What you'll do:
As an Asia Regional Customer Marketing Manager, you will play a pivotal role in driving the company's growth in the Asia region. Your day-to-day responsibilities will involve developing innovative marketing strategies that resonate with our target audience. You will be responsible for managing the entire marketing plan, from prospect acquisition to engagement to conversion. Your ability to identify, create, and scale cost-effective customer acquisition campaigns will be crucial in this role. You will also be expected to build strong internal relationships and monitor campaign success against set budgets.
* Conceptualize, develop, prioritize, and carry out compelling marketing strategies.
* Own end-to-end marketing plans and budget.
* Identify, create, and scale cost-effective customer acquisition and lead generation campaigns.
* Build collaborative relationships at multiple levels internally.
* Monitor success and budgets, contribute to achieving business and revenue growth targets.
* Develop and implement inbound customer experiences focused on pipeline acceleration and demand generation.
What you bring:
The ideal candidate for the Asia Regional Customer Marketing Manager position brings a wealth of B2B marketing experience with a focus on direct marketing. You have a deep understanding of sales cycles and account-based marketing strategies. Your proficiency in key business applications like SharePoint, Salesforce, Marketo, HTML sets you apart from others. You have a proven track record of designing successful online marketing campaigns. Your excellent analytical skills enable you to transform complex data into actionable programs. Experience with large ad platforms such as Facebook, Google, YouTube would be advantageous.
* Minimum of 3 years of B2B marketing experience with a focus on direct marketing.
* Sales cycle and account based marketing knowledge including demand creation.
* Knowledge of key business applications including Sharepoint, SalesForce, Marketo, HTML.
* Proven track record of successful online marketing campaigns.
* Excellent analytical skills with ability to turn analysis into actionable programs.
* Experience with large ad platforms such as Facebook, Google, YouTube.
What sets this company apart:
Our client is a global leader providing market-driven insights to the energy and commodities industries. They are a trusted connector that brings together thought leaders, market participants, governments, and regulators to co-create solutions that lead to progress. They offer an inclusive work environment where your ideas are valued and your career growth is supported. This is a fantastic opportunity to join a company that is committed to making a positive impact on the global economy.
What's next:
Ready for the next step in your marketing career? Apply now!
Do note that we will only be in touch if your application is shortlisted.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R22107048 Eileen Tham
