Job Summary
The Furniture Sales Manager leads the sales team to drive revenue growth, develop strong customer relationships, and meet sales targets. This role involves overseeing the sales process, developing strategies to increase market share, and ensuring customer satisfaction. The ideal candidate has a passion for furniture, excellent sales acumen, and experience managing a team in a competitive retail or wholesale environment.
Key Responsibilities
1. Sales Strategy and Execution
• Develop and implement sales strategies to achieve company targets and drive revenue growth.
• Identify new business opportunities and key accounts within the furniture industry.
• Monitor sales metrics and adjust tactics to meet evolving market demands.
2. Team Leadership and Management
• Lead, motivate, and manage the sales team to ensure they meet individual and team sales goals.
• Provide regular training, coaching, and development opportunities for team members.
• Conduct performance reviews and provide feedback to enhance skills and improve results.
3. Customer Relationship Management
• Build and maintain relationships with key clients, interior designers, architects, and retailers.
• Ensure a high level of customer satisfaction by addressing concerns and ensuring a smooth sales experience.
• Act as a brand ambassador, promoting the company’s values and commitment to quality.
4. Market and Competitor Analysis
• Conduct market research to stay updated on industry trends, customer needs, and competitor offerings.
• Use insights to inform product development and sales approaches that align with market demands.
• Attend trade shows, exhibitions, and networking events to expand the company’s reach.
5. Sales Reporting and Forecasting
• Track, analyze, and report on sales performance, trends, and forecasts to senior management.
• Monitor sales budgets and manage expenses within approved limits.
• Utilize CRM tools to keep accurate records of client interactions, sales, and follow-up activities.
6. Cross-Functional Collaboration
• Work closely with the marketing and product development teams to align sales strategies with marketing campaigns and product launches.
• Coordinate with the supply chain and inventory management teams to ensure product availability aligns with customer demand.
• Provide feedback to the design team on customer preferences and emerging trends.
7. Promotional Planning and Execution
• Plan and execute promotions, discount strategies, and sales events to drive customer engagement and increase sales.
• Oversee visual merchandising and showroom layout to create an inviting customer experience.
• Partner with marketing to develop content and campaigns that highlight product features and benefits.
Qualifications
• Education: Bachelor’s degree in Business, Marketing, Sales, or a related field.
• Experience: 5+ years of experience in sales, preferably in the furniture or home goods industry, with at least 2 years in a managerial role.
• Skills:
• Proven sales and negotiation skills, with a track record of meeting or exceeding sales targets.
• Strong leadership abilities and experience managing a team.
• Excellent communication, interpersonal, and customer service skills.
• Proficiency with CRM software and Microsoft Office Suite.
Preferred Skills
• Knowledge of furniture design trends, materials, and the production process.
• Experience in both B2B and B2C sales environments.
• Familiarity with e-commerce sales and digital marketing strategies.
Working Conditions
• Office and showroom-based, with regular visits to clients and potential accounts.
• Occasional travel to industry events, trade shows, and client sites as needed.
