Description
Mindshare is an agency of GroupM, the world’s largest media investment company and are a part of WPP
We are hiring a Media Executive to sit within the planning team who ideally has previous skills/experience in digital media and an eye for detail. You will be responsible for crafting and implementing creative and effective communication campaigns which are grounded in strategy and insights to drive our client’s business ambitions.
Overview of job
Mindshare is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.
We are hiring an Account Executive to sit within the planning team who ideally has previous skills/experience in digital media and an eye for detail. You will be responsible for crafting and implementing creative and effective communication campaigns which are grounded in strategy and insights to drive our client’s business ambitions. You will be working in a fast paced and exciting environment for some of the world’s most established brands.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to the Account Manager within the team
3 best things about the job:
- A fun and competitive environment that combines creative media thinking with the little details that matter and at the same time being part of the largest media company in the world.
- Working within a culturally diverse team and servicing some of the top clients in the organization.
- Opportunity to work with regional counterparts from both Mindshare and our clients.
In this role, your goals will be:
In 3 months:
- Be up to speed with cutting edge proprietary planning tools as well as able to extract and analyze important data; validating our recommendations
- You would have a pulse of the business category & knowledge of competitive market
- Worked on moderate scaled live campaigns
- Have initiated contact with key media partners and understood the baseline of their offerings, particularly digital
- Connected with internal specialist & external stakeholder’s units to integrate client solutions
In 6 months:
- Be able to comprehend and apply our proprietary planning framework model in key campaigns
- You would have landed live, larger scaled campaigns
- You will have started to build relationships with the key decision makers within the current client portfolio
- Mastered a flawless media execution process working alongside various stakeholders
In 12 months:
- Developed strong category acumen - from both a media and business point of view
- Identify a pipeline of commercially viable solutions to support our clients goals
- Have created & executed a pipeline of exciting business building ideas which could potentially be industry award winning
Responsibilities of the role:
- Respond to / follow up on clients campaign briefs and requests received, and working alongside the team.
- Orchestrate/support the inputs from the strategy, implementation and specialist teams to develop innovative, business building solutions for clients
- Manage the planning, execution and post mortem of the campaigns briefed in
- Engage with specialist partners to drive commercially viable media solutions
- Build trusted, meaningful relationships with clients, as well as relevant internal & external stakeholders
What you will need:
- Curious and willing to learn with passion in order to leverage opportunities from challenger to leading brands
- Strong analytical skills
- Excellent personal/organizational management
- Good interpersonal & social relations
- Strong understanding of the cultural and consumer trends that are changing the media landscape
- Minimum 1 year in media/digital/marketing experience. Open to fresh graduate.
- Digital media experience is an added advantage
More about Mindshare
We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - #teammindshare. We believe that in today’s world, everything begins and ends in media. We aim to be our clients’ lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.
Mindshare APAC has won 500 awards in the last year alone, including “Agency Network of the Year 2017” by both the MMA SMARTIES™ and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world’s leading communications services group. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com and follow us on Twitter @mindshare and facebook.com/mindshareapac and linkedin.com/company/mindshare.
About Singapore
GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means that aside from the local clients and media owners, we also have a high proportion of multi-national clients and media owners.
As the largest media investment management company in Singapore with over 41% market share (Recma) and over 650 employees, GroupM Singapore is the premiere organisation to join and develop a career in
