- Handle specialist clinics by building, planning and rolling out appropriate marketing angles.
- Responsible for content management and handling various social media (LinkedIn, TikTok, Instagram, Facebook) of all clinic accounts (content, landing pages, SEO-centric articles, POS materials, etc.)
- Handling group accounts and liaising with multiple marketing agencies, vendors & business partners
- Allocate budgets and timelines for each campaign. Analyze the effect of each campaign and update content periodically for social media pages and websites
- Launch optimized online advertisements to increase company brand awareness and support business growth.
- Measure the performance of digital marketing efforts using various web analytics tools
- Acquire insight into online marketing trends and keep strategies up-to-date
- Experience with project management or account management would be advantageous
- Ad hoc duties assigned by the Reporting Officer.
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