- Assist in the day-to-day management and planning to drive the growth of Mass Market cards business and overall market share.
- Plan and oversee team's execution of marketing activities and campaigns to meet business objectives (includes card billings and portfolio activities to drive market growth, and overall product profitability).
- Review fulfilment of loyalty programmes and campaigns where necessary, e.g. validate accuracy of records within the report, review files for crediting, etc.
- Work closely with strategic partners to plan and lead marketing campaigns and activities to drive card usage and incremental sales.
- Develop and manage product value proposition to grow market share and enhance card profitability.
- Plan & lead marketing campaigns and customer communications to achieve acquisition and card usage targets.
- Timely tracking and analysis of marketing campaigns to ensure results are on track and identify areas to improve marketing efficiencies.
- Manage administrative and operational issues including system and customer feedback.
- Work with technical teams to perform testing and implement systems enhancements.
- Work with different business units, internal stakeholders, and external vendors to manage and implement key initiatives.
- Provide guidance and review team members' work
Interested candidates, kindly submit your updated CV in a Word Format to: [email protected]. Only shortlisted candidates will be notify. Thank you.
