As a social enterprise, HMI Institute is dedicated to driving positive social change. We are seeking a creative self-starter who is passionate about making an impact in the community by building a vibrant and engaged community, as well as creating innovative and engaging content for our online platform. Our online platform encourages and enables family and community members to live healthily and age gracefully with dignity.
Key Responsibilities:
Social Media and Community Management:
- Create, curate, and develop engaging content, including short-form videos, and interactive posts to grow our digital presence (e.g., Facebook, TikTok, Instagram, Telegram).
- Proactively pursue stories and/ or collaborate with subject matter experts to create content for marketing across our social media and online platform.
- Develop and implement fun and innovative approaches to engage, raise awareness, and start conversations to grow the community.
- Moderate and interact with the community to foster positive engagement and build strong relationships with members.
- Utilize creative strategies to build and strengthen the community, encouraging active participation and support among members.
- Develop and manage the social media calendar and maintain owned media, including social media and online platform.
Partnership and Collaboration:
- Establish and nurture a pipeline of partners and collaborations to make a positive impact on the caregiving community.
- Manage and nurture existing partners and collaborators, ensuring mutually beneficial relationships.
Event Management and Support:
- Build our community by collaborating with organizations to plan, organize, and manage online and offline event activations.
- Ensure successful execution of events to engage the community and raise awareness of caregiving and first responders.
Performance Tracking and Analysis:
- Track and analyze the performance of community initiatives and content to expand its reach within the target audience segment.
- Utilize insights to refine strategies and improve community engagement.
Qualifications:
- More than two years of proven experience in community management, digital content creation, and end-to-end social media management.
- Passionate about storytelling and creating engaging content on Facebook, Instagram, TikTok, and YouTube, keeping abreast of audience insights, social media trends, and best practices.
- Experience in launching community initiatives (e.g., volunteer programs, event series).
- Independent, self-starter with strong execution skills.
- Excellent time management with an eye for detail.
- Strong interpersonal, organizational, and communication skills.
Why Join Us:
- Be a part of a dynamic and mission-driven team.
- Excellent growth opportunities within the organization.
- Engage in a role that offers creativity and innovation in content creation and community building.
If you are a passionate and driven individual looking to make a difference through social media, content creation, and community building, we would love to hear from you! Apply now to join our team at HMI Institute!
