in a timely manner.
• Brand Awareness and Engagement:
  • Implement strategies to increase brand awareness and drive engagement.
  • Identify and leverage opportunities for collaborations and partnerships to expand brand reach.
  • Monitor and analyse market trends and competitor activities to identify new opportunities for growth.
• Event Participation:
  • Assist in the planning and execution of local events, roadshows, and talks to maintain active brand visibility.
  • Record and document events to create content for social media and marketing purposes.
• Design and Artwork Creation:
  • Create visually appealing artwork and graphics to support marketing initiatives and campaigns.
  • Ensure all marketing materials align with brand guidelines and convey a consistent brand message.

Qualifications:

• Diploma or Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
• Proven experience in digital marketing, content creation, and social media management.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Facebook Ads Manager, Canva, Adobe Creative Suite).
• Strong video production and editing skills.
• Excellent written and verbal communication skills.
• Creative mindset with the ability to think strategically and analytically.
• Ability to work independently and collaboratively in a fast-paced environment.

Preferred Skills:

• Experience in the local market or similar regional markets.
• Familiarity with emerging digital marketing trends and best practices.
• Strong project management skills with the ability to handle multiple tasks and meet deadlines.
• Able to work on projects individually

Tools will be provided: a PC, a set of cameras suitable for creating social content, portable mics for interviews, and some software licences and any relavants tools.